Presentation to Chief Minister of Balochistan
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Transcript of Presentation to Chief Minister of Balochistan
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INFORMATION DEPARTMENT
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SEQUENCES OF PRESENTATION
Expected Role of Information Department.
Major Issues Electronic Media.
Print Media.
Advertisement Policy
Strengthening of Sector Offices.
Coordination with Government Offices.
Recommendations
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EXPECTED ROLE
To coordinate with various department on account of projection of
achievements of the Government through print and electronic media.
Publicity and projection of Government policies.
Close liaison with Print and Electronic Media. Production and distribution of films and documentaries of general or
educational interest in consultation with the Government Departments.
News and Photographic coverage of Governments
activities/events/visits of VVIPs.
Release of Government Advertisement to newspapers/periodicals. Coordination with District Administration for issuance of declaration
and maintenance of necessary record of newspapers/periodicals.
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MAJOR ISSUESELECTRONIC MEDIA
Changed Political Environment and Significanceof Electronic Media
Control and Regulation Rests with Federal Govt:
The Control of DGPR on Electronic MediaDepends on Cultivating good Relations with it.
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ELECTRONIC MEDIA
Comparison With DGPR Punjab
Strong Realization of the Significance of
Electronic Media
Separate Electronic Media Cell
Appropriately Staffed
Monitoring Teams Working Round theClock
Contnd
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ELECTRONIC MEDIA
Comparison With DGPR Punjab
Complaints Highlighted in the Media are
Communicated to the Concerned Deptt.
Liaison Office at Karachi
Trained Human Resource
Can produce Documentaries
Contnd
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ELECTRONIC MEDIA
Present Mutual Relationship is not
Interdependent.
No Regular Funding for Electronic Media
For Public Relations/ Entertainment
Rs. 189000/- per annum are Available
Lacks the Mechanism to Monitor
Electronic Media
Lacks the Capacity- Human Resource and
Equipment
Contnd
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PRINT MEDIA
Not Oriented to Changed Social andPolitical Situation-Regional Outlook
Coordination with Local Print Media isSatisfactory
Advertisement Budget Provides SufficientSpace to Influence it Positively.
Poorly Linked with Senior Columnist andJournalists of National Repute.
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PRINT MEDIA
Inadequate Funding for Article Writing-
Rs. 100,000/- per annum.
No Funds to Invite Journalists, Columnistand Feature Writers of Other Provinces.
No Mechanism Exists to Provide Feedbackto the Government or to its Departments.
Contn'd
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Summary of Newspapers/Periodicals
Total Newspapers 325
On CML Without CML
Dailies 127 26 Weeklies 42 20
Fortnightly 09 08
Monthlies 89 04Total: 267 58
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ADVERTISEMENT POLICY
Advertisement cannot be claimed as of right.
The newspapers/periodicals must be on the CentralMedia List (CML) maintained by the Government of
Pakistan Audit Bureau of Circulation (ABC). The circulation figures of the newspapers/
periodicals must be verified by the ABC on yearlybasis. The Advertisements shall be released only on
the basis of audited circulation figures. Whether it has been done according to laid down
criteria is a question
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ADVERTISEMENT POLICY
Only those newspapers and periodicals are eligible
to receive government advertisements which have
their circulation audited by ABC.
The newspapers and periodicals claimingadvertisements must have completed two years of
regular publication in addition to verification by
ABC.
Area of influence of the newspaper.
Contn'd
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ADVERTISEMENT POLICY
Specific requirement of sponsoring Department, if
any, will be entertained but such requirement must
be for larger circulated newspapers.
Tender notice up to Rs.1 lac shall be inserted in twonewspapers. However, circulation and area of
influence would be given priority.
Tender notices up to Rs.5 lacs shall be inserted in
four newspapers including one periodical.
Contn'd
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ADVERTISEMENT POLICY
Tender notices above Rs.5 lacs shall be insertedin six newspapers including two periodicals.
Advertisements of vacancies of B-15 and below
posts shall be inserted in three dailynewspapers. Area of influence gets priority in allcases.
Advertisement of vacancies of B-16 and above
posts shall be inserted in five newspapersincluding one periodicals. Area of influence getspriority in all cases.
Contn'd
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ADVERTISEMENT POLICYImplementation issues
Maintaining Equity is difficult as Policyattaches Priority to area of Influence gets thePriority.
Maintaining Transparency Dummy Newspapers are of Serious Concern
Survey of Dummy Newspapers is Underway.
Increase in Advertisement Rates by theFederal Government demands extrabudgetary allocations.
Contn'd
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STRENGTHENING THE SECTOR OFFICESORGANIZATIONAL CHART (SECTOR OFFICES)
Quetta Sector
At Quetta
KalatSector
At Khuzdar
ZhobSector
At Loralai
Sibi Sector
At Sibi
Mekran Sector
At Turbat
N/Abad Sector
At DM Jamali
District
Office
Gwadar
District Office
Pishin
Deputy
Director
(B-18)
Deputy
Director
(B-18)
Information
Officer (B-16)
Assistant
Director
(B-17)
Deputy
Director
(B-18)
Information
Officer
(B-16)
Deputy
Director
(B-18)
Assistant
Director
(B-17)
Information
Officer
(B-16)
Deputy
Director
(B-18)
Information
Officer
(B-16)
Assistant
Director
(B-17)
Director General (B-20)
Director (Admn) (B-19)
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STRENGTHENING THE SECTOR OFFICES
Sector Offices are not properly equipped
Support Role of the Sector Offices is
negligible
No building for Office and Accommodation of
Sector Officers.
Inadequate Budgetary Allocations
Lack of Logistic Support
Contn'd
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SANCTIONED STRENGTH/ 2013-14
Sector Offices Officers 08Staff 67
Total 75
DGPR Officers 63
Staff 121
Total 184
Grand Total 259
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BUDGET 2013-14
2013-2014 Total Budget Rs.247,034,000/-
Total Employees Expenses (Pay & Allow:) Rs.65,587,400/-
Advertisement Charges Rs.171,842,000/-
Contingency Rs.9,604,600/-
SECTOR OFFICES (INFORMATION)
Total Budget Rs.26,045,000 /-
Total Employees Expenses (Pay & Allow:) Rs.21,295,000/-
Contingency Rs.4,750,000/-
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COORDINATION WITH GOVERNMENT OFFICES
Information Deptt. facilitates projection of
activities of various offices- Governor, Chief
Minister, Provincial Assembly, Cabinet and
Other Govt; Offices.
Lack of Coordination is a serious issue
Due to lack of proper information by the line
deptt proper projection of govt
achievements cannot be projected.
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RECOMMENDATIONS
An Electronic Media Cell should be Created in theInformation Department.
Initially Rs. 5 million should be provided to establish aElectronic Media Monitoring Unit in the DGPR.
Rs. 300 million may be allocated and released toInformation Deptt. For projecting Governmentpolicies and achievements on Electronic Media.
Selected Officers of the DGPR should get some basictraining.
The Entertainment Allowance of DGPR be Enhancedto Rs. 5 million.
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RECOMMENDATIONS
To Engage Article Writers of National Repute Rs. 10
million be allocated to DGPR Office.
At least Two Sector Offices should be Developed
annually through the PSDP. Rs. One million may be provided to Equip the Sector
Offices.
To provide logistic support to the Sector Offices Rs.20 million may be provided.