Presentation1

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BUSINESS WRITING BUSINESS WRITING Dr.N.R.chand Dr.N.R.chand

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Transcript of Presentation1

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BUSINESS WRITINGBUSINESS WRITING

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BYBYDr.N.R.chandDr.N.R.chand

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WRITTEN COMMUNICATION[4]WRITTEN COMMUNICATION[4]

GOOD NEWS GOOD NEWS LETTERSLETTERS

BAD NEWS BAD NEWS LETTERSLETTERS

CONGRATULATION CONGRATULATION LETTERSLETTERS

ADJUSTMENT ADJUSTMENT LETTERSLETTERS

CLAIM LETTERSCLAIM LETTERS REFUSAL LETTERSREFUSAL LETTERS

BUSINESS BUSINESS CORRESPONDENCECORRESPONDENCE

SOCIAL SOCIAL CORRESPONDENCECORRESPONDENCE

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Draft a letter of request for supportDraft a letter of request for support• Request from a Japanese M.B.A student to his company for continued Request from a Japanese M.B.A student to his company for continued

support for his study in the U.S.A. University.support for his study in the U.S.A. University.

• Dear sir and Madam,Dear sir and Madam,

• I am delighted to hear that you are continuing to prosper.I am delighted to hear that you are continuing to prosper.

• By the way, I have been selected to study for an M.B.A degree at By the way, I have been selected to study for an M.B.A degree at Michigan State University in the U.S.A.Michigan State University in the U.S.A.

• The care and help that you provided me while I was working in the Osaka The care and help that you provided me while I was working in the Osaka branch of the Mitsui Trust and Banking Company has been appreciated.branch of the Mitsui Trust and Banking Company has been appreciated.

• During my stay abroad,I will do my best and study hard. I ask for your During my stay abroad,I will do my best and study hard. I ask for your continued support in the future.continued support in the future.

• Sincerely,Sincerely,• [Ref=book-Herta A Murphy page 152/153 ][Ref=book-Herta A Murphy page 152/153 ]

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Rewrite the letter by eliminating Rewrite the letter by eliminating empty expressionsempty expressions

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Rewrite the following closing to Rewrite the following closing to have a reader oriented approach have a reader oriented approach

and a friendlier toneand a friendlier tone Ref MURPHY -page 153Ref MURPHY -page 153 I wish to thank you very much for I wish to thank you very much for

opening an account with our store. opening an account with our store. We will do our best to serve you well We will do our best to serve you well and we hope that you will use your and we hope that you will use your account as soon as possible.account as soon as possible.

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Good news letterGood news letter Dear CatherineDear Catherine

VACANCY FOR GRADUATE ENGINEERVACANCY FOR GRADUATE ENGINEER

We are delighted to let you know that you are our preferred candidate for We are delighted to let you know that you are our preferred candidate for the job.the job.

The panel was impressed by your interview performance.The panel was impressed by your interview performance. Please call me in the next few days so that we can arrange to negotiate the Please call me in the next few days so that we can arrange to negotiate the

terms and conditions of employment and a salary package.terms and conditions of employment and a salary package.

Congratulations.Congratulations. SincerelySincerely [signature][signature] Anthony JonesAnthony Jones Chief Executive OfficerChief Executive Officer JONES JACOBSEN AND JOHNSTONJONES JACOBSEN AND JOHNSTON [Ref book= business writing by Ralph Brown page 102][Ref book= business writing by Ralph Brown page 102]

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[old indented form ==refusal/ NO adjustment letter[old indented form ==refusal/ NO adjustment letter 19.oct.200919.oct.2009 , AJANTA FURNITURE,, AJANTA FURNITURE, 34,Bapuji Nagar, 34,Bapuji Nagar, Bhubaneswar-1Bhubaneswar-1

Dear Mr Subas Agarwal, Dear Mr Subas Agarwal, We are to inform you that we have received your complaint We are to inform you that we have received your complaint

regarding the Dinning table and chairs that you purchased from regarding the Dinning table and chairs that you purchased from us.us.

But we inform you that at present we have no such stock. So But we inform you that at present we have no such stock. So kindly bear with us.kindly bear with us.

Hope you will continue to be our valued customer.Hope you will continue to be our valued customer. Yours sincerely, Yours sincerely, Sarat Biswal,Sarat Biswal, MANAGER.MANAGER.

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NO LETTER/ADJUSTMENT NO LETTER/ADJUSTMENT LETTERLETTER

Dated24.5.09/1234 HDFCDated24.5.09/1234 HDFC WWW.hdfc.comWWW.hdfc.com Mrs Anita Dubey,Mrs Anita Dubey, w/o Rajib Dubey,w/o Rajib Dubey, 345,Charkop market complex.345,Charkop market complex. Kandivali [west] Mumbai-67Kandivali [west] Mumbai-67

Dear Madam,Dear Madam,

Ref NO; 56749Ref NO; 56749

Please note that the insurance papers signed are not in order.Refer to the telephonic Please note that the insurance papers signed are not in order.Refer to the telephonic conversation .made with Mr Dubey Please note that there would be no insurance coverage if the conversation .made with Mr Dubey Please note that there would be no insurance coverage if the papers are not signed by you properly.papers are not signed by you properly.

Thanking you,Thanking you,

Yours faithfully,Yours faithfully,

[signature][signature] Kaushika BhargavKaushika Bhargav Asst Manager-OperationAsst Manager-Operation

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Letter of complaintLetter of complaint February23,2009February23,2009

Internet Provider,Inc.Internet Provider,Inc. 342 Twin Plaza342 Twin Plaza Bangalore.Bangalore.

ATTENTION CUSTOMER SERVICEATTENTION CUSTOMER SERVICE

For the last 4 months I have been receiving tons of spam e-mails in my For the last 4 months I have been receiving tons of spam e-mails in my account.account.

Your customer service department recommended that I open a spam Your customer service department recommended that I open a spam account,which would help me.Unfortunately their remedy has not solved account,which would help me.Unfortunately their remedy has not solved my problem.my problem.

Please register this complain and let me know soon the changes you make Please register this complain and let me know soon the changes you make in my account.in my account.

Sincerely,Sincerely, J.B.Mathur.J.B.Mathur.

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You did well but missed ouYou did well but missed ou

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CONSIGNMENT OF PAINTING CONSIGNMENT OF PAINTING NOT RECEIVEDNOT RECEIVED

First flight 56 27,OCT.09First flight 56 27,OCT.09 Bapuji NagarBapuji Nagar Bhubaneswar-751001Bhubaneswar-751001 Dear Sir, Dear Sir, Ref. consignment no=6757890/14.8.09Ref. consignment no=6757890/14.8.09 I have to inform you that my above consignment[a painting I have to inform you that my above consignment[a painting

of poet John Keats] has not yet reached me after 2 months of poet John Keats] has not yet reached me after 2 months from Amazon.com U.S.A.from Amazon.com U.S.A.

Please make arrangement of quick delivery of it soon.Please make arrangement of quick delivery of it soon. Let me know the position at an early date.Let me know the position at an early date. Thanking you. Thanking you. Sincerely ,Sincerely , Deepak VoraDeepak Vora . 78 Nayapally N/3, Bhubaneswar .751014. 78 Nayapally N/3, Bhubaneswar .751014 Mob-9867756543.Mob-9867756543.

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Reply from First FlightReply from First Flight[indirect approach= negative letter [indirect approach= negative letter

in direct plan]see Murphy page in direct plan]see Murphy page 217217 Mr.Deepak Vora Mr.Deepak Vora

78 nayapally n/378 nayapally n/3 Bhubaneswar-751014Bhubaneswar-751014 Dear customer,Dear customer, ref .con.-6757890/14.8.09ref .con.-6757890/14.8.09 We are sorry to inform you that your above consignment has not We are sorry to inform you that your above consignment has not

yet been traced.yet been traced. But we are on the look out. We can not say exactly when it will But we are on the look out. We can not say exactly when it will

reach.reach. We will inform you as soon as possible when the shipment of your We will inform you as soon as possible when the shipment of your

goods comes to our office. We look forward to you as our valued goods comes to our office. We look forward to you as our valued customer inspite of this undue delay.customer inspite of this undue delay.

Thanking you for remembering us and using our services. Thanking you for remembering us and using our services. sincerely,sincerely, ManagerManager Customer care,First Flight Bhubaneswar.[rewrite this negative Customer care,First Flight Bhubaneswar.[rewrite this negative

letter in indirect approach]letter in indirect approach]

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Bad news in direct planBad news in direct plan Some bad news indirect approach is Some bad news indirect approach is

rendered in direct plan when=rendered in direct plan when= The message is routine or urgent or The message is routine or urgent or

the customer is old and known.the customer is old and known. Direct plan means =the pattern is Direct plan means =the pattern is

same as in good news plan except same as in good news plan except that the opening should contain bad that the opening should contain bad news instead of good news.news instead of good news.

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Bad news in indirect approachBad news in indirect approach The indirect approach shows respect to The indirect approach shows respect to

the customer.the customer. It is tactfulIt is tactful Main point is written in second or third Main point is written in second or third

paragraph or at the end.paragraph or at the end. First paragraph describes the situation and First paragraph describes the situation and

circumstances of delaycircumstances of delay

Bad news to be written in positive Bad news to be written in positive languagelanguage

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examplesexamples Direct bad news= your loan application has Direct bad news= your loan application has

been denied.been denied. Indirect approach= our loan section is Indirect approach= our loan section is

checking your application. We are happy to checking your application. We are happy to note that you chose our Bank for your note that you chose our Bank for your service.service.

However we will inform you soon if you are However we will inform you soon if you are eligible. But we can not assure you as eligible. But we can not assure you as annual income and home take amount will annual income and home take amount will be examined.be examined.

Thanking you for selecting our Bank .Thanking you for selecting our Bank . Wish you will continue as our customer.Wish you will continue as our customer.

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Persuasive written messages[5]Persuasive written messages[5] ONE OF THE BEST WAYS TO ONE OF THE BEST WAYS TO

PERSUADE OTHERS IS WITH YOUR PERSUADE OTHERS IS WITH YOUR EARS- BY LISTENING TO THEM.EARS- BY LISTENING TO THEM.

DEAN RUSK.DEAN RUSK.

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PERSUASION IS EFFECTIVE IN PERSUASION IS EFFECTIVE IN ADVERTISINGADVERTISING

GOOD ADVERTISING IS A DIALOGUE GOOD ADVERTISING IS A DIALOGUE WITH PEOPLE.THE SMARTEST WITH PEOPLE.THE SMARTEST ADVERTISING IS ONE THAT ADVERTISING IS ONE THAT COMMUNICATES THE BEST AND COMMUNICATES THE BEST AND RESPECTS RESPECTS CUSTOMER<INTELLIGENCE.CUSTOMER<INTELLIGENCE.

• LEE CLOWLEE CLOW

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We can not direct the wind– but We can not direct the wind– but can adjust the sails= John C can adjust the sails= John C

MaxwellMaxwell This is very true of persuasive messagesThis is very true of persuasive messages Wind is beyond our power .wind controls us .But the Wind is beyond our power .wind controls us .But the

ship sailing in the sea surfing the soft and sour waves ship sailing in the sea surfing the soft and sour waves certainly can go ahead after adjusting the sails..certainly can go ahead after adjusting the sails..

so also by arousing and stirring desire and interests so also by arousing and stirring desire and interests through advertisements, request letters, campaign through advertisements, request letters, campaign letters,handouts. Pamplets ,leaflets,billboards,digital letters,handouts. Pamplets ,leaflets,billboards,digital billboards,Sms writings in sweet and seductive billboards,Sms writings in sweet and seductive language ,e- mail messages, happy BIRTH DAY language ,e- mail messages, happy BIRTH DAY cards,Anniversary cards, bonus cards etc customers cards,Anniversary cards, bonus cards etc customers can be added and enrolled to commodities and can be added and enrolled to commodities and products and the ship of Business relationship can products and the ship of Business relationship can sail and sail beyond the shores.sail and sail beyond the shores.

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We are to see audience for We are to see audience for businessbusiness

Persuading or selling can create Persuading or selling can create anxiety .so the primary function of anxiety .so the primary function of every business house , corporate every business house , corporate house is to streamline and house is to streamline and strengthen their marketing ,Sales, strengthen their marketing ,Sales, public relation,organisational public relation,organisational divisions for effective promotion of divisions for effective promotion of Reputation, Brand, and Image of the Reputation, Brand, and Image of the company.company.

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Persuasive lettersPersuasive letters Sale letters Sale letters Letters to subscribers=forLetters to subscribers=for MagazinesMagazines LoansLoans InsuranceInsurance Admissions in educational institutionsAdmissions in educational institutions Request to be members of public Request to be members of public

and private organisationsand private organisations

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Persuasive letter from MICHIGAN Persuasive letter from MICHIGAN ROSS SCHOOL OF BUSINESSROSS SCHOOL OF BUSINESSRahul RastogiRahul Rastogi567 Rajaji road567 Rajaji roadchennai 45chennai 45

Dear Rahul,Dear Rahul,

Michigan has facilitated 200 Michigan has facilitated 200 programmes in Asia- have you programmes in Asia- have you participated yet.participated yet. Leading companies are sending Leading companies are sending their best people for Executive their best people for Executive Programmes in our Ross School of Programmes in our Ross School of Business.Business.Business opportunities do not wait, Business opportunities do not wait, so get ready before the challenges so get ready before the challenges and join our programmes.To and join our programmes.To request for the 2009 Asia request for the 2009 Asia catalog,just email or fax with your catalog,just email or fax with your updated mailing details and we updated mailing details and we shall send you documents.shall send you documents.

We look forward to welcoming you We look forward to welcoming you in 2009.in 2009.Best Regards,John ChenBest Regards,John ChenExecutive Education,Asia Pacific Executive Education,Asia Pacific Regional OfficeRegional Office

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AUDIENCE =NEEDS,OBJECTIVES AND AUDIENCE =NEEDS,OBJECTIVES AND INTERESTSINTERESTS

If you do not know your clients you can not link or connect If you do not know your clients you can not link or connect them.them.

So first choice is to know needs of the audienceSo first choice is to know needs of the audience Is profile of your client agreeable to Is profile of your client agreeable to The product you present to him The product you present to him Are you in contact with the c.e.o or the division secretaryAre you in contact with the c.e.o or the division secretary You will respond better if you think that your customers are You will respond better if you think that your customers are

not Robots but human beings and you too is a human not Robots but human beings and you too is a human being.being.

Socially you can win customersSocially you can win customers So motivate your clients to company productsSo motivate your clients to company products Accordingly written, digital , visual and,telecommunication Accordingly written, digital , visual and,telecommunication

modes be applied.modes be applied.

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E-mail routine request letterE-mail routine request letter To GeorgeTo George Cc John SmithCc John Smith Subject; February 23 PresentationSubject; February 23 Presentation ---------------------------------------------------------------------- George,George, John Smith has asked that you and I make a John Smith has asked that you and I make a

presentation at the February 23 client presentation at the February 23 client conference.conference.

The presentation should cover our policy The presentation should cover our policy regarding the insurance . regarding the insurance .

Let me know if you will be available so that we Let me know if you will be available so that we can plan and prepare the presentation.can plan and prepare the presentation.

Lucy PricewaterLucy Pricewater

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FAVOUR LETTERFAVOUR LETTER

Ms Sonam JainMs Sonam Jain 80 Netaji Marg80 Netaji Marg New Delhi-110009New Delhi-110009

Dear friend of the Digest,Dear friend of the Digest,

Will you please do us a favourWill you please do us a favour

In the past Digest has been successful in producing many music collections of new and In the past Digest has been successful in producing many music collections of new and old Masters. If you like the music collection sent to you you can fill up the form and send old Masters. If you like the music collection sent to you you can fill up the form and send it back to us.it back to us.

A pre-addressed envelope is in the letter which you can despatch to Digest for your A pre-addressed envelope is in the letter which you can despatch to Digest for your convenience.Your reply involves absolutely no compulsion to buy our product. We convenience.Your reply involves absolutely no compulsion to buy our product. We guarantee moneyback scheme.guarantee moneyback scheme.

Many thanks for your help in the important project.Many thanks for your help in the important project.

Yours Sincerely,Yours Sincerely, Manas MohanManas Mohan Marketing-DirectorMarketing-Director

P.s. we will send you a free mystery gift after we receive your reply.P.s. we will send you a free mystery gift after we receive your reply.

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It is not the message as one wishes It is not the message as one wishes to send it that matters most but the to send it that matters most but the message as it is received.message as it is received.

Daniel DefoeDaniel Defoe

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Customer friendly messagesCustomer friendly messages Dear sirDear sir We have been in this trade for the past 6 We have been in this trade for the past 6

years,satisfying academic needs of books of years,satisfying academic needs of books of Institutions.Institutions.

The standard and range that you handle is The standard and range that you handle is impressive. We want to purchase books worth impressive. We want to purchase books worth Rs5,OO,OOO.Rs5,OO,OOO.

It would help us to place orders if you could send It would help us to place orders if you could send latest catalogue,price list and order form.Please latest catalogue,price list and order form.Please mention business terms and conditions.mention business terms and conditions.

We await your early reply.We await your early reply. Yours trulyYours truly

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Evaluate the letterEvaluate the letter This letter is written to get a This letter is written to get a

catalogue,quotation, and pricelist.catalogue,quotation, and pricelist. . It is written in polite language and the goodwill . It is written in polite language and the goodwill

is reflected throughout.is reflected throughout. It avoids wordy expressions.It avoids wordy expressions. It is concise, complete ,considerate. It is a typical It is concise, complete ,considerate. It is a typical

request letter.request letter. It is persuasive letter.It is persuasive letter. It is written in Indirect approach It is written in Indirect approach Tone is polite and of goodwillTone is polite and of goodwill It is in Block format /it is focussed writingIt is in Block format /it is focussed writing Open punctuationOpen punctuation

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Reply to the letterReply to the letter Dear SirDear Sir We are happy to send this reply in response to We are happy to send this reply in response to

your letter no ret34 /sj/2009 dated 23 jan 2009. your letter no ret34 /sj/2009 dated 23 jan 2009. enclosing our latest catalogue,price list ,order enclosing our latest catalogue,price list ,order form and the Memorandum of Understanding.form and the Memorandum of Understanding.

We normally allow 15% trade discount and10% We normally allow 15% trade discount and10% agent commission. If your order will exceed 1 agent commission. If your order will exceed 1 lakh we will give additional discount of 5%.lakh we will give additional discount of 5%.

We earnestly look forward to your collaboration We earnestly look forward to your collaboration and order.and order.

Yours faithfullyYours faithfully

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Evaluate the replyEvaluate the reply It is short and.simple . It is short and.simple . Accurate and clearAccurate and clear It is reader friendlyIt is reader friendly written in Direct/indirect Approachwritten in Direct/indirect Approach focussed writingfocussed writing In Block formatIn Block format Open punctuation[ no punctuation in Open punctuation[ no punctuation in

salutation and complementary close]salutation and complementary close]

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Emplyoment messages [session-Emplyoment messages [session-6/7]6/7]

Litera scripta manetLitera scripta manet [The written word governs][The written word governs]

Pen is mightier than the SwordPen is mightier than the Sword

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Applying for a jobApplying for a job RESUMERESUME C.V.=CURRICULUM VITAE [ latin words C.V.=CURRICULUM VITAE [ latin words

meaning course of life]meaning course of life] APPLICATIONS =SOLICITED APPLICATIONS =SOLICITED

LETTERS/UNSOLICITED LETTERS OF LETTERS/UNSOLICITED LETTERS OF APPLICATIONSAPPLICATIONS

COVER LETTERSCOVER LETTERS RECOMMENDATIONSRECOMMENDATIONS TESTIMONIALSTESTIMONIALS CERTIFICATESCERTIFICATES CHARACTER CERTIFICATESCHARACTER CERTIFICATES

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GLOBAL SCENARIOGLOBAL SCENARIO Life has been changing rapidly in the whole Life has been changing rapidly in the whole

Globe..Changes come to the society in the forms Globe..Changes come to the society in the forms of social Tsunami like French Revolution, Great of social Tsunami like French Revolution, Great Boar War, Indian freedom struggle for Boar War, Indian freedom struggle for Independence, Renaissance, Chinese and Russian Independence, Renaissance, Chinese and Russian Revolutions,I.T Revolution, Great Depression of Revolutions,I.T Revolution, Great Depression of 1935 or Recession of 2008/o9,Russia breaking, 1935 or Recession of 2008/o9,Russia breaking, and Germany getting united.. Changes swept the and Germany getting united.. Changes swept the hemispheres with the arrivals of , A Gandhi ,A hemispheres with the arrivals of , A Gandhi ,A Christ ,A Napoleon or Keats, Google,the internet Christ ,A Napoleon or Keats, Google,the internet mobile phone and modern medicines .We have mobile phone and modern medicines .We have been bearing all burdens on our shoulders and been bearing all burdens on our shoulders and moulded and shaped to be nicknamed as the moulded and shaped to be nicknamed as the modern man. We are the shockobsrevers.modern man. We are the shockobsrevers.

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How to face this society for survivalHow to face this society for survival

IN THE CONTEXT OF GLOBAL IN THE CONTEXT OF GLOBAL CHALLENGES AND CONSTANT CHALLENGES AND CONSTANT METAMORPHOSIS WE ARE TO MAKE METAMORPHOSIS WE ARE TO MAKE OUR STAND STRONG WITH OUR STAND STRONG WITH EFFICIENCY.EFFICIENCY.

So there is a saying=So there is a saying= LeadLead Follow Follow Or get lost.Or get lost.

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Features needed for resume/cvFeatures needed for resume/cv Designing and formatting resume as per present market Designing and formatting resume as per present market

trends is essential.trends is essential. It is passport to a good jobIt is passport to a good job Resume or c.v be=Resume or c.v be= IndividualisticIndividualistic =highlight specific traits suited to you=highlight specific traits suited to you Catch the attention of the readerCatch the attention of the reader Sustain interest spelling out your strongest qualificationsSustain interest spelling out your strongest qualifications Innovate and apply strategies in the opening paragraphInnovate and apply strategies in the opening paragraph Middle section should show educational qulifications.Middle section should show educational qulifications. Close with thanksClose with thanks

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A ResumeA Resume A resume is a self-marketing tool A resume is a self-marketing tool

that summerises your that summerises your qualifications.Your resume should qualifications.Your resume should clearly and convincingly translate clearly and convincingly translate what you have done in the past into what you have done in the past into what you intend to do in future. what you intend to do in future. Everything in it should answer the Everything in it should answer the question ,’Why should the question ,’Why should the prospective employer hire me/prospective employer hire me/

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Types of ResumeTypes of Resume There are 3 basic types or Formats of There are 3 basic types or Formats of

Resume;Resume; ChronologicalChronological FunctionalFunctional Combination of bothCombination of both

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Traditional resumeTraditional resume Two basic types of traditional resume;Two basic types of traditional resume; Targeted resume=use targeted resume forTargeted resume=use targeted resume for specific jobs.specific jobs. This shows how you have focussed the job This shows how you have focussed the job

application for the special jobapplication for the special job You have shown special qualification for You have shown special qualification for

that resume.that resume. General resume=it is a description of your General resume=it is a description of your

qualification and can be used for more job qualification and can be used for more job applications and can be sent to more than applications and can be sent to more than one company.one company.

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Chronological resumeChronological resume Chronological resumes are organised by date with Chronological resumes are organised by date with

the most recent listed first.the most recent listed first. A chronological resume has information in each A chronological resume has information in each

section organised by date with the latest section organised by date with the latest information listed in the top and first within each information listed in the top and first within each section.For example,in the section containing section.For example,in the section containing your experience, your most recent position is your experience, your most recent position is described first.The Resume then describes each described first.The Resume then describes each previous position, with the first position you held previous position, with the first position you held listed first. The same chronological method is listed first. The same chronological method is followed in the sections like Education followed in the sections like Education activities,community services etc.activities,community services etc.

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Chronological resume writingChronological resume writing Most employers prefer the Most employers prefer the

chronological resume because it chronological resume because it gives the information they need in a gives the information they need in a familiar sequence and helps them familiar sequence and helps them compare resumes. compare resumes.

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Functional Resume formatFunctional Resume format A Functional Resume provides information A Functional Resume provides information

in a format that emphasises qualifications in a format that emphasises qualifications categorised by skills and knowledge and categorised by skills and knowledge and related accomplishments –by functions.related accomplishments –by functions.

Experiences and accomplishments are Experiences and accomplishments are grouped under function or skill headings grouped under function or skill headings important to your career objective in fields important to your career objective in fields like-management,marketing,,sales, like-management,marketing,,sales, advertising, communication and advertising, communication and leadershipleadership

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Functional format is very useful for Functional format is very useful for candidates who are out of job candidates who are out of job market for some years,or who have market for some years,or who have no employment experience or have no employment experience or have held several jobs and now want to held several jobs and now want to combine them to start a new one.combine them to start a new one.

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Combination formatCombination format some applicants use this format of some applicants use this format of

resume which are a mixture of resume which are a mixture of chronological format and functional chronological format and functional format.format.

This is useful for applicants who have This is useful for applicants who have no work experienceno work experience

Useful for candidates who are Useful for candidates who are entering job market fresh and new.entering job market fresh and new.

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Now you can start preparation of Now you can start preparation of your resume=your resume=

There are several sections in a There are several sections in a resume=resume=

Follow the principle of business Follow the principle of business communication but be creative to communication but be creative to present the best possible picture of present the best possible picture of yourselfyourself

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Sections of a resumeSections of a resume Opening=Opening=

EducationEducation

Work experienceWork experience activities,achievements, honours ,awards activities,achievements, honours ,awards

service activities special skillsservice activities special skills Personal dataPersonal data referencereference

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1.Opening=your 1.Opening=your name,address[school/college/home] name,address[school/college/home] telephone ,fax no, e-mailtelephone ,fax no, e-mail

Your job or career objectiveYour job or career objective Your basic qualificationsYour basic qualifications 2.education=2.education= Schooling beyond high school= name Schooling beyond high school= name

locations dates attended, degrees locations dates attended, degrees and certificatesand certificates

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Major and important courses studied Major and important courses studied academic honours,grade-point academic honours,grade-point average[if high] special average[if high] special skills,significant achievementsskills,significant achievements

Positions such as an Positions such as an instructor ,professor, research instructor ,professor, research assistant or any such positionassistant or any such position

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3.Work experience=employer names 3.Work experience=employer names dates location titles positions held dates location titles positions held specific accomplishments,volunter specific accomplishments,volunter work.work.

4.achievements4.achievements School and community awards School and community awards

honours publicationshonours publications Travel,languages known ,other factsTravel,languages known ,other facts

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5. personal data=[optional]health 5. personal data=[optional]health military services if any hobbiesmilitary services if any hobbies

References[optional]References[optional] Names of people who know youNames of people who know you

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Tips for writing a good resumeTips for writing a good resume Customise the resume in the line of Customise the resume in the line of

your skillsyour skills Include details of your experience Include details of your experience

instead of saying in the resume= instead of saying in the resume= sale increased in the company sale increased in the company where I worked=where I worked=

better sentence will be= sales better sentence will be= sales increased by 120 percent in 3 increased by 120 percent in 3 months when I was there.months when I was there.

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A good cv leads to an interview A good cv leads to an interview and in turn to a good joband in turn to a good job

in personal experience give results in personal experience give results instead of simple tasks and positionsinstead of simple tasks and positions

Be clear=trying to impress with a Be clear=trying to impress with a powerful vocabulary may be powerful vocabulary may be misleadingmisleading

Proofread your resume removing Proofread your resume removing jargonsjargons

Avoid use of humour in the resumeAvoid use of humour in the resume

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Make it attractiveMake it attractive A thing of beauty is a joy for ever.A thing of beauty is a joy for ever.

KeatsKeatsDo not use political or religious remarksDo not use political or religious remarksExpress honesty which is the best policyExpress honesty which is the best policyNo mistakes in punctuation and grammarNo mistakes in punctuation and grammarIf possible show it to others for remarks and new ideasIf possible show it to others for remarks and new ideasYour cv represents your true personality so be accurateYour cv represents your true personality so be accurateDo not write –reading is your hobby- every body writes this.Do not write –reading is your hobby- every body writes this.Rather highlight your team spirit/ leadership Rather highlight your team spirit/ leadership Be unique /differentBe unique /different

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cover letter be prepared cover letter be prepared Show online presenceShow online presence Send a copy online if requiredSend a copy online if required Have knowledge of electronic resumeHave knowledge of electronic resume

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Combination format of a resumeCombination format of a resume