Print Media Industry Report – May 2014

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Print Media Analysis – May 2014

description

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers for the period May’14. It covers top advertisers, categories and brands and their % share in total advertising.

Transcript of Print Media Industry Report – May 2014

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Print Media Analysis – May 2014

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• Print media analysis are based on monitoring from 22 Major Publications from Karachi, Lahore and Islamabad and 19 Leading Magazines / Digest .

• Analysis figures are combined from Publications and Magazine.

• Tariff rate applied for Spend analysis.

Data Statistics

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TOP 20 Categories by SpendMay 2014

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TOP 20 Advertisers

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TOP 20 Brands

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TOP Urdu PublicationsMay 2014

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TOP English PublicationsMay 2014

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Share of Spend - BANK CategoryMay 2014

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Share of Spend – Shoe CategoryMay 2014

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Share of Spend - TEA CategoryMay 2014

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Share of Spend – Mobile Phone OperatorsMay 2014

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Share of Spend – Beauty Soap CategoryMay 2014

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THE ENDTHE END

For query on DATA, please contact:

Mediatrack House, E-107, Gulshan-e-Jamal, Rashid Minhas Road, off

Main Sharah-e-Faisal, Karachi, Pakistan.

For other queries, please contact PAS at:[email protected]

Mr. Arshad [email protected] [email protected] Phone: +9221-34289818-9