Power Presentations

Presenter

Mitchell Aisenstat

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• What is our Mission Today??

• To inspire and enhance skills and ideas to

in the pursuit of “Power Presentations”:

Improving presentation results for both

you and the company

Power Presentations

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• How are we going to do this??? • The 3 "I”s of a good presentation

• Importance of Communication

• Five Quintessential Elements of a Power Presentation

• The Speech preparation

• Physical techniques: Dress, Body Language, Voice

• Effective use of collateral

• Environment

• The power of preparation

Power Presentations

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Power Presentations

What can you expect to get

out of this?

• At least one technique or idea that you

can immediately act on to increase your

potential for success when presenting to

your peers, customers, family, industry

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Power Presentations

• Power Presentation Tenets

• Inspire

– Bringing your audience to action

• Interact-

– Address the listeners interests with involvement in the subject

• Influence-

– Sell your ideas and yourself to the audience

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Power Presentations

• What is Effective

Communication??

• When you are able to confidently share your

message with others in such a manner that it is

clearly understood • “I know that you believe you understand what you think I said, but,

I am not sure you realize that what you heard is not what I meant”

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• Strategic Importance of

Communications

• How well we communicate with staff,

peers, managers, and clients is the key to

advancement in careers

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Power Presentations

• The conveying of ideas takes place in several dimensions at once

• I hear-I forget

• I see-I remember

• I do- I understand

• “Effective communication requires audience to experience the message not just hear the message”

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Power Presentations

• Modes of Communication

• Verbal (Listeners) Prefer to talk

and hear

• Visual (readers) Emphasis on

images and imaged details

• “Determine the dominant

audience type and adjust your

communication delivery”

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• Process of Communicating – Have a message worth communicating

– Gain the listeners attention, interest, build their trust

– Emphasize understanding (make them participants not spectators)

– Obtain Feedback

– Persuade them

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• Confidence in Communications

• The most vital quality a speaker can possess is

self assurance and confidence when communicating: Without confidence and

management of fear the audience will not perceive the message or the speaker as

credible

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• Worst Human Fears 1. Speaking in front of a group

2. Dying

3.Speaking and dying in

front of a group

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Power Presentations

•Techniques to manage Fear – Use your body stand with your shoulders back and

chin up- By looking confident you will feel more confident

– Pace-Start slowly and then speed up

– Open your presentation by saying something genuine- “I am delighted to share with you”

– Recognize that you know more about your topic than any of your listeners “Subject matter expert”

– Remember to Breathe

– “SMILE”

– Believe in yourself and your subject 100%

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Power Presentations

• Five Quintessential Elements of Power

Presentations:

1. The Speech

2. Body Language

3. Equipment

4. Environment

5. Preparation

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Power Presentations

• Speech Objectives • Inform

• Entertain

• Touch Emotions

• Call to Action

• Good presentations cover all four objectives

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• Speech Objectives • To Inform:-Most common objective

– Deliver information that is relevant to audience

– Sufficient facts to allow audience to make a favorable decision on the topic

• To Entertain:-Toughest thing to do

– Refrain from telling jokes unless about you and anecdotal

– Best approach is to focus on energizing the audience in the first 5-7 minutes

• Touch Emotions: – Help audience to feel good about what you have said

– Always end speech on a positive

– Help audience get in touch with their emotions

• Call to Action: -Most business presentations have to persuade others to do something they are not currently doing

– Recognize the things you want to inspire your audience to do

– Write out the “Call to Action”

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• Speech Preparations • Organize your presentation

– Map your outline

– Disseminate information that is relevant (lots of

material to choose from)

• Use small note cards to organize

• Structure

– Structure your speech/presentation

– Simple to more complex subjects

– 3-7 points/topics

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• Structuring Methods – Chronological (past, present, future)

– Sequential (First, Second, Third)

– Categorical (Fruit, Vegetables, Meats)

– Compare and Contrast (Negative, positive)

– Hierarchical (Top, Middle, Bottom)

– Review Options (Option 1,2,3)

– Expanding Radius (Civic, Provincial, Federal)

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• Speech vs. Presentation “Speech is a message in it’s basic form”

Presentation is the “media of the message”

• Visual Aids

• Body Language

• Voice

• Interaction with the Audience

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Power Presentations

• The Flight of Presentation • Take off (opening)

– Take control of the audience if you are introduced

– Clear plan for the audience

– Important to start on a smooth and positive note

• In Flight – Monitor the Audience interest

– Change course if necessary (Know your material well)

– Stay controlled and on track

• Landing (most important to your presentation) – Demonstrate you have fulfilled your objective

– Call to action

– Close how you began for symmetry

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• Body Language

• “Give me beauty in the inward soul; may the outward

and the inward man be as one”

– Socrates

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• Silent Messages • Dr Albert Mehrabian a leading UCLA psychology

professor in the field of non verbal communication (Body Language) states “The believability of what we communicate is influenced”:

– 7% by words

– 38% by tone of voice

– 55% by body language

– 93% of the message is conveyed using “paralanguage” Your Body!!!!

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• Body Parts

• The majority of your body language

is communicated by your head

specifically

• Our moods and feelings are easily

observed through body signals

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• Power of Body Parts • Power of Smiling:

– Your audience are more apt to feel good about themselves when you are smiling to them

• Eye Contact: – Eye contact helps build trust and rapport with your

audience

– Look for friendlier, sympathetic audience members

• Gestures-Learn to speak with your hands: – Avoid pointing at the audience

– Use your hands to create a physical shape

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• Power of Body Parts

• Power of Vocals -4P’s of Speaking:

– Pitch, Pace, Pauses, Projection

• Movement-will keep listeners

interested

• Analyze the physical style of your

audience-Tailor your movements and

gestures to match the audience

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• Dress for success but most

importantly for “CREDIBILITY” – Know the style of your audience

– Aim to look slightly more conservative than

your audience

– Be Aware that what is in fashion to you may

not be with your audience

– Love and complement your body shape

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• How would you feel about

these Presenters??

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•Image

determines

credibility of

the message to

the audience

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•What

Perception

does this

person give

you??

•Will the

message be

perceived

as Credible?

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• Equipment Visual Aids

• “The media is the message”

(Almost Marshall McLuhan)

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• Impact on memory/retention

utilizing visual aids:

Action: After 3 hours: After 3 days:

Tell Only 70% 10%

Show Only 72% 20%

Show and Tell 85% 65%

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• Value of Visuals:

– Communicate ideas faster than spoken

word

– Increase your probability of your

message being understood

– Can explain complex ideas easily

– Cut across language barriers

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Power Presentations

• Patent strategy and Intellectual Asset Management (IAM)

• Global Works helps clients understand how to build an IP-savvy organization that will make patent strategy a core competency and will strengthen your market advant age:

• Communication: Educate and increase awareness about IP commercialization for research and management staff

• Process: Streamline procedures for identifying, disclosing, documenting, and legally protecting IP

• Infrastructure: Provide legal, strategy, marketing support, and analytic tools, with a simple approval process for in-house and/or outsourced capability. Your research staff often knows the answers already, but needs help in asking the right questions and filling in the blanks.

• Incentive system: Reward research groups and staff members that demonstrate commercialization success with shared revenue, professional advancement, and increased autonomy

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• Product and application design

• When trying to sell new technology, reliable models are in short supply. What will customers actually adopt? How should it be packaged so they know why they need it and how to use it? How can you get product into the field as quickly as possible? Global Works Consulting will dig down into the details with you:

• Selecting target markets for new technologies and breakthrough products

• Early stage product definition – how to make cool technology into compelling, profitable products

• Usability assessment, emphasizing human-computer interaction and business workflow

• Design the growth path – an incremental approach matched to available capital (intellectual and financial), to generate early business success in the midst of long-term technology implementation by gradually adding markets and functionality. The most common objective: generate early revenues on minimum capital while preserving maximum long-term gains.

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• Emerging market analysis and adoption curves

• We can help you project the market for new products and technologies, even when there’s no baseline to project from. We can identify the kinds of solutions and customers that help new technologies to “cross the chasm,” moving from early adopters and niche applications toward the domination of key market segments.

• You might find a provider who can forecast technology and business evolution in particular software and IT sectors. But we go beyond forecasts to provide the advice you need to make core business decisions – how your product can survive the success and failure of other technologies, underlying standards or infrastructure, and relevant business sectors.

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Poor use of Media

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Power Presentations

• Microsoft Powerpoint fingered in space shuttle crash Over commercial software "makes everything a sales pitch"

• NASA BECAME over-reliant on using Powerpoint and that was partly the reason for the Columbia space shuttle crash, according to a report in the NY Times yesterday.

• The newspaper said that a report from the Columbia Accident Investigation Board found that NASA used Powerpoint instead of ordinary pen and ink technical reports.

• And when engineers at NASA looked at wing damage, the results were presented in what the NY Times described as a "confusing Powerpoint slide".

• It was overloaded with bullet points and almost impossible to understand, said the paper.

• The newspaper reckons that Powerpoint is making us stupider and less able to explain things, because the software forces people to put too much information into one slide.

• But Microsoft refutes accusations that its Powerpoint software is permeated with "commercialism that turns everything into a sales pitch".

• It's true to say that when we've seen presenters have problems with their notebook machines and bereft of their Powerpointillistic crutches, they're often left totally speechless.

• Which might be a good thing, perhaps.

L'INQ

NY Times

Rant about the Powerpoint slide in question

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Power Presentations

• Visual Tactics

• One idea per slide

• Fewer words the better-Large

billboards only have 5 words

• Make sure your visuals actually have

a message

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• Make sure it works!!!

• Have a back up plan for failure

• Check, Check and Check all

equipment

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• Product of our Environment

• The place and conditions in

which you present have an

important influence on how well

your message is received

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• “SALT” System

• “S” Seating

• “A” Audio

• “L” Lighting

• “T” Temperature

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• Key is Preparation • The 80/20 rule!!!

– 80% on Delivery of presentation

– 20% on content of your speech/presentation

• Practice the 4P’s of speaking – Pitch, Pace, Pauses, Projection

• Prepare for questions – Anticipate in advance questions that will likely

arise and prepare answers

• Rehearse, Rehearse, Rehearse – Rehearse standing

– Rehearse if possible with a trial audience

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• What’s in it for the Audience?

• Ultimately, the key to a

powerful presentation is to be

conscious of your objective

• How will your audience benefit

from listening to you?

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• What’s in it for you?

• Presenting is one of the most exciting challenges you’ll

ever take on

• Mastery of influencing others with your presentations will lead to greater personal and

professional growth

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• Inspirational

• “It’s not what you know but what you do with what you know

that makes the difference”

• “Great things happen not because of knowledge alone but through the persistent pursuit of

a clearly defined goal”

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• Conclusion

• Do it!!!!

• Do it now!!!

• Do it often!!!

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Power Presentations

• Questions

&

• Answers