Presentation 1 What is social media?

Get Media Smart – social media

2What is social media?

Get Media Smart – social media

3What is social media?

Get Media Smart – social media

You will be working in groups of four with a large piece of paper and markerpens. In your groups, write down whichsocial media sites you use and what they enable you to do.

4What is social media?

Get Media Smart – social media

Leave your paper on the table and moveto the next table. Read what has beenwritten and add any of your own ideas that are missing.

Now answer the next question:

• How and where do you access socialmedia and when do you use it?

5What is social media?

Get Media Smart – social media

Move on again to the next table. Read what has been written and add any of your own ideas that are missing.

Now answer the next questions:

• What do you like about social media?

• What don't you like?

6What is social media?

Get Media Smart – social media

Now, leave your paper on the table, and move back to the place where youwere originally sitting. Read what hasbeen added to the paper.

Working as a team, try to come up with a definition of social media and write itdown on your paper.

What is social media?

Get Media Smart – social media

Definitions

“Websites andapplications thatenable users to create and sharecontent or toparticipate in social media.”

Oxford Dictionaries

“A place to hang out and communicatewith your ownnetworks of contacts,friends and peersabout stuff thatinterests you.”

@rumbels

“Software tools that allow groups to generatecontent and engage inpeer-to-peer conversationsand exchange of content(examples are YouTube,Flickr, Facebook, MySpace, etc).”

Bottle PR

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8What is social media?

Get Media Smart – social media

How do we use these services?

9What is social media?

Get Media Smart – social media

Can you match the five main types ofsocial media with their definitions?

• Networking

• Blogging/microblogging

• Media sharing

• Messaging

• Gaming

10What is social media?

Get Media Smart – social media

Which apps belong to each type of social media service?

Networking

Gaming

Media sharing Messaging

Blogging/microblogging

11What is social media?

Get Media Smart – social media

Social media Wordle

12What is social media?

Get Media Smart – social media

Advertising Wordle

13What is social media?

Get Media Smart – social media

• What would our own definition ofsocial media be?

• What about a definition of advertising?

mediasmart.uk.com

Get Media Smart – social media

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