Towards a

full accessibility

SUPERmarkets Meet Accessibility Needs

This project has been funded with support from the European Commission

Partners Promoter and coordinator

Les Papillons Blancs ASSOCIATA

Assessorato Politiche di Welfare

Partners

Not for profit

organizations

LES PAPILLONS BLANCS

KARA BOBOWSKI

Distribution chains

ASSOCIATED INDEPENDENT

RETAILERS

Training institutions

BUPNET

Public bodies

Municipality of FORLI’

LANDKREIS KASSEL

under the patronage of

Leonardo da Vinci Programme

Action «Transfer of Innovation»

22 projects of 131

ASSOCIATA

February 11, 2005: the law on equality of rights, opportunities, participation and citizenship of people with disabilities. This law has established the principle of general accessibility regardless of the type of disability. By 2015, all public places in France must be accessible.

The French experience

The legislative inspiration

ASSOCIATA

Accessibility for people with mental disabilities is still underdeveloped.

The goal is

accessibility for all to everything People with mental disabilities should have access, like all others citizens to: information, education, training, employment accommodation, means of transport, leisure activities, sports, culture, health services, etc…

The French experience

UNAPEI commitment Union nationale des associations de parents, de personnes handicapées mentales et de leurs amis

ASSOCIATA

The French experience

Pictogram S3A

Welcome

Support

Accessibility

ASSOCIATA

Provides a path of awareness, information and training for the staff of agencies and services of public utilities, focused on the acquisition of competences and soft skills for the reception and support of people with mental disabilities.

At the end of the path is assigned the symbol of accessibility S3A.

UNAPEI and its member associations, such as Les Papillons Blancs di Bergerac, started the project in 2007 with an experiment at E.Leclerc supermarkets.

The French experience

The A.A.A. project

ASSOCIATA

• almost 200 E.Leclerc sale points across France have received the symbol of accessibility S3A

The French experience

• more than 500 members of E.Leclerc staff have received training from UNAPEI

ASSOCIATA

The French experience

From the “A.A.A.” project are arose

other collaborations

between UNAPEI

and E.Leclerc group:

-sale of products produced by social cooperatives

-job placement in the supermarkets of people with mental disabilities

ASSOCIATA

The French experience

ASSOCIATA

The project is now being

transferred to other areas of public utility

The French experience

tourism

ASSOCIATA

The French experience

transports

The French experience

culture

The French experience

Public administration offices

Shopping centers Post offices Banks

ASSOCIATA

The SuperMAN goals

1 disseminate and use results and tools of the French experience;

2 transfer in Italy and Germany the French good practice, adapting it

to the national contexts, with the involvement of retail chains such as Conad/Cofra, Tegut and others;

3 certification of skills acquired by the staff of the supermarkets

involved in the project with the European Pilot System Level 5 and awarding every supermarket with the symbol of accessibility S3A;

4 develop a broad consensus and a broad participation of

stakeholders (the entire retail chain, other public and social services, institution) to enable a multiplier effect.

ASSOCIATA

Stages of the project

adaptation of the formative French material to the Italian and German context.

start-up

-meeting of the partners in France -analysis of the Italian and German context -establishment of coordination tables for the involvement of stakeholders -launch of the project

durata del progetto:

da ottobre 2011 a settembre 2013

experimentation of the training course in favour of the supermarkets staff, validation of acquired skills and release the symbol of accessibility.

evaluation of the results of the testing phase, preparation of a publication about the project, final conferences in Italy and Germany

1

2

3

4

ASSOCIATA

Beneficiaries

- people with mental disabilities - people with mental disorders - people with limited cognitive, intellectual, relation abilities - people suffering from Alzheimer - people with orientation disorders in space and time - elderly people

ASSOCIATA

«SuperMEN» for:

- A quality welcome - A support in the formulation of the

choices - Providing simplified information - Helping people to orient themselves

in the supermarket - A support during the entire process of

purchasing

ASSOCIATA

Adequate signage

supermarkets staff

priority checkout/ enabled checkout

reception point

ASSOCIATA

The Italian supermarkets involved

Forlì - Cesena Ravenna

ASSOCIATA

20 store points of the Romagna area, in the following provinces:

ASSOCIATA

For further details

www.supermanproject.eu

ASSOCIATA

This communication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.