PowerPoint Presentation

Design, In its broadest sense, is the enabler of the digital era. it's a process that creates order out of chaos, that renders technology usable to business.

Design means being good, not just looking good.A Tribute to my grandfather Mr. Prakash artistHOME

CONTENTBrand identityVisual MerchandisingEventsPromotionsMarriagesPaintings & MuralsFresh stockHOME

HOMEBrand identity

HOME

HOME

HOME

HOME

HOME

Exterior & Interior branding

Exterior glass branding

Sample proposed elevation for branch

This project was intended for branches & atm that are existing. There was no change to be carried out on the fascia or any of the exterior frontage architectural elements. This new campaign intended to indicate to customers and passerby benefits of banking through key focus products, hero product promotion.

There is also a new Axis Bank visual language which is being revealed across the frontage. This will bring vibrancy and uniformity to the various branches and types across the country as well as carry out meaningful communication.

Year 2011Project Specifications

Total branches 1400Total offsite ATM 4500Total 30 printers used pan India.All printing done on eco solvent / Latex.

SCOPE of work

To do site recce for glass and wall measurements.To do artwork resizing and get client approval.To supply and Install Graphics on Wall and Glass, as per work orderTo prepare a sample/pilot and get a signoff on media, print and creative. This to be done one time only and before production startTo apply graphics and upon completion take a signoff from respective branch managersTo furnish and take signoff for a project completion schedule (Gantt chart)To produce relevant project related warranties as agreed

HOME

Branch ATM

Images after installationYear 2011Images after installationYear 2011HOME

Exterior glass brandingYear 2012 - 13

Sample proposed elevation for branch

Project Specifications

Total branches 1600Total offsite ATM 6500

Total 52 printers used pan India.All printing done on eco solvent / Latex.

HOME

2011201220132014/15Project name: Axis bank Hoarding glass branding

Project brief : Axis bank wanted to change the external glass graphics overnight with their TVC launch. Our Brief to up All branches graphics at the same time in a fixed time line.

Project scope : Total 90 /160 branches all indiaProject duration : Executed in 7 to 14 days every yearHOME

Project name: Axis bank KFP [Key focus product] Branch and Offsite ATM glass branding

Project brief : Axis bank have changed their visual identity every year in their branch and ATM glass fascia followed as per their TVC & digital identity.In this current year first time they have endorsed celebrity as their brand ambassador , Brief was to us to buzz in the market with maximum visibility of DEEPIKA PADUKONE as their brand ambassador at one go in all their branches and ATM.

Project scope : 2393 - Branches all India9792 (8579 +1213) - offsite ATM all India

Project duration : Branch Executed in 60 days & ATM executed in 60 days

Year 2014HOME

Axis bank inshop branding

HOME

BUZZZZZZZ in banking sector 2014

HOME

Current projects and developments1. Axis bank Solar signage

2. Axis bank Express branch project (Self service lobby)

Axis bank Express branch (Self service lobby)Axis bank Solar signage

HOME

Axis bank ATM machine wrapHOME

Tata Indicash SHOP IN SHOP ATMHOME

HOME

Blockout signage Prototype

Day time viewNight time viewHOMERatnakar Bank Branding project Project duration 12 months Scope of sites - 160 Specifications External and internal branding Total 12 channel partners worked pan india Special achievement of project Blockout signage

Shahupuri Kolhapur [New branch] Blockout signage

Day time viewNight time viewHOME

Kormangala Bangalore [New branch]

HOME

Rajarampuri, Kolhapur Old branch branding revamping including signage and other external and internal graphics

HOMEOld branch image

Jaisinghpur, Kolhapur Old branch branding revamping including signage and other external and internal graphics HOMEOld branch image

Jaisinghpur, Kolhapur Old branch branding revamping including signage and other external and internal graphics

HOME

Visual MerchandisingHOME

AXE DISPLAYHOME

Lladro show windowHOME

Works for Future Group

HOME

HOMEWorks for Future Group

CONCEPTFORJEWELLERY LAUNCHHOME

BANDRA STORE

HOME

BANDRA STORE

HOME

HOME

HOMERamoji Filmcity Merchandise

HOME

HOME

HOME

HOME

HOME

PromotionsHOME

Launch in Mumbai & Delhi

3D LayoutHOMERAJASTHAN ROYALS IPL promotion

IEE Exhibition stall

HOME

SAMSUNG STALLHOME

Seminar and BTL Activity across Maharashtra & Chennai

HOME

EventsHOME

BCCI AWARDS

HOME

HOME

BCCI AWARDS

HOME

BCCI AWARDSHOME

HOMELaunch of Asian Heart Helpline Number 126126.

Launch of Asian Heart Helpline Number 126126.

HOME

SPINNATHON

HOME

Cricket Challenge played among corporate from 3 city- Mumbai, Delhi and Bangalore. Final Match at D.Y. Patil Stadium, Mumbai.

HOME

Signature Golf Championship Press Conference.

Announced Neha Dhupia asBrand Ambassador at The Taj Hotel.

Followed with sensational fashion shows in 5 cities

HOME

HOME

Fashion show , press conference at MumbaiDelhi Hyderabad Kolkata

HOME

Joe Satriani International Live concert held at BKC

HOME

HOME

HOMEAward Trophies

HOME

Main stage

HOME

Main stage

MarriagesHOME

HOME

HOME

HOME

HOME

Murals & PaintingsHOME

PaintingsHOME

HOME

HOME

HOME

HOME

HOME

HOME

Cement MuralHOME

Cement MuralHOME

Foam workHOME

Foam work with colorHOME

DesigningHOME

Film PosterHOME

HOMEFilm Poster

HOMEFilm Poster

Music Album cover HOME

HOME

Music Album cover

Sketch for movie set HOME

WIPHOME

RED CARPET ENTRANCE

All colored panels are white stretched cloth which have color changer behind it, so we can play with colors

HOME

RED CARPETMEDIA STAND

HOME

RED CARPETHALL OF FAME

HOME

CELEB PHOTO / INTERVIEW OP & HALL OF FAMEREFERENCEBacklit Balloons made of parachute cloth Cricketers image superimposed on balloons

HOME

92

PRESS CONFERENCE STAGE STAGE SIZE 30X12

HOME

AWARD CEREMONY STAGE

HOME

AWARD CEREMONY STAGE

HOME

AWARD CEREMONY STAGE

HOME

AWARD CEREMONY STAGE

HOME

AWARD CEREMONY STAGE

DIGITAL SCREEN SHOWINGIMAGES OF CRICKETERSSUSPENDEDSCREEN FOR AVDIGITAL SCREEN SHOWINGIMAGES OF CRICKETERSSTAGE SIZE 65X30 [ ROUND SHAPE]BLACK REFLECTIVE FLOORINGPLASMA SCREENBRANDINGTROPHY TABLE

HOME

BRANDING PANELS

ENTRY ONLY VIP AND GUESTS

HOME

CHAMPAGNE AREA

ENTRY ONLY VIP AND GUESTS

HOME

BUFFET COUNTERBAR COUNTER

HOME

HALL OF FAMEMEMORIAL PLAQUE

HOME

TABLE DECOR

TABLE NUMBER

HOME

MENU CARD

HOME

NAME CARD

HOME

DIRECTIONAL SIGNAGE

HOME

pdesignworkshop@gmail.com84510904448451091444HOME