Presentation of the campaign...6 This is the first campaign running over two full years. In order to...

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Safety and health at work is everyone’s concern. It’s good for you. It’s good for business. Healthy Workplaces Campaign 2020 - 22 LIGHTEN THE LOAD Presentation of the campaign Heike Klempa , EU - OSHA

Transcript of Presentation of the campaign...6 This is the first campaign running over two full years. In order to...

Page 1: Presentation of the campaign...6 This is the first campaign running over two full years. In order to keep the momentum, EU-OSHA is developing special communication and promotion packs

Safety and health at work is everyone’s concern. It’s good for you. It’s good for business.

Healthy Workplaces Campaign 2020-22LIGHTEN THE LOADPresentation of the campaign

Heike Klempa, EU-OSHA

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www.healthy-workplaces.eu

Main pillars of EU-OSHA Healthy Workplaces campaignsNetwork of partners Strategic objectives Keeping the momentum – Priority areas and

promotion packages Campaign website and resourcesHow to get involved?

Overview

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Decentralised information campaign• In Member States, EEA, and candidate and potential candidate countries to address

an OSH issue – focus on a single theme

Objectives:• Engaging stakeholders at all levels• Awareness raising• Developing and promoting practical tools and good practice solutions Target groups:

• Targeted primarily at intermediaries, which will help the Agency to reach the campaign´s direct beneficiaries at the workplace level.

Agency coordinates campaign activities• Produces, distributes and promotes information material in 25 languages • Gives visibility to campaign activities (website, newsletter, social media)• Provides support (FAST services) to Focal Points to stimulate national activities • Recruits and manages a network of official campaign partners and media partners• Organises Healthy Workplaces Good Practice Awards competition• And very much more…….

Main pillars of our Healthy Workplaces campaigns

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Strategic objectives

Raise awareness of work-related MSDs Promote risk assessment and management of MSDs Demonstrate that MSDs are an issue for everyone — in all

types of workplace across all sectors — but can be successfully tackled Improve knowledge of new and emerging risks and other

developments in the area of MSDs Emphasise the importance of reintegrating and retaining

workers with chronic MSDs and how this can be done Encourage the exchange of information and good practice

among different stakeholders

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This is the first campaign running over two full years.

In order to keep the momentum, EU-OSHA is developing special communication and promotion packs for seven priority areas:

MSD prevention (umbrella topic – covering all the others topics)1. MSDs facts and figures (business case)2. MSDs and chronic conditions 3. MSDs and sedentary work4. MSDs and diversity5. NEW: MSDs and telework 6. MSDs and future generation of workers7. MSD and psychosocial risks

Each of these priority areas will be promoted during 3 - 4 months.

Keeping the momentum – Priority areas (promotion packages)

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COVID-19: MSDs and home-based telework

Prevalence of telework across the EU has risen and will continue to do so after COVID-19 Telework increases the risk of suffering from MSDs Significant growth in MSD complaints among

teleworkers during the pandemic Associated MSD and psychosocial risk factors need

to be addressedNEW PRIORITY AREA: with a special section on the HWC website

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For each priority area a selection of material will be made available toall HWC partners. Partners are free to choose on which topics theywould like to concentrate and there is no obligation to promote all ofthem. A typical promotion pack to be promoted through all available

communication channels, will consist of the following products:

Promotion packages - Content

• Reports and summaries (data and statistics)

• Campaign info sheets and infographics

• Database entries in the tools and resources database, including case studies

• OSH Wiki articles • PowerPoint

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Campaign website - healthy-workplaces.eu

New permanent website

Pre-campaign website live since 29 April 2020

Launch of complete campaign website was on 2 October 2020

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Join us and lighten the load!

Find out more on the campaign website:www.healthy-workplaces.eu

Subscribe to our campaign newsletter:https://healthy-workplaces.eu/en/healthy-workplaces-newsletter

Keep up to date with activities and events through social media:

Find out about events in your country from your national focal point:https://healthy-workplaces.eu/en/campaign-partners/national-focal-points

#EUhealthyworkplaces