PRESENTATION TITLE: ALL CAPS – ONE LINE ONLY-… · “Our experience is that brands whose...
Transcript of PRESENTATION TITLE: ALL CAPS – ONE LINE ONLY-… · “Our experience is that brands whose...
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NOVEMBER, 2015
The Power of Engagement with Sustainable Brands
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And the opportunities are many and BIG.
Achieving success requires a new way of seeing the world – along with a new set of skills, tools and collaborators.
We exist to help. “Our experience is that brands whose purpose and products respond to [sustainable living brands] are delivering stronger and faster growth. These brands accounted for half the company’s growth in 2014 and grew at twice the rate of the rest of the business,” Paul Polman, CEO, Unilever
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THE GLOBAL LEARNING, COLLABORATION AND COMMUNICATION PLATFORM FOR BRAND INNOVATORS INSPIRED TO LEVERAGE SUSTAINABILITY AS A DRIVER OF BUSINESS AND BRAND VALUE.
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To shift the world to a sustainable economy by inspiring and enabling brands to lead the way to a flourishing future.
To inspire and equip more brands to prosper by leveraging environmental and social innovation to deliver new business and brand value.
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CREATE AWARENESS
ENCOURAGE ENGAGEMENT
SEEK & AMPLIFY
COMMITMENT
SUPPORT & ENABLE CO-CREATION
SHIFT THE
SYSTEM
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Visionary | Creative | Proactive | Strategic | Influential | Collaborative
SMART, OPTIMISTIC, ENGAGED CHANGE MAKERS WHO ARE RESHAPING THE FUTURE OF COMMERCE WORLDWIDE. THEIR COMMITMENT IS TO DELIVER EXCEPTIONAL BUSINESS PERFORMANCE PLUS SHARED VALUE FOR ALL STAKEHOLDERS.
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22% Sustainability/CSR
20% MarCom & PR
15% Brand Strategy 10% NGO
8% Academia
10% Supply Chain
3% Other
5% Entrepreneur
10% Design
Food/Beverage Transportation
Retail
Financial
Waste Management
Entertainment
Manufacturing
Consumer Packaged Goods
Apparel Logistics
Services
Technology
Materials
Packaging
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24% VP/SVP/C-Suite
37% Director/Manager
16% Founder/ President/CEO
23% Other
They are building new business models, testing new ideas, leading their companies to adopt new tools and creating profitable partnerships.
35% 2-6 years Sustainability Experience
20% 10+ years Sustainability Experience
25% < 2 years Sustainability Experience
20% 7-10 years Sustainability Experience
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Insight Global Thought Leadership | Whole Systems Perspective | Trusted Resource | Foresight + Hindsight
Inspiration Exposure to New Ideas | Space to Re-energize | Drive Real Change against the Odds
Tangible & Efficient Help Turn Ideas into Action | Connect with the Right Partners | Accelerate Business Results | Find New Tools
Sense of Community Affinity | Quality Peer Group | Shared Values & Common Goals | Mutual Respect | Honest & Open
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CREATE AWARENESS
ENCOURAGE ENGAGEMENT
SEEK & AMPLIFY COMMITMENT
SUPPORT & ENABLE
CO-CREATION
SHIFT THE SYSTEM
LEARNING
COLLABORATION
COMMUNICATION
DIGITAL CONTENT PLATFORM
CORPORATE MEMBER NETWORK
GLOBAL CONFERENCE NETWORK
ACTIVATION HUB
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Global Conference Network
Corporate Member Network
Digital Content Platform
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FOR GLOBAL BUSINESS LEADERS LOOKING FOR INSPIRATIONAL IDEAS TO ENHANCE PROFITABILITY, THE SB GLOBAL CONFERENCE NETWORK IS THE LARGEST PEER COMMUNITY GATHERING FACE TO FACE THAT DELIVERS TANGIBLE AND EFFICIENT SUPPORT TO ACCELERATE SUSTAINABILITY-LED BRAND INNOVATION.
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Bangkok | Barcelona | Boston | Buenos Aires | Cape Town | Copenhagen | Istanbul | Kuala Lumpur | Rio de Janeiro | San Diego | Sydney
Sydney, Australia April 6-8, 2016
Cape Town, South Africa May 14-17, 2016
Istanbul, Turkey April 28-29, 2016
Kuala Lumpur, Malaysia TBD
Barcelona, Spain May 22-24, 2016
San Diego, CA June 6-9, 2016
Boston, MA November 14-16, 2016
Rio de Janeiro, Brazil June, 2016
Buenos Aires, Argentina September, 2016
Copenhagen, Denmark September 26-28, 2016
Bangkok, Thailand October 12-13, 2016
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• The Largest Global Community of Business Leaders Driving Value through Sustainability
• Enables Action & Supports the Co-creation of Ideas
• Brings the Ecosystem in one Room
• Enables Diverse Stakeholder Participation
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THE SB ACTIVATION HUB IS THE EPICENTER FOR CONVERSATION, COLLABORATION & FINDING NEW TOOLS & PARTNERS TO DELIVER ON INNOVATIVE BUSINESS SOLUTIONS. 70+ COMPANIES PARTICIPATED IN 100+ INTERACTIVE SESSIONS IN SAN DIEGO.
Leadership & Strategy
How do we
quantify the value of shoreline
conservation?
Macro Trends & Drivers
How do you use macro trends to
guide your business along its
sustainability journey?
Driving Demand & Behavior
How do we create
meaningful & compelling narratives?
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FOR EXECUTIVE CHANGE AGENTS LOOKING FOR WHOLE SYSTEMS PERSPECTIVE IN A SAFE BUSINESS COMMUNITY, THE SB CORPORATE MEMBER NETWORK PROVIDES THE RESPECTED AND TRUSTED RESOURCE TOOLS TO TURN IDEAS INTO ACTION AND ENHANCE CORPORATE PROFITABILITY.
For global business leaders looking for inspirational ideas to enhance profitability, the SB Global Conference Network is the largest peer community gathering face to face that delivers tangible and
efficient support to accelerate sustainability-led brand innovation. .
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• Collaborative Workshops for Senior Teams
• Invigorates Personal, Brand & Collective Leadership
• Learning & Educational Resources for Teams of Employees
• A Communications Platform for Sustainability Stories
• Build Internal Engagement to Accelerate Change
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FOR COMMUNICATIONS AND SUSTAINABILITY PROFESSIONALS WHO ASPIRE TO FIND THE RIGHT INFLUENTIAL AUDIENCE TO SUPPORT AND ACCELERATE THEIR BRAND STORIES, THE SB DIGITAL CONTENT PLATFORM DELIVERS ENGAGEMENT METRICS THAT TRANSLATE INTO EXCEPTIONAL BUSINESS VALUE.
For global business leaders looking for inspirational ideas to enhance profitability, the SB Global Conference Network is the largest peer community gathering face to face that delivers tangible and
efficient support to accelerate sustainability-led brand innovation. .
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eNewsletters | Online News & Views | Learning Library | Twitter | Facebook | LinkedIn Google Currents | YouTube | Google+ | Slideshare
North America 435K 13.2M
South/ Central America 28K 900K
Oceania 32K 850K
Africa 19K 550K
Europe 225K 10.1M
Asia 95K 2M
*Unique Web Readers +Social Media Impressions ^ Excludes Reach from Int’l Partners
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• Sponsored Articles
• Webinars
• Custom Reports
• Brand Hubs
• Website & Newsletter Banner Advertising
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• Amplify Thought Leadership or Market Position to Elevate Brand Strength/Stature
• Rollout or Promotional Support for Product/Service Initiative
• Amplify Partnerships and/or Recruit Partners for System-wide Sustainability Initiatives
• Build Internal Engagement/Alignment/Accelerate Internal Change
• Pipeline Augmentation
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Amplify Thought Leadership
Product/ Initiative Rollout
Amplify Partnerships for System-wide Initiatives
Build/ Accelerate Internal Engagement
Pipeline Augmentation
Global Conference Network
Corporate Member Network
Digital Content Platform
*Just a few examples
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www.SustainableBrands.com
+1.415.626.2212
@SustainBrands
We look forward to discussing engagement opportunities with you.