Primary Primary ResearchResearch

The planning of a teaser The planning of a teaser trailertrailer

Teaser Trailer – The ideaTeaser Trailer – The idea

Idea: I plan to create a teaser trailer for a Idea: I plan to create a teaser trailer for a sci-fi/horror film which captures the sci-fi/horror film which captures the attention of the audience. I will research attention of the audience. I will research the genre and similar films to aid me in the genre and similar films to aid me in using the conventions of these genres in using the conventions of these genres in my own trailer. I hope to use the my own trailer. I hope to use the experiences and lessons that I learned in experiences and lessons that I learned in my previous film which was also in the my previous film which was also in the horror genre, to ensure that this trailer is horror genre, to ensure that this trailer is effective.effective.

The Plot

PlotPlot

When a secret organisation starts When a secret organisation starts attempting to send people through attempting to send people through from their universe to our own, Louise from their universe to our own, Louise falls victim to ghostly figures and falls victim to ghostly figures and strange occurrences in her own home. strange occurrences in her own home. Can she rid her home of these Can she rid her home of these appearances before they rid her of her appearances before they rid her of her home?home?

Proposed Scenes/shots

Bathroom Bathroom MirrorMirror

Bedroom Bedroom Sleeping Sleeping shotshot

Creeping Creeping down down HallwayHallway

Door Door bursting bursting openopen

-Over the -Over the shoulder shot.shoulder shot.

Screaming girl in Screaming girl in background background inserted through inserted through special effects special effects editing software.editing software.

Camera Dolly-Camera Dolly-Pan up to girl Pan up to girl before she before she wakes up due wakes up due to a noiseto a noise

Camera cutting Camera cutting from front to from front to behind as girl behind as girl approaches approaches flashing doorflashing door

Flashing strobe Flashing strobe light and rush light and rush of people as of people as door flies opendoor flies open

QuestionnaireQuestionnaireTo conduct my initial research I decided to hand out a questionnaire explaining the synopsis of the film and select questions about the general idea of the film, gathering the results upon completion. I hope that by asking the right questions and compiling the results I will be able to assess if the audience feels comfortable with the synopsis and ideas for the film, considering any advice, ideas or changes they may suggest for the trailer.

Gender + AgeGender + Age

Age & Gender of Participants

0123456

16 17 18

Male

Female

Gender & Age continuedThe majority of participants were 17 year old females. As the synopsis states the film is split between the sci-fi and horror genre, it is typically expected that girls will be less interested in sci-fi orientated films which suggests that my test results may come back negative regarding the genre choice.

The fact that most of the questionnaire participants are 17 year old females means that the questionnaire may be biased and I must consider this in the results

Sci-fi genreSci-fi genre The genre for my film is a crossover between Sci-Fi The genre for my film is a crossover between Sci-Fi

and Horror. My main concern with choosing this and Horror. My main concern with choosing this genre was that the Sci-Fi aspect would put people off genre was that the Sci-Fi aspect would put people off seeing the film as this is not a particularly popular seeing the film as this is not a particularly popular genre.genre.

As the pie chart shows, As the pie chart shows, 100% of 100% of people asked people asked were were happy with the happy with the synopsis and were not put off synopsis and were not put off by the Sci-Fi genre.by the Sci-Fi genre.

This allowed me to confirm that I will be choosing this This allowed me to confirm that I will be choosing this genre without fear of the final result becoming genre without fear of the final result becoming rejected or unpopular.rejected or unpopular.

Yes

No

Favourite GenreFavourite Genre Using the pie chart below, regarding the relevant Using the pie chart below, regarding the relevant

areas, it shows that a large portion of participants areas, it shows that a large portion of participants were interest in Horror whereas only a small were interest in Horror whereas only a small percentage were interested in Sci-Fi. However, the percentage were interested in Sci-Fi. However, the previous question suggests that the synopsis previous question suggests that the synopsis interested a higher percentage of people regardless of interested a higher percentage of people regardless of the sci-fi aspect. Thanks to this question I will centre the sci-fi aspect. Thanks to this question I will centre my trailer more towards the Horror genre which will my trailer more towards the Horror genre which will create a nice balance, perefeably one that represents create a nice balance, perefeably one that represents this pie chartthis pie chart

Horror/Thriller

Romantic

Comedy

Sci-Fi

FeedbackFeedback When participants were asked if they would like to see the When participants were asked if they would like to see the

film, all of them said they would consider watching with film, all of them said they would consider watching with friends if it was shown at the cinema. I then asked for friends if it was shown at the cinema. I then asked for some feedback regarding what conventions they expected some feedback regarding what conventions they expected in this film and any suggestions they may have. The in this film and any suggestions they may have. The suggestions are as follows;suggestions are as follows;

““I wouldn’t make it too much like Doctor Who… with Time I wouldn’t make it too much like Doctor Who… with Time travel”travel”

““I expect that something bad will happen(death?) but main I expect that something bad will happen(death?) but main actress/actor will live”actress/actor will live”

““Main character should survive”Main character should survive” ““A lot of suspense, bring horror into it”A lot of suspense, bring horror into it” ““I expect there will be things that make you jump or creep I expect there will be things that make you jump or creep

you out”you out” ““Just make sure the special effects arent too cheezy”Just make sure the special effects arent too cheezy”

Questionnaire in reviewQuestionnaire in review From the previously mentioned comments and From the previously mentioned comments and

suggestions I feel that most people are happy suggestions I feel that most people are happy with the film and are only concerned that the with the film and are only concerned that the special effects may not look good enough or may special effects may not look good enough or may be too unrealistic, but I plan to spend a lot of be too unrealistic, but I plan to spend a lot of time in post-production tweaking the effects so I time in post-production tweaking the effects so I am not too concerned about these worries.am not too concerned about these worries.

To ensure that the effects work well I am using To ensure that the effects work well I am using professional editing software and I plan to find professional editing software and I plan to find online tutorials and use the online community to online tutorials and use the online community to provide me with advice and tips that I need to provide me with advice and tips that I need to ensure the selected clips look realisticensure the selected clips look realistic