Price list No. 54 valid from 01/01/2019 · 95 %* of the TASPO readers are decision makers. The...

Rates, Formats, Topics & Dates

www.taspo.de

The weekly

newspaper in the

horticulture

market

Content Contact Title Publisher Topics/Dates Rates/Formats Green Jobs Edition/Distribution Crossmedia Important

Price list No. 54 valid from 01/01/2019

http://www.taspo.de

http://www.taspo.de

3 Contact

4 Title

5 Publisher

6 Topics/Dates 7

8

9

10

Issue 1-13

Issue 14-26

Issue 27-39

Issue 40-51

11 Rates/Formats12

14

15

16

18

19

Advertising rates | ad formats TASPO 12-13

Advertising rates | surcharges & discounts

Advertising rates | preferred placement

Advertising rates | ad formats TASPO Specials 16-17

Advertising rates | surcharges & discounts TASPO Specials

Advertising rates | supplied inserts & advertorials


20 Green Jobs

21 Edition/Distribution

22 Crossmedia23

24

Crossmedia deals

Trade journals

25 Important26

27

Supplements

Technical information

Terms & conditions

http://www.taspo.de

Jacob KrakowMedia Consulting TASPO job ads, TASPO Specials, TASPO publishing Specials

Tel. +49 531 38004-32Fax +49 531 38004-25 [email protected]

Irena NadelMedia Consulting TASPO job ads,gruenejobs.de, TASPO X-mas tree, IPM Trade fair journal

Tel. +49 531 38004-57 Fax +49 531 38004-25 [email protected]

Sigrid Wegner-HöslMedia Consulting TASPO GaLaBauReport


Halim AmaniHead of Sales


Roland ViewegMedia Consulting TASPO GartenMarkt

Tel. +49 531 38004-817 Fax +49 531 38004-25

[email protected]

CoNTACTOur sales team would be happy to help you.

3


mailto:jacob.krakow%40haymarket.de?subject=

mailto:irena.nadel%40haymarket.de?subject=

mailto:sigrid.wegner-hoesl%40haymarket.de?subject=

mailto:halim.amani%40haymarket.de?subject=

mailto:roland.vieweg%40haymarket.de?subject=

http://www.taspo.de

The weekly TASPO with its Specials is by far the most read medium in the horticulture market.

The market share of TASPO lies with the generalists in the reader market at around 75%, in the advertising market at 79%.

All our journals are IVW approved.We give our advertisers the highestplanning security.

TASPo

4

www.taspo.de


www.taspo.de

http://www.taspo.de

5 Volume 8 Target group153rd volume 91 %* of the TASPO readers are executives.

95 %* of the TASPO readers are decision makers.

The TASPO readers are coming from all departmentsof horticulture:

6 Frequencyweekly, 51 issues

7 ISSN-Number0177-5006

1 Publisher, Haymarket Media GmbHFrankfurter Str. 3d 38122 BraunschweigP.O. Box 8364 38133 Braunschweig, Germany

Tel. +49 531 38004-0Fax +49 531 38004-25Email [email protected] www.haymarket.de

2 Your contacts

Editing: Lorenz Wieland responsible

Tel. +49 531 38004-14Fax +49 531 38004-40Email [email protected]

Ads: Halim Amani Head of Sales

Tel. +49 531 38004-69Fax +49 531 38004-25Email [email protected]

Media disposal: Christiane Sieling

Tel. +49 531 38004-38 Fax +49 531 38004-43Email [email protected]

Payment Terms:Within 14 days of receipt of the invoice. For advance payment 3% discount. When paying within 8 days of receipt of the invoice or direct debit 2% discount. In case of late payment default commercial interest.

3 Bank details

Deutsche Bank AG BraunschweigIBAN DE32 2707 0030 0261 1903 00BIC DEUTDE2H270

45 % Gardening shops

44 % Cultivation of ornamental plants

29 % Cemetery gardening

23 % Garden landscapingLandscape architecture

21 % Nursery

16 % Wholesale trade

16 % Perennial plants production

16 % Supplier

12 % Garden center

10 % Public greenSource (*): TASPO Reader Structure Analysis, CZAIA 2012Multiple choices possible

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mailto:info%40haymarket.de?subject=

http://www.haymarket.de

mailto:red.taspo%40haymarket.de?subject=

mailto:halim.amani%40haymarket.de?subject=

mailto:anzeigendispo%40haymarket.de?subject=

http://www.taspo.de

The TASPO is published weekly with 51 issues per year.

Issue 1-13

Issue 14-26

Issue 27-39

Issue 40-51

ToPICS+DATES6


http://www.taspo.de

Living green Technology & requirements AT = advertisement section /TT = text section

issue Release Date

aDveRtising DeaDline at tt

special topics/extRas aDveRtisingDeaDline

specials topics aDveRtisingDeaDline

12019

01/04/2019

12/28/2018

12/14/2018 #1 Fertilizer and soil

+ variety gallery: roses12/14/2018

22019

01/11/2019

01/08/2019

01/02/2019

32019

01/18/2019

01/15/2019

01/08/2019 #1 Trade fair journal IPM 2019 01/04/

2019

42019

01/25/2019

01/22/2019

01/15/2019

52019

02/01/2019

01/29/2019

01/22/2019

Extra edible plants #1: preview Fruit Logistica

01/18/2019

62019

02/08/2019

02/05/2019

01/29/2019 #2

Water, light, stone, software/IT/cash systems + variety gallery: poinsettias

01/18/2019

72019

02/15/2019

02/12/2019

02/05/2019

#1 #2

Slope stability/saving water in soil/devices for ventilation

01/25/2019

82019

02/22/2019

02/19/2019

02/12/2019 IPM highlights 02/08/

2019

92019

03/01/2019

02/26/2019

02/19/2019

Extra edible plants #2: review Fruit Logistica

02/15/2019 #1 02/01/

2019

102019

03/08/2019

03/05/2019

02/26/2019 #3 Living Green in garten centers

+ variety gallery: perennials02/15/2019

112019

03/15/2019

03/12/2019

03/05/2019 #3 Roof greening & facade greenery 02/22/

2019

122019

03/22/2019

03/19/2019

03/12/2019 Pots & trays 03/08/

2019

132019

03/29/2019

03/26/2019

03/19/2019 #1 Christmas tree 03/15/

2019

7

Content Contact Title Publisher Topics/Dates Rates/Formats Green Jobs Edition/Distribution Crossmedia ImportantAl

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Living green Technology & requirements AT = advertisement section /TT = text section

Issue release date

advertIsIng deadlIne at tt

specIal topIcs/extras advertIsIngdeadlIne

specIals topIcs advertIsIngdeadlIne

142019

04/05/2019

04/02/2019

03/26/2019 #4

Barbecues and -equipment, garden atmosphere, plant protection + variety gallery: hydrangeas

03/15/2019

152019

04/12/2019

04/09/2019

04/02/2019 #4 Tree Care - Preview German

Tree Care Days/battery technology03/22/

2019

162019

04/19/2019

04/16/2019

04/09/2019 Air & water features 04/05/

2019

172019

04/26/2019

04/23/2019

04/16/2019 Extra edible plants #3 04/12/

2019 #2 Christmas tree 04/12/2019

182019

05/03/2019

04/30/2019

04/23/2019 #5 Planters

+ variety gallery: potted plants04/12/

2019

192019

05/10/2019

05/07/2019

04/30/2019 #5 Surfaces (stone,wood,WPC) 04/18/

2019

202019

05/17/2019

05/14/2019

05/07/2019 LED/light 05/03/

2019 #2 04/19/2019

212019

05/24/2019

05/21/2019


2019

222019

05/31/2019

05/28/2019

05/21/2019 GreenTech 2019 05/17/

2019 #3 Christmas tree 05/17/2019

232019

06/07/2019

06/04/2019

05/28/2019 FlowerTrials 05/24/

2019

242019

06/14/2019

06/11/2019

06/04/2019 #6 Trade fair journal DemoPark 2019 05/24/

2019

252019

06/21/2019

06/18/2019


2019

262019

06/28/2019

06/25/2019

06/18/2019 #4 Christmas tree 06/14/

2019

8


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Issue release date




272019

07/05/2019

07/02/2019

06/25/2019 Fertilizers & substrates 06/21/

2019 #6Plants purchasing/logistics, hortivation highlights + variety gallery: spring blooms

06/14/2019

282019

07/12/2019

07/09/2019

07/02/2019 HortiRegio 06/28/

2019 #7 Irrigation &drainage/rainwater management

06/21/2019

292019

07/19/2019

07/16/2019


2019

302019

07/26/2019

07/23/2019

07/16/2019 #3 06/28/

2019

312019

08/02/2019

07/30/2019

07/23/2019 Oldenburger Variety 07/19/

2019 #5 Christmas tree, Langesö 07/19/2019

322019

08/09/2019

08/06/2019

07/30/2019 Florum 2019 07/26/

2019

332019

08/16/2019

08/13/2019

08/06/2019 Plantarium 08/02/

2019 #8 Material transport/lifting technology 07/26/2019

342019

08/23/2019

08/20/2019


2019 #7 Fair trade journal spoga+gafa 2019 + variety gallery: bed & balcony, autumn blooms

08/02/2019

352019

08/30/2019

08/27/2019

08/20/2019

362019

09/06/2019

09/03/2019

08/27/2019 #6 Christmas tree 08/23/

2019

372019

09/13/2019

09/10/2019


2019 #9 Autumn and winter service 08/23/2019

382019

09/20/2019

09/17/2019

09/10/2019

Glasshouse-/energy technology

09/06/2019 #8

POS-concepts/sales promotion, garden tools, preview Garden & Zoo Event 2019+ variety gallery: pelargonia

08/30/2019

392019

09/27/2019

09/24/2019

09/17/2019 #7 Christmas tree 09/13/

2019

9


Living green Technology & requirements AT = advertisement section /TT = text sectionAll p

rices

are

plu

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Issue release date




402019

10/04/2019

10/01/2019

09/24/2019 EDV/Software 09/20/

2019

412019

10/11/2019

10/08/2019


2019#10#11 Gear trays for landscaping 09/20/

2019

422019

10/18/2019

10/15/2019

10/08/2019 IFTF 10/04/

2019 #9spoga+gafa highlights, review Garden & Zoo Event 2019 + variety gallery: impatiens and cyclames

09/27/2019

432019

10/25/2019

10/22/2019

10/15/2019 #8 Christmas tree 10/11/

2019

442019

11/01/2019

10/29/2019

10/22/2019

452019

11/08/2019

11/05/2019


2019

462019

11/15/2019

11/12/2019

11/05/2019 #10

Sales facilities/shop fittings, company fairs 2019/2020 + variety gallery: bed and balcony

10/25/2019

472019

11/22/2019

11/19/2019

11/12/2019 #4 10/25/

2019

482019

11/29/2019

11/26/2019

11/19/2019

492019

12/06/2019

12/03/2019


2019 #12 IT for landscpaping – offer/measurement/calculation

11/15/2019

502019

12/13/2019

12/10/2019

12/03/2019 #11

Herbs/vegetables/seeds, workwear, lifestyle trends 2020+ variety gallery: cut flowers

11/22/E2019

512019

12/20/2019

12/17/2019

12/10/2019 Christmas wishes 12/06/

2019

10


Living green Technology & requirements AT = advertisement section /TT = text sectionAll p

rices

are

plu

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http://www.taspo.de

Find out more about our wide variety of ad possibilities.

Advertising rates | ad formats TASPO-1

Advertising rates | ad formats TASPO-2

Advertising rates | surcharges & discounts

Advertising rates | preferred placement

Advertising rates | ad formats TASPO Specials-1

Advertising rates | ad formats TASPO Specials-2

Advertising rates | surcharges & discounts TASPO Specials

Advertising rates | supplied inserts & advertorials

RATES+FoRmATS11


http://www.taspo.de

millimeter price: 1 column EUR 3.24

minimum size of classified ad: 20 mm high/1 column

Ads, text afterwards: 1 column EUR 5.05

minimum size: 1/8 page = 291 display mm(only 54 mm width/1 column = factor 1.2)

The table shows format examples and format prices.

AT = advertisement sectionTT = text section

Advertising ratesad formatsTASPO-1

FoRmAT NumbER oF Col.AT TT

WIDTH x HEIGHTmm

bASIC PRICE b/W (EuR)AT TT

PRICE 4-ColouRED (EuR)AT TT

1/1 PAGE 6 col. 5 col. 282 x 400 7,776.00 12,120.00 8,994.00 13,338.00

1/2 PAGE 6 col. 5 col. 282 x 197 3,829.68 5,969.10 5,047.68 7,187.10

3/5 PAGE – 3 col. 168 x 400 - 7,272.00 - 8,490.00

2/5 PAGE – 2 col. 111 x 400 - 4,848.00 - 6,066.00

1/3 PAGE 2 col. – 92 x 400 2,592.00 - 3,810.00 -

6 col. 5 col. 282 x 132 2,566.08 3,999.60 3,784.08 5,217.60

1/4 PAGE 6 col. 5 col. 282 x 97 1,885.68 2,939.10 3,103.68 4,157.10

3 col. – 140 x 197 1,914.84 - 3,132.84 -

– 3 col. 168 x 197 - 3,581.46 - 4,799.46

1/5 PAGE – 1 col. 54 x 400 - 2,424.00 - 3,642.00

1/8 PAGE 6 col. 5 col. 282 x 48 933.12 1,454.40 2,151.12 2,672.40

3 col. – 140 x 97 942.84 - 2,160.84 -

– 3 col. 168 x 97 - 1,763.46 - 2,981.46

DIN-FoRmATS

1/1 PAGE 4 col. – 186 x 272 3,525.12 - 4,743.12 -

– 4 col. 225 x 272 - 5,494.40 - 6,712.40

1/2 PAGE 4 col. – 186 x 136 1,762.56 - 2,980.56 -

– 4 col. 225 x 136 - 2,747.20 - 3,965.20

1/4 PAGE 2 col. – 92 x 136 881.28 - 2,099.28 -

2 col. 111 x 136 - 1,648.32 - 2,866.32

All p

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Advertising rates ad formats TASPO-2

millimeter price: 1 column EUR 3.24Minimum size of classified ads: 20 mm high/1 column

FoRmAT(WIDTH x HEIGHT)

PRICE EuRb/W, AT

VIEW IN PRINT SPACE

1/1 PAGE vertical 282 x 400 mm 7,776.00


1/2 PAGE horizontal 282 x 197 mm 3,829.68




PRICE EuRb/W, AT

VIEW IN PRINT SPACE



1/8 PAGE vertical 140 x 97 mm 942.84

1/8 PAGE horizontal 282 x 48 mm 933.12

DIN vertical 186 x 272 mm 3,525.12

DIN horizontal

186 x 136 mm 1,762.56

92 x 136 mm 881.28

NEWSPAPERFoRmAT

ADVERTISEmENT SECTIoN AT

TExT SECTIoNTT

300 x 440 mm(width x height)

print space282 x 400 mm

6 columns,coloumn width:1 col. = 45 mm2 col. = 92 mm3 col. = 140 mm4 col. = 186 mm5 col. = 235 mm6 col. = 282 mm

5 columns,coloumn width:1 col. = 54 mm2 col. = 111 mm3 col. = 168 mm4 col. = 225 mm5 col. = 282 mm

TASPo

release details:weekly,

51 issues a year

release dates/booking deadline: see topis & dates

Preferred placement: see page 15

Ads, text afterwards: 1 column EUR 5.05minimum size: 1/8 page = 291 display mm (only 54 mm width/1 column = factor 1.2)

The tables show format examples and format prices. AT = advertisement section /TT = text sectionAdvertising rates: b/w in advertisement section

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6 DiscountsFor decline within 12 months (insertion year). All technical costs will be discounted!

Quantity table Frequency table500 mm – 3 % 3 x 3 %

1,000 mm – 5 % 6 x 5 %

2,000 mm – 10 % 12 x 10 %

5,000 mm – 15 % 24 x 15 %

8,000 mm – 20 % 36 x 17 %

12,000 mm – 25 % 50 x 20 %

72 x 25 %

7 Supplied inserts(no discount possible, including pro-rates shipping fees)Inserts are loosely inserted.Maximum dimension: W 210 mm x H 297 mm

Maximum quantity for partial inserts: 1,000 unitsup to 25 g EUR 280.00 / 1,000 units

up to 50 g EUR 325.00 / 1,000 units

up to 75 g EUR 390.00 / 1,000 units

up to 100 g EUR 445.00 / 1,000 units

Partial inserts up to 25 g EUR 330.00 / 1,000 units

Rates for other insert weights available on request.

8 Expanded postcards, samples ect. (no discount possible) on request

1 Colour surcharges(normal colour according to EURO scale)

Per colour EUR 406.00

4-coloured in total EUR 1,218.00

Special colour on request

2 Format surchargesAd across spine EUR 1.060.00

3 Ads on position & opportunities(only direct orders without discount, without trimming)

Job seeker per mm (1 column, 45 mm wide) EUR 3.24

Classified ads per mm (1 column, 45 mm wide) EUR 3.24Additional colour in classified ads (per colour) EUR 203.00

Combination ad, TASPO + www.gruenejobs.de + 10 % on print price

Code fee, incl. tender postage EUR 12.30

4 Source directory (minium 3 lines)

Technology & requirements Living green

Per printline (font size 7/8 p) EUR 7.74

Additional colour per colour EUR 60.00

5 Bound insertsBound inserts are not possible.

Advertising ratesSurcharges & discounts

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http://www.taspo.de

Advertising ratespreferred placements

HEAD ADVERTISEmENT

Format: W 54 x H 50 mmPrice b/w: EUR 725.00

CoRNER FIElD DISPlAy oN TITlE PAGE

Format: W 54 x H 100 mm,Price b/w: EUR 1,215.00

CoRNER FIElD DISPlAy oN PAGE 3

Format: W 54 x H 100 mmPrice b/w: EUR 1,095.00

ISlAND AD oN THE mARKET SIDE


mEmo STICK oN TITlE PAGE

Format: W 76 x H 76 mmPrice on request

FooTER "GETTING CloSE“


ISlAND DISPlAy, PAGE CRoP PRoTECTIoN TIPS


TIP-oN-CARDS, RESPoNSE CARDS

Format: W 148 x H 105 mmPrice on request

Further information: additional colors total EUR 585.00

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http://www.taspo.de

millimeter price: 1 column EUR 3.70

minimum size of classified ads: 20 mm high/1 column

Ads, text afterwards: 1 column EUR 5.05

minimum size: 1/8 page = 291 display mm

The table shows format examples and format prices.

AT = advertisement sectionTT = text section

Advertising ratesad formatsTASPO Specials-1

FoRmAT SPAlTENzAHlAT

WIDTH x HEIGHTmm

bASIC PRICE S/W (EuR)AT TT

PRICE 4-ColouRED (EuR)AT TT

1/1 PAGE 6 col. 282 x 400 8,880.00 12,120.00 10,098.00 13,338.00

2/3 PAGE 4 col. 186 x 400 5,920.00 8,080.00 7,138.00 9,298.00

1/2 PAGE 6 col. 282 x 197 4,373.40 5,969.10 5,591.40 7,187.10

3 col. 140 x 400 4,440.00 6,060.00 5,658.00 7,278.00

1/3 PAGE 2 col. 92 x 400 2,960.00 4,040.00 4,178.00 5,258.00

6 col. 282 x 132 2,930.40 3,999.60 4,148.40 5,217.60

1/4 PAGE 6 col. 282 x 97 2,153.40 2,939.10 3,371.40 4,157.10

3 col. 140 x 197 2,186.70 2,984.55 3,404.70 4,202.,55

1/6 PAGE 1 col. 45 x 400 1,480.00 2,020.00 2,698.00 3,238.00

1/8 PAGE 6 col. 282 x 48 1,065.60 1,454.40 2,283.60 2,672.40

3 col. 140 x 97 1,076.70 1,469.55 2,294.70 2,687.55

DIN FoRmATS

1/1 PAGE 4 col. 186 x 272 4,025.60 5,494.40 5,243.60 6,712.40

1/2 PAGE 4 col. 186 x 136 2,012.80 2,747.20 3,230.80 3,965.20

1/4 PAGE 2 col. 92 x 136 1,006.40 - 2,224.40 -

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NEWSPAPERFoRmAT

PRINT SPACE(WIDTH x HEIGHT)

SPAlTENzAHl6 ColumNS

300 x 440 mm(width x height)

282 x 400 mm

Coloumn width:1 col. = 45 mm2 col. = 92 mm3 col. = 140 mm4 col. = 186 mm5 col. = 235 mm6 col. = 282 mm

Advertising rates ad formats TASPO Specials-2

millimeter price: 1 column EUR 3.70Minimum size of classified ads: 20 mm high/1 column


PRICE EuRb/W, AT

VIEW IN PRINT SPACE







PRICE EuRb/W, AT

VIEW IN PRINT SPACE





DIN vertical 186 x 272 mm 4,025.60

DIN horizontal

186 x 136 mm 2,012.80

92 x 136 mm 1,006.40

TASPo GAlAbAuREPoRT

TASPo GARTENmARKT

TASPo mESSEJouRNAl

10 issues in 2019, including

2 double issues

11 issues in the year

2 issues in the year

release dates/booking deadline: see dates & programme

Preferred placement: on request

Ads, text afterwards: 1 column EUR 5.05minimum size: 1/8 page = 291 display mm

AT = advertisement section/TT = text section The tables show format examples and format prices.

Advertising rates: b/w in advertisement section

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4 DiscountsIf purchased within 12 months (insertion year). All technical costs will be discounted!

Quantity table Frequency table500 mm – 3 % 3 x 3 %

1.000 mm – 5 % 6 x 5 %

2.000 mm – 10 % 12 x 10 %

5.000 mm – 15 % 24 x 15 %

8.000 mm – 20 % 36 x 17 %

12.000 mm – 25 % 50 x 20 %

72 x 25 %

5 Supplied insertspossible only in the parallel issue of TASPO

6 Expanded postcards, samples ect. (no discount possible) on request

1 Colour surcharges(normal colour according to EURO scale)

Per colour EUR 406.00

4-coloured in total EUR 1,218.00

Other colours (only HKS) on request

2 Format surchargesAds across spine (type space: 596 mm): EUR 1,065.00

3 Bound insertsBound inserts are not possible.

Advertising ratesSurcharges & discountsTASPO Specials

Alle

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.Content Contact Title Publisher Topics/Dates Rates/Formats Green Jobs Edition/Distribution Crossmedia Important

http://www.taspo.de

Advertising rates TASPO special inserts TASPO advertorials

19

Price on request


http://www.taspo.de

Print & Online -book a combo and profit!With this combined advertisement, your job offer reaches more than 50,000 contacts* and only 10% more!

Green Jobs – the big job market for the horticulture industry

*Sou

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http://www.gruenejobs.de

http://www.taspo.de

GEoGRAPHICAl DISTRIbuTIoN ANAlySIS

Share of actually broadened circulation

ECoNomIC AREA % Copies

INlAND 96.4 9,106

FoREIGN CouNTRIES 3.6 335

Actually distributed edition (circulation) 100 9,441

21

Edition and geographical distribution analysis

CIRCulATIoN ANAlySIS

CIRCulATIoN CoNTRol

CIRCulATIoN 9,469

Actually distributed edition (circulation) * 9,441 From abroad 335

PAID CIRCulATIoN * 8,640 From abroad 330

Subscribed copies * 7,845 From abroad 310

Other sale * 794 From abroad 20

Retail sale –

FREE CoPIES 802 From abroad 5

REmAINDER, ARCHIVE AND VouCHER CoPIES

28

Units per issue, yearly average (1st July 2017 to 30th, June 2018)/*including e paper

by PoSTAl CoDE CoPIES %

0 451 5.21 375 4.32 1,427 16.53 957 11.14 1,490 17.35 963 11.26 724 8.47 870 10.18 653 7.69 726 8.4(circulation inland 9,191 copies, 100%/circulation abroad 250 copies)

by FEDERAl STATES NIElSENAREA CoPIES %

Schleswig-Holstein 1 501 9.0Hamburg 1 231 4.0Bremen 1 117 2.0Lower Saxony 1 1,327 24.0North Rhine-Westphalia 2 2,072 38.0Hesse 3a 562 10.0Rhineland-Palatinate 3a 461 8.0Saarland 3a 145 3.0Baden-Wurttemberg 3b 972 18.0Bavaria 4 1,069 19.0Berlin 5 170 3.0Brandenburg 6 224 4.0Mecklenburg-Western Pomerania 6 124 2.0Saxony-Anhalt 6 178 3.0Thuringia 7 182 3.0Saxony 7 301 5.0

(circulation inland 9,191 copies, 100%/circulation abroad 250 copies)

ACCoRDING To NIElSEN AREAS (NG)

Nielsen area 1 1,990 copies 23.0 %


Nielsen area 3a 1,068 copies 12.4 %

Nielsen area 3b 1,040 copies 12.0 %


Nielsen area 5 384 copies 4.5 %




http://www.taspo.de

Take advantage of the synergy effects of crossmedia advertising.

Crossmedia deals

Trade journals

CRoSSmEDIA22


http://www.taspo.de

Extend your advertising campaign to our other trade media with attractive combined discounts!

Crossmedia deals

Print

Digital Newsletter

Combined discounts

23


http://www.taspo.de

www.taspogartendesign.de TASPo GARTEN-DESIGN Total circulation: 3.897* copies

The practice magazine for the landscaping professional. In the center: machines, materials, plants and successful implementations. Experts show their project solutions using concrete practical examples.

www.baumzeitung.de

TASPo bAumzEITuNGTotal circulation: 3.494* copies

The trade journal for everyone who deals with trees professionally or privately. The topics are among others practical information on tree care work as well as current information from the tree research and legal issues.

www.deutschebaumschule.de

Deutsche baumschuleTotal circulation: 1.959* copies

As the first and oldest specialist newspaper, the Deutsche Baumschule has been reporting on the entire tree nursery for over 50 years.

www.gaertnerboerse.de

Gb GärtnerbörseTotal circulation: 1.915* copies

The magazine for ornamental plants is the only German trade journal, which reports exclusively on topics from the ornamental plant.

www.friedhofskultur.de

FriedhofskulturTotal circulation: 2.395* copies

The only trade journal for the entire cemetery industry.The publisher is the Association of German Cemetery Administrators (VFD).

www.gundv.de

g&v, gestalten uND verkaufen Total circulation: 6.760* copies

The ideas magazine for florists and retail gardeners with current trends, practical calculation examples and ideas for the presentation of goods and assortment design.

Trade journals – Your strong advertising partners

24

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http://www.taspogartendesign.de

http://www.baumzeitung.de

http://www.deutschebaumschule.de

http://www.gaertnerboerse.de

http://www.friedhofskultur.de

http://www.gundv.de

http://www.taspo.de

For the perfect implementation of your campaign, please note our technical requirements for your supplements!

Supplements

ImportantTerms & conditions

ImPoRTANT25


http://www.taspo.de

Important information for your supplements

26

Surcharge for manual supplements: EUR 47.50/1,000 units plus VAT.

1 Supplements with double gate fold will be enclosed exclusively by hand.

4 Supplements with defective processing, e.g. donkey corners and folds are only enclosed manually.

2 Supplements with z-fold are only enclosed manually.

5 For stapled supplements, the max. weight of the insert object should not be exceeded.

We are happy to inform you.

3 Are supplements not flush glued/stapled,they will be enclosed exclusively by hand.

6 Postcard attachment by machine: first orlast page of the sheetmanually: possible in the entire object

Price on request

For the perfect implementation of your campaign, please note our technical requirements for your supplements!


http://www.taspo.de

2 Printing documentationPrint-ready, digital templates by Email at [email protected]. Only print-ready PDF files.

Colour profil for ads in TASPO/ TASPO Specials GaLaBauReport/GartenMarkt/MesseJournal/Dossier: CMYK FOGRA 47, colour application max. 300 %, resolution min. 300 dpi.

Colour profil for ads in TASPO Spezial and our other journals: CMYK FOGRA 39, colour application max. 320 %, resolution min. 300 dpi. The publisher assumes no liability for text and order errors arising from orders placed by phone as well as formatting and colour errors that arise due to transmission.

3 FontsMust be fundamentally embedded, included or converted into curves.

Technical informationTerms & conditions

27

Haymarket Media GmbH, P.O. Box 8364, 38133 Braunschweig, Germany

4 InsertsMinimum quantity for partial inserts: 1,000 copiesProper processing of your inserts can only be guaranteed if your shipment is accompanied by a shipment receipt (with quantity and issue)! Orders for inserts are binding for the publisher only after submission of a sample of the insert and its approval. Inserts that, through their format or presentation, give the reader the impression of being part of the magazine or journal or that contain third-party advertisements will not be accepted.

5 Mailing address for all insertsYou will receive the mailing address with the order confirmation.

6 DeliveryThe sender is responsible for the timely delivery (advertising deadline) of the data. The publisher assumes no responsibilityif the Release of the advertisement is not possible due to failure to comply with the requirements or other reasons.Please submit data for online banner advertisements 5 working days before the agreed date of Release .

digital templates by Email at [email protected].

7 ConsultingFor all technical questions, please contact the media office on + 49 (0) 531 38004-38, or by Email [email protected].

1 Printing/technology Newsprint, web offset

8 Terms & conditionsFor print advertising





http://taspo.de/agb/printwerbung/

http://www.taspo.de

Price list No. 54 valid from 01/01/2019 · 95 %* of the TASPO readers are decision makers. The...

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Transcript of Price list No. 54 valid from 01/01/2019 · 95 %* of the TASPO readers are decision makers. The...