PRESS KIT - Korean Fried Chicken & Wings...

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PRESS KIT

Transcript of PRESS KIT - Korean Fried Chicken & Wings...

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PRESS KIT

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THE BONCHON EXPERIENCE

BECAUSE IT’S NOT JUST CHICKEN, IT’S BONCHON

Bonchon’s amazing experiences make for unforgettable moments. Bonchon is world famous for its’ Korean fried chicken topped with a signature sauce. In addition to chicken, Bonchon offers a full Asian fusion menu. Bonchon has a wide selection of Korean dishes like Bibimbap, Japchae, and Bulgogi as well as an American-inspired line featuring Bonchon sliders, wrap, and seasoned fries. On an international level, the menu is customized to satisfy the unique cultural tastes and preferences of our global customers, while maintaining the Bonchon standard of flavor.Bonchon…. Handcrafted Taste & Flavor.

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Founded in South Korea in 2002 and established in the United States in 2006, Bonchon, Korean for ‘my hometown’, currently has 93 United States restaurants in operation with franchise outposts in Arizona, California, Colorado, Connecticut, Washington D.C., Florida, Georgia, Illinois, Massachusetts, Maryland, Michigan, Minnesota, New Jersey, New Mexico, North Carolina, Nevada, New York, Ohio, Pennsylvania, Texas, Virginia, and Washington. Bonchon has a total of 347 locations worldwide including Thailand, Philippines, Singapore, Cambodia, Kuwait, Myanmar, and Vietnam.

Bonchon prides itself in the fact that all chicken is made-to-order, using only the highest quality ingredients. In addition to chicken wings, drumsticks, and boneless wings, Bonchon also offers a delicious selection of Asian fusion cuisine.

Our traditional sit-down restaurant provides a friendly, fine casual dining experience great for dining with family and friends. For the ultimate convenience, Bonchon fried chicken is just as enjoyable at home, and most restaurants also offer take-out and delivery services.

The most memorable part of Bonchon is simply the taste. Every handcrafted piece of crispy Bonchon chicken awakens the senses in a way that’s wholly addicting. Our proprietary double-frying method ensures our fried chicken is the crispiest in the industry. It doesn’t take long for customers to return, as they bring in their friends and family to try a tasty sensation like no other.

ABOUT BONCHON

BONCHON BRAND

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USA LOCATIONS

STORES IN OPERATION LOOKING FOR LOCATIONSSTORES UNDER CONSTRUCTION

94 12 30

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CALIFORNIAALMADENARDENBERKELEY COSTA MESA CAMPUS POINTECONVOYELK GROVEMCKEEMOUNTAIN VIEW NATOMAS NEWARK NORTH STOCKTON PLEASANTON SAN GABRIEL SAN LEANDRO SAN MATEO SANTA TERESA SILVER CREEK SOUTH SAN FRANCISCOSUNNYVALE

COLORADO STAPLETON

CONNECTICUT MANCHESTER NEW HEAVEN STORRSWEST HARTFORD

DISTRICT OF COLUMBIANAVY YARD

FLORIDA JACKSONVILLE TOWN CENTER ORLANDO CITY WATERFORD LAKES

GEORGIA FAYETTEVILLE

ILLINOIS CHINATOWN CHICAGO DIVISION ST CHICAGOGLENVIEW SCHAUMBURG

MARYLAND COLUMBIA CROFTONELLICOTT CITY GERMANTOWN HANOVERHYATTSVILLEROCKVILLEWALDORFPASADENA

MASSACHUSETTS ALLSTONCAMBRIDGE LOWELLSALEM WALTHAM

MICHIGAN GRAND RAPIDS

NEVADASOUTH WEST LAS VEGAS

NEW JERSEY FORT LEEJERSEY CITY LEONIAMIDLAND PARK NUTLEY PARSIPPANYUNION

NEW MEXICOALBUQUERQUE WESTSIDE

NEW YORK 23RD ST / 8TH AVE38ND ST / 7TH AVE 32ND ST / 5TH AVEBAYSIDE WILLOUGHBY ST

NORTH CAROLINACHAPEL HILLPINEVILLE DOWNTOWN GREENSBOROWOODLAWN

OHIOSEVEN HILLS

PENNSYLVANIA PHILADELPHIAUNIVERSITY CITYWEST CHESTER

TEXAS KATY PEARLAND ROUND ROCKSUGARLAND THE COLONY

VIRGINIA ALEXANDRIA ANNANDALE ARLINGTONCENTREVILLE FAIRFAX FREDERICKSBURGGAINESVILLEHENRICO HERNDON LEESBURG MECHANICSVILLE MIDLOTHIAN NORFOLKRICHMONDSOUTH RIDING STERLING WOODBRIDGE

WASHINGTONFIRST HILL

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Listed under:

“BEST CHICKEN WINGS IN THE U.S.”Kate Krader, March 27th, 2017 FOOD&WINE

THEIR EXPANSION HAS BEEN RAPID AS AN EVER-GROWING LEGION OF FANS

GETS ADDICTED TO THEIR SHATTERINGLY CRISP WINGS AND DRUMSTICKS.

MATT LYNCH and ANDY KRYZAPublished On 12/13/2017

THRILLIST

“BONCHON DOES KOREAN FRIED CHICKEN

THAT’S AMAZING,...” - Anthony Bourdain

Jessica Festa, January 15th, 2015 West Jet Magazine

“CHICKEN WINGS IN NYC KOREAN STYLE.”Jillian Jorgensen February 3rd, 2017 AMNY

BONCHON IS BRINGING ITS KOREAN FRIED CHICKEN TO THE O.C. Allyson Escoar,

January 6th, 2017 L.A. Times

IN THE NEWS

The new KFC: Korean fried chicken

takes America.Larry Olmsted, Special for USA Today, July 16th,

2015 KOREAN FRIED CHICKENFAST-GROWING

CHAIN BONCHON IS GAINING ON KFC

11 CHICKEN CHAINS THAT NEED TO BE IN

EVERY STATE

MATT LYNCH and ANDY KRYZA for THRILLIST,

January 24th, 2018

GARY STERN Published on January 8th, 2019

FORBES“BONCHON”

“The Absolute Best Chicken Wings in New York ”

Hannah Goldfield, January 25, 2017 Grub Street

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SPICY FOODS Still hot in 2017

-Foodbest.com

DAIKON RADISH The superfood

A powerful immune booster and cancer fighter. Relieves

fatigue and cleanses the blood. -herbwisdom.com

FRIED CHICKEN FOOD TREND PREDICTED TO TAKE OVER 2019

Chicken Wings

20192017 20182015 2016

HOTTEST TRENDS

KIMCHI

MEANS “My Hometown” IN KOREAN

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Loved this place! Never had wings that were as crunchy and spicy! 5 Stars!!

Their wings are addictive! Love them!! I have to order half the amount otherwise I will eat them all!

Loved their food. Would absolutely go again and bring friends who hadn’t tried it. I’m pretty sure they’d become raving fans as well! =)

Their garlic soy chicken wings are delicious. Mouth watering; best chicken I’ve ever eaten.

Simply the best fried chicken out there. Spicy strips are my go to. Pork belly buns and kimchi coleslaw are amazing as well.

This was incredibly good and flavorful food. We got the combo wings/drums with half spicy and the other half soy garlic... we also got the chicken fried rice and the potstickers... everything was wonderful and reasonably priced... would definitely come back

Great fried chicken wings. Food and Wine magazine considers the Bonchon fried chicken winds as one of the top restaurants (In many locations) for chicken wings. Korean Fried Chicken Wings“This cult Korean wings spot features exquisitely crispy fried chicken that comes with a choice of glazes: soy garlic sauce, or spicy hot. This is one of the few places where both choices are equally delicious, so go for half and half.”

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SOCIAL MEDIA

Korean style fried chicken (arguably best kind

of fried chicken), seasoned fries, and bibimbap

at Bonchon. YUMMY #eathappiness

Best fried chicken ever! I recommend this place to friends all the time!

If you like chicken, whether it be wings, drums or strips (boneless) this place is a must. It’s the best chicken wings you’ll ever have! Good on tap list to help wash down the chicken. Great atmosphere and service.

50MM+ IMPRESSIONS

20,000+ TOTAL FANS 57.3%

FEMALE

42.7% MALE 25,000+

FOLLOWERS3,100+ FOLLOWERS

6.5MM+ CUSTOMER SEARCHES & PAGE REVIEWS

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©2019 Bonchon Franchise, LLC. All Rights Reserved.

BONCHON FRANCHISE LLC575 8th Avenue, Room 502, New York, NY 10018

Tel: 1-212-273-1111 • [email protected]

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