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![Page 1: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/1.jpg)
Preparing Effective Posters
-Tutorial-An overview of general layout and
design principles for the
2004 NOAA WebShop Conference & Exhibition
![Page 2: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/2.jpg)
A Great Poster is…
• Readable
• Legible
• Well Organized
• Succinct
![Page 3: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/3.jpg)
The Beginning…
• decide what the main message is
• measure the space you have
• lay out your elements crudely
• ELIMINATE all extraneous material
• begin making the poster components!
![Page 4: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/4.jpg)
Considerations…
• The Bite– Presentation fallout = Titling
• The Snack– Charts & Graphs, Pictures, Tables, etc.
• The Meal– A handout – takeaway (takeout) items
![Page 5: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/5.jpg)
Poster Layout…
• Spatial Sequence: or how people see stuff
2
4 1 5
3
![Page 6: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/6.jpg)
Poster Layout…
• Just a suggestion
Office of Something or Other (OSO)We do stuff others can do only slower
•Meet our staff ^•Org Chart
Top ten responsibilities1.--------------- 6.---------------2.-------------- 7.--------------3.------------ 8.--------------4.------------- 9.----------------5.-------------- 10.------------
OtherStuff we do
Wewant
You toRemember
AndOtherStuff
![Page 7: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/7.jpg)
A
A
A
A
A
A
12
24
36
48
72175
Design Elements…
• Color Scheme– Primary colors, neutrals, pastels, etc.– Use brighter/darker colors for emphasis– Use contrast to highlight important sections
• Fonts– Sizes (text > 24pt, Titles ~ 175pt)– Justification (Right, Left, Center)– Styles (Bold, Italics, Shadow, etc.)– Capitalization (All CAPS, SMALL CAPS)
– Serif vs. Sans Serif type face
![Page 8: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/8.jpg)
Color
• Use color to tie elements together• Limit the number & amount of colors• Color choices shouldn’t compete with each
other– Warm colors tend to
come forward, while– Cool colors recede
• Use white space wiselygive the eye a chance to rest between thoughts
![Page 9: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/9.jpg)
Poster Elements…
• Text – Large clear font face – read from 6 ft.– Bulleted text
• Use ZapfDingbats (font) for more interesting bullets – Example: , , ,
• Charts– Use the poster color scheme for chart elements
• Artwork – Use bold images– Limit small, detailed pictures– Use Clipart to convey metaphors and other concepts
graphically
![Page 10: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/10.jpg)
Adding Images…
![Page 11: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/11.jpg)
Poster Elements…
• Tying it all together– Provide a logical flow to the information– Use arrows or string to provide physical
links between elements– Use color to group ideas– Use clear titling to organize idea groups
![Page 12: Preparing Effective Posters -Tutorial- An overview of general layout and design principles for the 2004 NOAA WebShop Conference & Exhibition.](https://reader036.fdocuments.in/reader036/viewer/2022083008/56649f345503460f94c5125d/html5/thumbnails/12.jpg)
Final Check & Assembly
• Stage a critique– You may understand the information, but others may not
get the whole picture
• Eliminate, Streamline, Consolidate, etc.– This is the time to make sure that only the most
important points are on the poster– Recheck the fallout from the presentation dry-run to see
if all items are included
• Snip, crop, cut, paste, stick, mount and all that other good stuff– Keep it neat and clean!– Have fun!!!