PRINT & DIGITAL MEDIA PACK 2018 · RATE CARD Spear’s Print Magazine Rate Card SIZES (WxH) Full...
Transcript of PRINT & DIGITAL MEDIA PACK 2018 · RATE CARD Spear’s Print Magazine Rate Card SIZES (WxH) Full...
GLOBAL WEALTH,Business & Culture
www.spearswms.com
PRINT & DIGITALMEDIA PACK 2018
ABO
UT
SPEA
R’S
About Spear’s Spear’s is the multi-award-winning wealth managementand luxury lifestyle media brand whose flagship magazine has become a must-read for the ultra-high-net-worth (UHNW) community.
Spear’s ReadersSpear’s 62,000 readers are some of the wealthiest in the history of media:
• The average Spear’s reader has a net worth (exlcuding primary residence) of £5.5 million ($8.8 million) and an average annual income of £780,000.
• 77% of readers enjoy our range and style of articles
• 63% think we are an authoritative source of information and analysis
• 54% have set up their own company
• They are philanthropists, collectors of art, wine, watches and jewellery and users of a wide range of luxury services.
Since its launch in 2006, Spear’s and its events have established themselves as Europe’s leading wealth management authorities. Using print, digital, events, awards and research-based productsand services, Spear’s is uniquely placedto connect financial and luxury brandsto this exclusive and elusive audience.
“My favourite magazine” Sir Terence Conran
“Spear’s is for anybodywho wants to makemoney - and keep it ”Elizabeth Hurley
“A cross betweenForbes and Vanity Fair”Ben Goldsmith
WEALTH, Business & Culture
ART, TRAVEL & LUXURY
SPEAR’S INDICES
Described as a cross between Forbes and Vanity Fair, with its own wit and outlook,it is also required reading for the affluent financial services community, includingthe bankers, lawyers and family offices who advise the wealthy.
PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture
REA
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Spear’s ReadersWhich luxury servicesdo Spear’s readers use?
A Spear’s reader’s average net worth(excluding primary residence):
89%79%73%71%63%50%48%46%44%42%34%34%32%32%29%27%27%
Private members’ club
Spa
Bespoke tailor/dressmaker
Private doctor
Personal trainer
Sports car/super-car
Concierge service
Bespoke travel agent
Architect
Chauffeur
Garden designer
Interior designer
Yacht
Property adviser
Helicopter
Private jet
Private tutor
42% Watches
29% Design
29% Antiques
22% Imp/Mod Art
20% Classic Cars
77% Enjoyable articles
20% Jewellery
42% Contemporary Art
51% Wine
What do Spear’s readers collect?
Private members’ club
Spa
Bespoke tailor/dressmaker
Private doctor
Personal trainer
Sports car/super-car
Concierge service
Bespoke travel agent
Architect
Chauffeur
Garden designer
Interior designer
Yacht
Property adviser
Helicopter
Private jet
Private tutor
Which luxury services do Spear’s readers use?
£5,500,000
of Spear’s readers have set up their own companies
54%of Spear’s readers are private donors to charity
59%
The average age of Spear’s readers
45
Times a Spear’s reader flies abroad for business and pleasure each year
13of magazines delivered to readers’ homes or offices
50%
Spear’s readers by numbers
Spear’s readers’ average annual income
£780,000
ChairmanMD CEOTrustee C-suiteBoardPartner
Job title
89%79%73%71%63%50%48%46%44%42%34%34%32%32%29%27%27%
sPEAr’s rEADErs
A Spear’s reader’s average net worth(excluding primary residence) is
Why do people read Spear’s?
63%Authoritative source of
information and analysis 61%
Articles on luxury
59% Articles on
finance, law, etc
54% Spear’s Indices
50% Articles on art
and culture
42% Watches
29% Design
29% Antiques
22% Imp/Mod Art
20% Classic Cars
77% Enjoyable articles
20% Jewellery
42% Contemporary Art
51% Wine
What do Spear’s readers collect?
Private members’ club
Spa
Bespoke tailor/dressmaker
Private doctor
Personal trainer
Sports car/super-car
Concierge service
Bespoke travel agent
Architect
Chauffeur
Garden designer
Interior designer
Yacht
Property adviser
Helicopter
Private jet
Private tutor
Which luxury services do Spear’s readers use?
£5,500,000
of Spear’s readers have set up their own companies
54%of Spear’s readers are private donors to charity
59%
The average age of Spear’s readers
45
Times a Spear’s reader flies abroad for business and pleasure each year
13of magazines delivered to readers’ homes or offices
50%
Spear’s readers by numbers
Spear’s readers’ average annual income
£780,000
ChairmanMD CEOTrustee C-suiteBoardPartner
Job title
89%79%73%71%63%50%48%46%44%42%34%34%32%32%29%27%27%
sPEAr’s rEADErs
A Spear’s reader’s average net worth(excluding primary residence) is
Why do people read Spear’s?
63%Authoritative source of
information and analysis 61%
Articles on luxury
59% Articles on
finance, law, etc
54% Spear’s Indices
50% Articles on art
and culture
£5,500,000
PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture
CO
NTR
IBU
TORS
Contributors and EditorsContributors to Spear’s include some of the most respected and renowned writers, illustrators and experts workingtoday, while our first guest editor was investor and environmentalist Ben Goldsmith.
Bestselling authors write alongside serial entrepreneurs; award-winning editors and industry gurus share their expertise and opinions; style icons and legendary photographers showcase their work. We have even had HRH The Prince of Wales writing about business and sustainability.
Our contributors include:John Arlidge, Sunday Times; Nick Foulkes, author and dandy; William Sitwell,editor of Waitrose Food; Luke Johnson, former chairman of Channel 4;Clive Aslet, editor-at-large of Country Life; Anne McElvoy, The Economist; Alessandro Tomé, Spear’s Discriminator; Martin Vander Weyer, business editor of The Spectator; cultural commentator Peter York; Andrew Roberts, acclaimed historian;author Sam Leith; and Anthony Haden-Guest, legendary journalist, cartoonist and author.
Spear’s founder and editor-in-chief is William Cash, an authority on the super-rich who regularly appears on TV and radio as a media and wealth commentator. 24,000
Circulation
Mailed exclusively to Spear’s high-net-worthsubscriber database
Distributed onboard BA First Class cabins; in first classUK airport travel lounges; at the World Economic Forum,Davos; and in London’s finest hotels and members’ clubs
BimonthlyFrequency
62,000*
Readership
60/40Male/Female
Our covers are drawn by Adam Dant, who won the Jerwood Prize and has been called ‘a Hogarth for the twenty-first century’ by the Guardian.
brands we have worked with:
On newsstands which consist of 50 WHS Travel storesin airports and mainline stations, and 200 targetedindependent stores around London for news andcurrent affairs
PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture
‘You can’t afford to be without it!’
Exclusive interview
David Miliband: time for the rich to give moreThe Spear’s Index
The top 50 family lawyers revealed
£5.00 May/June 2017
977
2054
7760
02
>5
6
977
2054
7760
02
>5
6
why brExIT IS London’S chancE To go InTErSTELLar
Featuring
Natalia Vodianova Joanna TrollopeIain Martin
Big Bang 2.0
£5.00 September/october 2017
The Spear’s Interview
Gibraltar’s Fabian Picardo on Brexit, Spain and more
The Spear’s Index
Top 50 tax lawyers and accountants
Philanthropy
John Caudwell talks giving and taxes
wealTh | business | CulTure | life
manaGinG wealth in the aGe oF anGer
iS oFFShore a dirty word?
RATE
CA
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Spear’s Print Magazine Rate Card
SIZES (WxH) Full Page Half Page Vertical Half Page Horizontal
Trim 210 x 260mm 105 x 260mm 210 x 130mm
Bleed 216 x 266mm 111 x 266mm 216 x 136mm
Type Area 190 x 240mm 80 x 240mm 190 x 105mm
• Please allow 3mm each page for gutter loss allowance. This is to be included within the trim size
• Double page (DPS) advertisements should be split and supplied as single pages to the measurements above
• Advertising material should be supplied in PDF format
• PDFs should conform to the PPA pass4press specifications, which are based on PDF/x-1a standards, details of which can be found at www.pass4press.com.
• All PDFs must be supplied in Acrobat Version 1.3
• All files to be supplied as composite CMYK
• The file must not contain any transparent elements
• Files must contain crop marks
• All images contained within PDF must be high-resolution (300 dpi recommended) and in CMYK format
• All fonts must be embedded
• Files should not contain TrueType or Multiple Master fonts
• File creator should apply any trapping requirements. No trapping will be applied by the printer
• Combined colour ink density must not exceed 300%
Inside Front Cover
Outside Back Cover
Inside Back Cover
Double Page Spread
Full Page
Half Page (horizontal/vertical)
Bound and Loose Inserts
Bandwrap
Bespoke Inserts (invitations, supplements, catalogues)
Special Gatefolds
Prices available on request.
Prices available on request.
Prices available on request.
Prices available on request.
x4
13,800
13,800
12,700
11,450
6,900
4,250
x3
14,600
14,600
13,500
12,100
7,300
4,500
x2
15,400
15,400
14,220
12,820
7,700
4,750
x1
17,000
17,000
15,000
13,500
8,100
5,000
x5
13,000
13,000
10,780
10,770
6,500
4,000
x6
12,160
12,160
11,200
10,100
6,100
3,750
USD
PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture
Issue/ Edition
60
61
62
63
64
65
66
Jan/Feb 2018
Mar/Apr 2018
May/Jun 2018
Jul/Aug 2018
Sept/Oct 2018
Nov/Dec 2018
Jan/Feb 2019
PUBLICATION MONTH RELEASE DATE COPY DEADLINE
SPEAR’S MEDIA SCHEDULE 2018
15th December 2017
21st February 2018
19th April 2018
18th June 2018
20th August 2018
22nd October 2018
17th December 2018
18th November 2017
16th January 2018
15th March 2018
17th May 2018
23rd July 2018
24th September 2018
29th November 2018
DIG
ITA
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10www.spearwms.com
SPEAR’S WEBSITE MEDIA PACK 2015
728 x 90
300 x 250
Banner Advertising on Spear’s
300 x 250
300 x 250
HOME PAGE
Platform Size 1 month 3 months 6 months
Leader-board 728X90 £1,500 £4,400 £7,100
Billboard banner 970x250 £1,800 £5,100 £7,900 £14,450MPU
MPU 300x250 £1,250 £3,000 £5,000
Double MPU 300x600 £1,850 £5,100 £7,900
Spear’s Online Banner Advertising
970 x 250
300 x 250
728 x 90
300 x 600
Spear’s Website Traffic
Visitors (per Month) 140,000
Page Views (per Month) 400,000
Spear’s Website VisitorsThe content on spearswms.com and the audience it attracts ensure that your luxury brand reaches the decision makers or those that facilitate decisions in the UHNW community. Your company will get in front of the right audience at the right time.
Ad Type
ROS Banners
Geo-Routed Banners
High Impact Units
High Impact Geo-Routed Banners
Native Article
Native Article with Video (supplied)
Image at Top of Category
Site Skin
Geo-Routed Site Skin
Microsite
Videos added to Spear’s TV (supplied)
Videos contained within site pages
Minimum Price
$19 CPM
$32 CPM
$32 CPM
$44 CPM
$3,750 PER YEAR
$5,000 PER YEAR
$1,260 CPM
$38 CPM
$50 CPM
$69,000 PER YEAR
$3,750 PER YEAR
$63 CPM
PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture
THE
PRES
S
“The Michelin Guide to the wealth management industry” Julien Seveaux, Stanhope Capital
CONTACT US:Jiggs PatelGroup Sales DirectorTel: +44 (0)20 3096 2286Mob: +44 (0)7903 255 [email protected]
PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture