Priorities for Product Management Leaders for 2015
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Webcast: November 19, 2014 11:00 a.m. – 12:00 p.m. ET What are Your Priorities for Product Management for 2015? Jeff Lash Service Director Lisa Singer Research Director
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http://bit.ly/1uh6KKn Through daily interactions with product management leaders, SiriusDecisions has been able to develop a unique understanding on the priorities and challenges of b-to-b product management leaders. With a myriad of responsibilities — from portfolio management to improving product development processes to upskilling those on the product management team — it can often be a challenge to determine where to focus and how to make an impact. In this webcast, we will review the results of a recent survey of product management leaders and share the top priorities for product management leaders for 2015. Additionally, we will provide examples of frameworks, models and research that can help product management leaders address these challenges more efficiently and effectively.
Transcript of Priorities for Product Management Leaders for 2015
Webcast: November 19, 2014 11:00 a.m. – 12:00 p.m. ET
What are Your Priorities for Product Management for 2015?
Jeff LashService Director
Lisa SingerResearch Director
56% of companies say that more than half of their products fail to meet desired performance and financial targets.- SiriusDecisions Research
© 2014 SiriusDecisions. All Rights Reserved 3
Top Priorities for Product Management Leaders
• Focusing less on incremental enhancements and more on new innovation.
• Improving the overall product lifecycle management framework/process
• Portfolio management, including investment allocation and sunsetting
© 2014 SiriusDecisions. All Rights Reserved 4
What you Will Learn
• Product management leaders’ top priorities for 2015 based on results from a recent SiriusDecisions survey
• Product management best practices to address these key challenges
• Important skills that product management leaders are trying to develop in their teams
In this webcast, attendees will gain insight into the following:
© 2014 SiriusDecisions. All Rights Reserved 5
Meet the Presenters
Jeff LashService Director, Product Management
Twitter: @jefflash
LinkedIn: www.linkedin.com/in/jefflash
Lisa SingerResearch Director, Product Management
Twitter: @Lisagsinger
LinkedIn: www.linkedin.com/pub/lisa-singer/4/920/371
© 2014 SiriusDecisions. All Rights Reserved 6
Webcast Registration
November 19, 2014 11:00 a.m. – 12:00 p.m. ET
REGISTER TODAY!
