The Tools Needed to Build a Digitally Native Enterprise

Preparing for the Digital Transformation Economy:

An IDC eBook

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Preparing for the Digital Transformation Economy: The Tools Needed to Build a Digitally Native Enterprise

Over the next four years, technology will completely transform business on a macroeconomic scale as a new Digital Transformation (DX) economy dawns. The continuing emergence and evolution of this DX marketplace means that enterprises will be measured by their ability to hit and exceed a whole new set of demanding performance benchmarks. This shift means that successful enterprises will have to become digital natives in the way its executives and employees think and work.

So how can you prepare to better serve customers and partners with transformative experiences? Read on to learn more about the tools and expertise you need to thrive in the DX economy.

Think you’ve mastered the technology your enterprise needs to succeed? Think again.

50% OF THE GLOBAL 2000will see the majority of their

business depend on their ability to create digitally-

enhanced products, services, and experiences by 2020.

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Preparing for the Digital Transformation Economy: The Tools Needed to Build a Digitally Native Enterprise

At its core, Digital Transformation is a customer-centric business strategy. It employs new technologies and business processes to better deliver products, services, and experiences to customers and business partners. In order to address these needs in the DX economy, businesses and leaders need to focus on using technology to transform their:

Decision Making Experience Delivery

Using compelling information to create evidence-based company cultures and harnessing innovation and creativity to improve customer, prospect, and employee experiences are the two most effective ways businesses can drive transformation within their organizations to adapt to the demands of the DX economy.

In order to improve decision making and experiential elements, businesses will need the right tools for the job. Luckily, many of the technologies enterprises need are already familiar to them – but they are about to radically evolve.

The Why: DX Becomes a Strategic Business Imperative

of respondents to IDC’s Line of Business Sentiment survey are focusing on using technology to better engage with customers, partners, and suppliers.

72%

Preparing for the Digital Transformation Economy: The Tools Needed to Build a Digitally Native Enterprise

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3rd Platform technologies are the technology enablers that allow businesses to accelerate their Digital Transformation. At the core are the 4 Pillar technologies:

The How: Use 3rd Platform Technologies to Execute Your DX Strategy

Preparing for the Digital Transformation Economy: The Tools Needed to Build a Digitally Native Enterprise

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The How: 3rd Platform technologies driving Digital Transformation also include six Innovation Accelerators

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Preparing for the Digital Transformation Economy: The Tools Needed to Build a Digitally Native Enterprise

What will really drive excellence in the Digital Transformation economy is how enterprises strategically combine these disparate technologies in order to create “digital mashups” that solve problems and deliver better information and superior experiences. For example, combining next gen security features with industry cloud technologies empowers organizations to innovate while protecting themselves and their customers. These building blocks combine to drive DX in a multitude of ways.

By 2019, 3rd Platform technologies and services will drive nearly 75% of IT spending – growing at twice the rate of the total IT market.

and the Innovation Accelerators are maturing to support a scaled-up DX economy.

THE 4 PILLAR TECHNOLOGIES ARE EVOLVING

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Preparing for the Digital Transformation Economy: The Tools Needed to Build a Digitally Native Enterprise

The dependence on emerging and evolving technologies to drive innovation and navigate the DX economy means that a new premium will be placed on tech leadership. Industry and developer communities will become essential ecosystems to scale up organizational DX success, both through internal talent and external partners. Additionally, direction and vision will need to come from the top to entrench DX mindsets throughout the organization.

Assess Your Talent Communities to Drive DX Forward

Learn more about IDC’s 3rd Platform research and thought leadership at www.idc.com/3rdplatform Contact IDC at thirdplatform@idc.com.

will have spent at least five years in a tech leadership role by 2020

1/3 OF CEOs/COOs

The Digital Transformation economy is upon us, and strategic leaders need to arm their enterprise with the right expertise and tools to deliver enhanced experiences to stakeholders and to better enable decision making at all levels of the business.

IDC has the forward-looking research and analysis, analyst expertise, and data planning tools to help guide your organization through the transformative DX economy.