Presentation on outdoor

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FATEH TECHNOLOGIES Brief Company Profile Fateh Technologies Pvt Ltd. is one of the leading advertising agency working in Core Rural Markets since 2003 and have more than 70 clients in Agri sector including many Fortune-500 companies. At present we are operating from 6 offices: Bathinda (Punjab, Haryana & Rajasthan) Lucknow (Uttar Pradesh & Uttranchal) Indore (Madhya Pradesh & Chattisgarh) Patna (Bihar & Jharkhand) Mumbai (Western Maharashtra) Akola (Vidarbha & Marathwada) looking after areas of Punjab, Haryana, Himachal Pradesh, J&K, Rajasthan, Uttar Pradesh , Uttranchal, Madhya Pradesh, Chattisgarh, Bihar, Jharkhand & Maharasthra etc.

Transcript of Presentation on outdoor

FATEH TECHNOLOGIESBrief Company Profile

Fateh Technologies Pvt Ltd. is one of the leading advertisingagency working in Core Rural Markets since 2003 and havemore than 70 clients in Agri sector including many Fortune-500companies.At present we are operating from 6 offices:Bathinda (Punjab, Haryana & Rajasthan)Lucknow (Uttar Pradesh & Uttranchal)Indore (Madhya Pradesh & Chattisgarh)Patna (Bihar & Jharkhand)Mumbai (Western Maharashtra)Akola (Vidarbha & Marathwada)

looking after areas of Punjab, Haryana, Himachal Pradesh,J&K, Rajasthan, Uttar Pradesh , Uttranchal, MadhyaPradesh, Chattisgarh, Bihar, Jharkhand & Maharasthra etc.

Importance of Outdoor Activities

Outdoor advertising has always been the most elegant, communicative, interactive & personalized one.

In the case of outdoor advertising it hits the people at the point just before a decision of buying a product happens e.g. if a farmer moves out of his house he sees a village board then he come across the hoarding in the mandi then he see various inputs e.g. Dealer Boards, Flanges, Bunting, Inflatable, Cutout, Product Standy etc. which persuade him to take a decision in the favour of a brand.

Benefits of Outdoor Services

Vehicle Campaign: The vehicle campaign introduces the product personally to the end customer in his own village/ area almost at his door step.

Village Boards: Village boards are static & permanent visualization of the brand at the main entrance/inside the village. It improves the brand visibility & increases the curiosity & long term advertising mode.

Wall Wrap/Hoardings: Hoardings are very large display boards which are put on the main roads or mandi’s inside the towns, where sale is actualized. Hoardings are generally used for generating curiosity on a bigger level & helps in improving the brand image & brand value. Hoardings helps in converting the brand into a mass brand.

Benefits of Outdoor Services

Shop Branding: The shop is the point where the actual sales happens although all the other modes & inputs help in decision making but the branding at retail point is one of the most important & effective at the time of sale which further pushes the end customer’s confidence in the brand. Shop branding contains various inputs such as Dealer Boards, Product Standy, Cutout, Dangler etc. which attracts the attention of the farmer during his foot fall at retailer shop.

Events: Events are used in various ways such as introduction of brand, enhancing the brand value, to explain the product & improve the reach of the brand in people e.g. Village/Mandi’s Mela, Nukkad Natak, Magic Shows etc. Events specifically works in the area of positioning the brand.

Why Fateh For Outdoor Services?

Vast experience of outdoor services in rural areas .

In depth knowledge and understanding of rural areas across states in India.

In depth understanding of crop patterns and the problems associated with them.

Offices in all major regions catering to rural areas having local reach.

What We Can Provide You in Outdoor Services

Vehicle Campaign: We can provide you various type of designs in vehicle campaign e.g. Simple Design, Hut Option, L shape, Dummy pack & LED vehicleetc.

Village Boards & Wall Wrap/Hoardings: We can provide you village boards, wall wraps & hoardings in prime location of villages, mandi’s & highways etc.

Shop Branding: Complete Branding of shop With various inputs such as Dealer gates, Dealer Boards, Dangler, Product Cutout, Flanges, Buntings etc.

Events: We can mange various events such as Product Launch Event, Mega Farmer Events, Mandi/Village level events, Magic Shows, Nukkad Natak etc.

Wall & Shop Painting: Wall painting at prime location in various part of state & shop painting at dealer shop.

Thanks

Fateh Technologies Pvt. Ltd.Contact Person:

Vivek SinghDGM (Marketing & Operations)094170-13682, 0164-5011820

Dharminder Singh099880-99082, [email protected] , [email protected]

URL: www.fatehtechnologies.comFacebook: http://www.facebook.com/fatehtech