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Preparing for Sentinel EMS News Events
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Transcript of Preparing for Sentinel EMS News Events
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Preparing for Sentinel EMS News Events
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AUDACIOUS
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RIG
HT
WRONG
Where is the line?
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Best PracticesDifferent
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Are we preparing or …
1. Define sentinel event2. Pre-plan3. Practice the place4. Follow the plan
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… are we surviving?
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LODD: Tim McClanahan
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Notification of LODD at 2007
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Notification of LODD at 2009
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Next Day Follow-up at 0647
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Next Day Follow-up at 0654
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What keeps you up at night?
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What gets you out of bed?
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What is a sentinel event?
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Joint Commission says …
Any unanticipated event in a healthcare setting resulting in death or serious physical or psychological injury to a patient or patients, not related to the natural course of the patient's illness.
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Greg says …
When the unthinkable happens
… to a patient or patients
… and or caregivers
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Sentinel Events
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Clinical Care Sentinel Events
• Cardiac arrest• RSI• Pediatric death• Medication error
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Clinical Care
• Cardiac arrest• RSI• Pediatric death• Medication error• Patient vs. gravity
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Sentinel Events in Operations
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Death
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Theft
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Workplace Violence• Assault• Bullying• Harassment• Hazing• Homicide• Suicide
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Social Media Assisted Job Loss• Video• Screen shots• Text comments• Audio recordings
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Social Media Assisted Job Loss
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Scene Confrontations• Bystanders• Journalists• Anyone is a “Journalist!”
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Off-Duty
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Quiz: What is the #1 dream
EMS news story for local media?
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Joy Ride!
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IN CASE OF EMERGENCY BREAK GLASS
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Immediate: Internal Notification
• Direct formal media requests• Don’t respond to informal• Don’t post or report• Share official announcements
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Immediate: Unpin Top Post
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Social Posts: Early and Regularly
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Preparedness and Prevention
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Do Today• Google News Alerts• Subscribe to EMS industry news coverage• News clipping service• Other monitoring
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Do Next Week
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Do Next Week: When/Then• MedStar• St. Charles County Ambulance District• FDNY• AMR• Acadian• Richmond Ambulance Authority• London Ambulance Service• Wake County
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Do Weekly: Tell Your Story
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Do Weekly: Media Outreach • “I am on my way to _______. If you meet me
there I will give you an update on ________ and __________.
• Need a story? I have ideas …. 1. Heat!2. Training at station on taking care of kids. 3. Medics will be at this event because …
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Do in a Month: Write TemplatesLine of Duty Death• Email to staff• Email to media contacts• Email to elected officials• FB update
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Do in a Month: Graphics
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Do Regularly: Connect• Meet and greet with media• Build relationships• Create/maintain a Facebook page
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Quiz: Who is responsible for reporting EMS
good news?
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Do Year Round: Tell Your Story
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Do Year Round: Tell Your Story1. CPR survivor celebration/recognition 2. EMS Week3. Hot car death 4. Any out of hospital birth5. Special event transport6. Active shooter response training
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Do Year Round: Tell Your Story7. Opioid crisis8. Patient satisfaction9. Driver training 10.Give back/donations11.Join other community events 12.New equipment training