Presentation OSS CARD - Retails

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    Retail Merchant

    Presentation

    for

    From:

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    To provide a convenience

    payment solution to all kind ofmerchants and their customers;using advanced secured

    technology based platform.

    Objective

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    Net Commerce Market Size from 2007 to 2011(Figures in Crores. Percentages indicate share of the

    overall market size)

    Year Dec 2007 Dec 2008 Dec 2009

    Dec

    2010+

    Dec

    2011+

    Online TravelIndustry

    6,250(77%)

    10,500(75%)

    14,953(76%)

    25,258(80%)

    37,890(81%)

    Net commerce on India has evolved over the past decade in

    terms of magnitude.The market size is expected to grow by 47% andtouch INR 46,520 crores by end of 2011.

    +: Estimated Figures@source IAMAI , Net Commerce Report,March 2011.

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    Components of Net Commerce Market-

    E-Tailing

    8%

    OtherOnline

    Services6%

    FinancialServices

    8%

    Digital Downloads2%

    Online Travel 76%

    @source IAMAI , Net Commerce Report,March 2011.

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    Growth of Net Commerce over the Years (Figures

    in INR Crores)

    @source IAMAI , Net Commerce Report,March 2011.

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    The online travel market is estimated togrow by 50% to touchINR 37, 890 crores by December 2011.

    @source IAMAI , Net Commerce Report,March 2011.

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    At present, out of total Online Travel market,

    vDomestic air travel contributes, 63%

    v

    Followed by Railway tickets contributing, 28%vInternational air travel, 4%

    vHotel bookings, 2%

    vBus tickets, 2%

    vTour packages & Travel insurance, 1%

    Component Share of Online Travel

    @source IAMAI , Net Commerce Report,March 2011.

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    MODE OF PAYMENT

    Online shoppers use Debit cards/Internet banking as mode ofpayment for shopping online.

    (Base: 7.5 Mn Active Internet Users who have made online purchases)

    ------------------------------------------------------------------------------------------------------------------------

    61%

    37%50%

    35%

    24%18%

    10%8% 4%1% 3%1%

    DebitCard/Intern

    etBanking

    Credit Card Place orderonline andpay offline

    later

    Prepaid cash cards DemandDraft

    Mobile Paymen

    Most Used

    Ever Used

    @source IAMAI , Net Commerce Report,March 2011.

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    eCommerce Penetration

    amongActive Internet Users

    @source IAMAI , Net Commerce Report,

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    PROMISING FUTURE

    The online users in India have evolvedand are actively seeking to include their

    digital interactions into their dailyactivities making purchases andindulging in transactions being one ofthem.

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    OSS CARD

    A prepaid Cash Card launched in 2010.

    Authorized by the Reserve Bank of India (RBI)

    A SemiClosed Payment Gateway.

    Multi Platforms Available

    E-commerce (Internet),

    M-commerce (SMS/GPRS)

    IVR

    In a country where less than 40% of families have bank accounts, cash cards likeOSS Card are helpful for those families who are unbanked.

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    Behind the

    ConceptSubhash

    Ketan

    1

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    Infrastructure

    200+ Motivated and Professional manpower

    Head Office located in Mumbai

    24X7 Customer Support

    80,000+ Online Distribution & Recharge Points across India and growing

    Servers located at a world class data centre in Mumbai with Unlimited Power andConnectivity backup

    In House IT team with versatile skill sets

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    System SecurityFeatures

    All Transactions secured by Geo Trust are SSL secured (Geo-Trust is a leading

    SSL certificate provider).

    All Applications and Databases are protected by Firewalls.

    All Servers are having the latest Anti Virus Software.

    Intruder Detection Systems are installed on the Servers.

    Pin numbers are provided to each subscriber and can be changed only by

    them.

    Card Number, Pin Number & Mobile Number validation done in real time.

    Limit on Transaction amount.

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    Payment Market in

    IndiaYear

    User in2008

    User in2009

    User in2010

    Remark

    Credit Card 35.0 mn 25.0 mn 18.0 mn Continues dip

    Debit Card 145.0 mn 170.0 mn 218.0 mn Growing

    CashPayments

    95% Txns 94% Txns 92% TxnsDominate theIndian Market

    Cash CardNo statics available.

    As till Jun, 2010 it was notregulated.

    Huge potential.Can directly compete

    to Cash payments

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    Payment pattern on Asia's Largest e-commerce

    site www.irctc.co.in

    Year 2010

    Credit Card 31%

    Debit Card 32%

    Cash Card / Prepaid Account 37%

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    Mode of Paymenti

    l

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    How does it

    work ?

    CustomerEnter:

    MerchantID Card

    No.

    Amt Pass

    OSS CardServer

    Customer

    2.Merchantbyus

    ing

    PCLoginTo

    www.osscard

    .com

    3.Inform

    atio

    n

    Pas

    sed

    5.Con

    firm

    atio

    n

    1.Custo

    mer

    Visit

    for

    service

    6.SMS

    Confirmation

    Online Payment Using Merchants Internet

    4.Validation &Authentication

    RetailMerch

    ant

    http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/http://www.osscard.com/
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    How does it

    work ?Customer

    Text Msg:

    Merchan

    t IDCard No.

    Amt

    Pass

    OSSCard

    Server

    RetailMerch

    ant

    2.Custom

    ermake

    Paym

    ent Using

    Mob

    ile

    3.SM

    Sto

    OSS

    No.

    (9xx

    xxxxxx

    x)

    5.SMSConfirm

    ation

    toMerchant

    4.Validation &Authentication

    1.Custo

    mer

    Visit

    for

    service

    6.SM

    S

    Confirmation

    Mobile Payment Using SMS

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    Remittance &Settlements

    OSS Card remits the amount to Retail Merchant on mutually

    agreed terms.

    OSS Card transfers the money thus collected on behalf of

    Retail Merchant in the following ways in their Bank Account.

    RTGS

    NEFT

    Cheque Online Transfer

    OR any other method as mutually agreed

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    MIS & Controls

    Retail Merchant can view the last 5 Transactions reports by

    sending a SMS to OSS Card system.

    Retail Merchant can also view and download the transactions

    reports by using OSS merchant admin panel..

    All the reconciliation shall be done by OSS Finance

    Department and differences, if any shall be sorted out within

    72 hours.

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    Benefitsv New convenient Payment Mode - Mobile

    To become an Alternate Option for Swipe Card Machine .

    To provide real time payment mechanism to Retail Merchants.

    v All customers get an access to payments through OSS card by using

    Mobile Phone (SMS).v Retail Merchants will get a new set of customer base through OSS

    Card.

    v Direct engagement with customers will help Retail Merchants to

    increase customer delight.

    v Transaction Alerts through SMS & Email

    v Pre Defined real time Settlement Process

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    Marketing

    Web Spacev Announcement on all OSS distribution points.v Announcement on all OSS service websites.

    Direct Marketingv SMS blast to all OSS customers.v Email campaign to all OSS customers.

    BTLv Handbill / paper insert campaign in catchments area

    of the OSS distribution points.v Poster Campaign at OSS distribution points.ATLv Merchants Logo in our services related

    communication through various media.

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    How to register?

    v Visit to

    http://www.osscard.com/merchant-registration.aspx

    v Fill up the required details

    v Registered you Mobile No.

    v Enter the verification code received on your Mobile

    v Get registered as a OSS Merchant

    v You will received your Merchant Code through an SMS /

    Email

    http://www.osscard.com/merchant-registration.aspxhttp://www.osscard.com/merchant-registration.aspx
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    ReachUs

    Write to

    [email protected]

    mailto:[email protected]:[email protected]
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