Presented by:Delicia Lewis

THE SECRETS OF LINKEDIN

PhotoSummaryExperienceSkills & ExpertiseEducationContactRecommendation

s

ConnectionsGroupsFollowingCompanies

PARTS OF LINKEDIN

CONNECTIONS

Connections are professionals that you know or have worked with

Connections build your credibilityConnections can also help you with

your job search by connecting you to other people

Do not treat them like Facebook Friends

CONNECTIONS

GROUPS

Groups are social interactions based on a specific topic or relationship

Groups are a good way to networkOften times have job announcements

and connections Join Groups based on your interests

GROUPS

FOLLOWING

Following is a function that updates your “LinkedIn Today News”

It will provide you with all news in fields that you select, for example PR, HR, Higher Education, and Technology

It also allows you to select new sources that you prefer such as the New York Times and Forbes

FOLLOWING

COMPANIES

Similar to Following on TwitterFollowing Companies allows new job

openings to be posted into your newsfeed- reducing your search for interesting positions

Following a Company is a similar function to groups, but without the conversations

Follow companies you would consider working for!

COMPANIES

CREATING YOUR PROFILES

PHOTO

Should be professionalHave only you in the frame, not you

and your BFFA photo is a first impression

PHOTO

SUMMARY

SUMMARY

EXPERIENCE

This is your online resume!Make sure your action verbs and key

words are presentFollow all the rules you normally would

with a resume

EXPERIENCE

SKILLS & EXPERTISE

Add lots of skills, but only the ones that you can actually do or are proficient in

A newer feature is being able to “Endorse” skills for you connections

Your connections endorse you for your skills and enforce your credibility

SKILLS & EXPERTISE

EDUCATION

Just like the education section on a resume

Shows how much education you have, graduation and activities

Generates your association with your school

EDUCATION

CONTACT & RECOMMENDATIONS

Your Connections can create a recommendation for you

You can have a more than one recommendation per position

A strong recommendation from one person will always be better than 10 weak recommendations

Contact: Choose how you would like to be contacted and make that visible

CONTACT & RECOMMENDATIONS

Have an unprofessional or casual picture

Have an incomplete profileSpam all your contactsForget to change your notification

settingsDon’t forget to check your LinkedIn

regularly especially if you are job searching

WHAT NOT TO DO

HOW TO JOB SEARCH WITH LINKEDIN

Once you have a complete profile click on the Jobs tab at the top

Select ‘Students and Recent Grads’Select the industry you want to explore,

for example: Engineering

YOU HAVE YOUR PROFILE, NOW WHAT?

Use strategic search termsLinkedIn will offer you suggestions at

the bottom of the page for similar termsSelect what you want to narrow your

search:Narrow down your locationsNarrow down the experience levelNarrow down your industry

START REFINING

Read through descriptions, save for later, or apply! If you notice some cool positions with a company but

you aren’t quite qualified- follow the company and try in the future!

SEARCH, SEARCH, SEARCH

On the right side of the job description pages you will find other positions with that company or other similar positions

Don’t forget to look at these!

There is also a ‘People who viewed this job also viewed…’ section at the bottom of the page

LINKEDIN OFFERS SUGGESTIONS EVERYWHERE

InMail- an email like feature where you can email connections through LinkedIn

Recruiters can also send you messagesNotifications- you can be notified when

other people view your profileLinkedIn will tell you how often you

appear in searches

OTHER FEATURES

QUESTIONS?