This Document is ConfidentialThis Document is Confidential

Jary CarterOro Co-Founder and CRO

Agenda

• Common eCommerce Mistakes

• Choosing an eCommerce Platform

• Building an Ecosystem

Common eCommerce Mistakes

Building from Scratch

Expensive Proprietary Platforms

Choosing the Right eCommerce Platform

Interoperability Ease of Integration Phased Approachto Launching

Choose a Platformfor Growth

My Lessons Learned

Oro Team

Yoav KutnerCEO

Jary CarterCRO

Dima SorokaCTO

Michael BessolovVP, Engineering

Motti DaninoVP, Operations

Roy RubinAdvisor

About Oro

Oro’s Technology Stack

• OroPlatform, OroCommerce and OroCRM

• PHP, MySQL, PostgreSQL

• Symfony2

• Backbone

• Elasticsearch

• OroCloud

• Docker

• Kubernetes

Applications built on OroPlatform

Create a Better Customer Experience

Global B2B Online Gross Sales Volume (Trillions)

2012 20200

3

6

9

12

15

5.5

12

Source Frost & Sullivan

Jary CarterTwitter: @jarycarter

Email: jary@orocommerce.com