““Practitioner Tools for Practitioner Tools for Small Community Economic Small Community Economic

Development: A Development: A Community Success Story”Community Success Story”

Will AndresenWill AndresenShawn KaskieShawn Kaskie

February 15, 2006February 15, 2006

Community and Economic Community and Economic Development Preparedness Development Preparedness

TeamTeam

Community and Economic Community and Economic Development Development PreparednessPreparedness

TeamTeam

““Everybody gets Everybody gets so much so much information all information all day long that day long that they lose their they lose their common sense.”common sense.”

- Gertrude - Gertrude SteinStein

““If the only tool you If the only tool you own is a hammer, own is a hammer, every problem every problem begins to begins to resemble a nail.”resemble a nail.”

- Abraham Maslow - Abraham Maslow

Adapted From: Nuendorf (1987) as cited in Adapted From: Nuendorf (1987) as cited in Community Economics: Linking Community Economics: Linking Theory and PracticeTheory and Practice; Shaffer, Deller, Marcouiller; 2004; Shaffer, Deller, Marcouiller; 2004

Building Blocks

The “Wheel”

Understanding the SituationUnderstanding the Situation

Is there local interest?Is there local interest?

Who is Interested and Why?Who is Interested and Why?

What is the History of the Situation?What is the History of the Situation?

Analysis of Existing CapacityAnalysis of Existing Capacity

What Programs are Already Offered?What Programs are Already Offered?

Who Is Working in the Field?Who Is Working in the Field?

What is the History of those What is the History of those Involved?Involved?

Framing Your ResponseFraming Your Response

Does it Fit Your Plan of Work?Does it Fit Your Plan of Work?

How Will You Measure Impact?How Will You Measure Impact?

What is Your Exit Strategy?What is Your Exit Strategy?

Time for Action

Understanding Your Understanding Your CommunityCommunity

Understanding Your DemographicsUnderstanding Your Demographics  

Community IndicatorsCommunity IndicatorsIMPLANIMPLANWisWis Stat StatLabor Market Information Labor Market Information County Economic ProfilesCounty Economic Profiles  

Understanding Your Trade AreaUnderstanding Your Trade Area  

Downtown and Business District Market AnalysisDowntown and Business District Market AnalysisTrade Area AnalystTrade Area AnalystLocation Quotient CalculatorLocation Quotient Calculator  

How Others See YouHow Others See You  

First ImpressionsFirst Impressions

Understanding Your Understanding Your CommunityCommunity

Understanding Your DemographicsUnderstanding Your Demographics  

Community IndicatorsCommunity IndicatorsIMPLANIMPLANWisWis Stat StatLabor Market Information Labor Market Information County Economic ProfilesCounty Economic Profiles  

Understanding Your Trade AreaUnderstanding Your Trade Area  

Downtown and Business District Market AnalysisDowntown and Business District Market AnalysisTrade Area AnalystTrade Area AnalystLocation Quotient CalculatorLocation Quotient Calculator  

How Others See YouHow Others See You  

First ImpressionsFirst Impressions

First ImpressionsFirst Impressions(One Page Narrative)(One Page Narrative)

What is it?What is it?

When Should it be Used?When Should it be Used?

How is it Used?How is it Used?

Who To Contact for More Information?Who To Contact for More Information?

-- State SpecialistState Specialist-- County EducatorCounty Educator

Direct Internet Link to Tool SiteDirect Internet Link to Tool Site

““Give us the tools Give us the tools and we will finish and we will finish the job.”the job.”

- Sir Winston - Sir Winston ChurchillChurchill