PR Update15th September 2015

General UpdateThroughout July - August…

• Nomination achieved for MIMA Awards for ‘Best website category’

• October 2015 – February 2016 devised with communications committee

• Editorial pitched across multiple channels: event industry, sector specific, London lifestyle and business and high-end, luxury titles. Currently seeded in for September/October release

• SEO has been refreshed to improve ranking and drive more business to the website

• Refreshed approach to marketing: new, more vibrant newsletter introduction and leader articles with potential for quarterly, themed emailers

General update (ctd.)• Opportunities sourced, secured and awaiting drafting/publication in:

• Jewish Chronicle • Access All Areas• Event magazine• Your London Wedding• The Lady magazine• London Loves Business

• Event tie-in was being explored with Luxury Network and Luxuria magazine for an autumn event for their members. Enquiry sent to members.

• Social media has been streamlined to create a more joined up approach across platforms

Editorial2015 Campaign: high-end publications, private parties and commerce

EditorialSpecialist sectors: Professional approach

Editorial opportunitiesTwo editorial enquiries will be sent out this week for:

• Your London Wedding

• London Fashion Week

Marketing opportunities

Telephone: 0203 617 0408 Email: henry@triggerfish.co.uk

Christmas-themed marketing enquiries will be sent out next week for:

• Newsletter leader story

• Stand-alone short lead emailer

Got an idea?

Telephone: 0203 617 0408 Email: henry@triggerfish.co.uk

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