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Fundamentals of
Core Concepts & ApplicationsGriffinGriffinThird Edition
MANAGEMENTMANAGEMENT
PowerPoint Presentation by Charlie CookPowerPoint Presentation by Charlie CookCopyrightCopyright 2003 Houghton Mifflin Company. All rights reserved.2003 Houghton Mifflin Company. All rights reserved.
Chapter 2
The Environment of Organizations and Managers
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Chapter OutlineChapter Outline
The Organizations Environments The General Environment
The Task Environment
The Internal Environment
The Ethical and Social Environment of
Management
Individual Ethics in Organizations
Social Responsibility and Organizations Managing Social Responsibility
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Chapter Outline (contd)Chapter Outline (contd)
The International Environment of Management Trends in International Business
Managing the Process of Internationalization
Levels of International Business Activity
The Context of International Business
The Organizations Culture
The Importance of Organization Culture
Determinants of Organization Culture Managing Organization Culture
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Learning ObjectivesLearning Objectives
After studying this chapter, you should be ableto:
Discuss the nature of the organizational environment
and identify the components of the general, task, and
internal environments. Describe the ethical and social environment of
management.
Discuss the international environment of
management. Describe the importance and determinants of an
organizations culture.
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The Organizations EnvironmentThe Organizations Environment
External EnvironmentGeneral environment is everything outside an
organizations boundarieseconomic, legal, political,
socio-cultural, international, and technical forces.
Task environment is composed of specific groupsand organizations that effect the firm.
Internal Environment
Conditions and forces within an organization.
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The Organization and Its EnvironmentsThe Organization and Its Environments
Owners
Employees
Physical environment
Board of directors
Culture
Competitors
International
dimension
Political-
legal
dimension
Technological
dimension
Sociocultural
dimension
Economic
dimension
Regulators Customers
Strategic
partnersSuppliers
Internal environment
Task environment External
environmentGeneral environment
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The External EnvironmentThe External Environment
The General Environment The set of broad dimensions and forces in an
organizations surroundings that create its overall
context.
Economic dimension is the overall health and vitalityof the economic system in which the organization
operates.
Technological dimension refers to the methods
available for converting resources into products orservices.
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The External Environment (contd)The External Environment (contd)
The General Environment (contd) Sociocultural dimension includes the customs,
mores, values, and demographic characteristics of the
society in which the organization functions.
Political-legal dimension is the extent ofgovernment regulation of business and the general
relationship between business and government.
International dimension is the extent to which the
organization is affected by business in othercountries.
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The External Environment (contd)The External Environment (contd)
The Task Environment Specific groups affecting the organization
Competitors seeking the same resources as the
organization.
Customers who acquire an organizations products or
resources.
Suppliers that provide resources for the organization.
Regulators (agencies and interest groups) that control,
legislate, or influence the organizations policies andpractices.
Strategic partners (allies) who are in a joint venture or
partnership with the organization.
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McDonalds Task EnvironmentMcDonalds Task Environment
Figure 2.1
McDonalds
Competitors
Burger King
Wendys
Subway
Dairy Queen
Customers
Individual
consumers
Institutional
customers
Suppliers
Coca-Cola Wholesale food
processors
Packaging
manufacturers
Strategic Partners Wal-Mart
Disney
Foreign partners
Regulators
Food and Drug
Administration
Securities and
Exchange
Commission
Environmental
Protection
Agency
Internal environment
Task environment
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HowHow
OrganizationsOrganizations
andand
EnvironmentsEnvironments
InteractInteract
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How Business and GovernmentHow Business and Government
Influence Each OtherInfluence Each Other
TheGovernment
Business
The government influences business
through direct and indirect regulation:
Environmental protection legislation
Consumer protection legislation
Employee protection legislation Securities legislation
The tax codes
Bu
siness influ
ences the governmentthrough:
Personal contacts and networks
Lobbying
Political action committees (PACs)
Favors and other influence tactics
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FiveFive--Forces Analysis (Porter)Forces Analysis (Porter)
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The Internal EnvironmentThe Internal Environment
Conditions and stakeholder forces within anorganization
Owners with legal property rights to a business.
Board of directors elected by the stockholders to
oversee the general management of the firm to bestserve the stockholders interest.
Employees who work for the firm and have a vested
interest in its continued operation and existence.
Physical work environment of the organization andthe work that people do.
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Individual Ethics In OrganizationsIndividual Ethics In Organizations
Ethics An individuals personal beliefs regarding what is right
and wrong or good and bad.
Ethical Behavior
This behavior is in the eye of the beholder. However,
it also refers to behavior that conforms to generally
accepted social norms.
Examples of Unethical Behavior
Borrowing office supplies for personal use.
Surfing the Net on company time.
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Determinants of Individual EthicsDeterminants of Individual Ethics
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ManagerialManagerial
EthicsEthics Employees Organization
Conflicts of interest
Secrecy and
confidentiality
Honesty
Hiring and firing
Wages and working
conditions
Privacy and respect
Subject to ethical ambiguities Advertising and promotions
Ordering and purchasing
Bargaining and negotiation
Financial disclosure
Shipping and solicitation
Other business relationships
Economic Agents
Customers
Competitors
Stockholders
Suppliers
Dealers
Unions
Three areas of concern
for managerial ethics
The relationships of
the firm to the
employee.
The employee to the
firm.
The firm to othereconomic agents.
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Ethics in OrganizationsEthics in Organizations
Managing Ethical Behavior Begins with top management which establishes the
organizations culture and defines what will and will
not be acceptable behavior.
Includes training on how to handle different ethicaldilemmas.
Developing a code of ethics.
Written statement of
the values and ethicalstandards that guide
the firms actions.
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Social Responsibility and OrganizationsSocial Responsibility and Organizations
Social Responsibility The set of obligations (to behave responsibly) that an
organization has to protect and enhance the social
context in which it functions.
Areas of Social Responsibility Stakeholders: customers, employees, and investors.
The natural environment: environmentally sensitive
products, recycling, and public safety.
The general social welfare: charitable contributions,and support for social issues such as child labor and
human rights.
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Arguments For and AgainstArguments For and Against
Social ResponsibilitySocial Responsibility
1. Business creates problems and
should therefore help solve them.
2. Corporations are citizens in our
society.
3. Business often has the resources
necessary to solve problems.
4. Business is a partner in our
society, along with the govern-
ment and the general population.
Social
Responsibility
4. The purpose of business in U.S.
society is to generate profit
for owners.
2. Involvement in social programs
gives business too much power.
3. There is potential for conflicts
of interest.
1. Business lacks the expertise to
manage social programs.
Arguments For Social Responsibility Arguments Against Social Responsibility
Figure 2.2
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ArgumentsArguments
ForFor
andand
AgainstAgainst
SocialSocial
ResponsibilityResponsibility
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Approaches toApproaches to
SocialSocial
ResponsibilityResponsibility
Source: Barney, Jay B. and Ricky W. Griffin, The
Management of Organizations. Copyright 1992 by
Houghton Mifflin Company. Used with permissions.
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Managing Social Responsibility:Managing Social Responsibility:
Formal Organizational DimensionsFormal Organizational Dimensions
Legal Compliance
Extent to which the organization conforms to local,
state, federal, and international laws.
Ethical Compliance Extent to which members of the organization follow
basic ethical/legal standards of behavior.
Philanthropic Giving
Awarding of funds or gifts to charities and other social
programs.
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Managing Social Responsibility:Managing Social Responsibility:
Informal Organizational DimensionsInformal Organizational Dimensions
Organizational Leadership and Culture
Leadership practices and the culture of the
organization can help define the social responsibility
stance an organization and its members will adopt. Whistle Blowing
The organizational response to the disclosure by an
employee of illegal or unethical conduct on the part of
others within the organization is indicative of theorganizations stance on social responsibility.
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Trends in International BusinessTrends in International Business
Economic Recovery Industrialized nations in
Europe and Asia have
rebuilt their economic
systems that weredevastated in WWII.
Decreasing Isolation from Foreign Competition
U.S. consumer goods markets are open to overseas
competitors. Increasing Globalization of World Markets
Volume of international trade has increased more
than 3,000% from 1960 to 2000.
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Managing The Process of GlobalizationManaging The Process of Globalization
Exporting Making a product in the firms domestic market and
selling it in another country.
Importing
Bringing a good, service, or capital into a home
country from abroad.
Licensing
An arrangement whereby a firm allows a foreign
company to manufacture or market the products and
uses its brand name, trademark, technology, patent,
copyright, or other assets.
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Managing The Process of GlobalizationManaging The Process of Globalization
(contd)(contd)
Strategic Alliance and Joint Ventures
Two or more firms jointly cooperate for mutual gain,
by sharing business costs and/or sharing ownership
of a new enterprise. Direct Investment
Occurs when a firm headquartered in one country
builds or purchases operating facilities or subsidiaries
in a foreign country.Maquiladoras are light-assembly plants built in
northern Mexico close to the U.S. borderwhich are
given special tax breaks by the Mexican government.
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Managing The Process of Globalization (contd)Managing The Process of Globalization (contd)
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Environmental ChallengesEnvironmental Challenges
of International Managementof International Management
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Advantages and Disadvantages of VariousAdvantages and Disadvantages of Various
Approaches to InternationalizationApproaches to Internationalization
Approaches toInternationalization Advantages Disadvantages
Importing or
Exporting
1. Small cash outlay
2. Little risk3. No adaptation necessary
1. Tariffs and taxes
2. High transportation costs3. Government restrictions
Licensing 1. Increased profitability
2. Extended profitability
1. Inflexibility
2. Helps competitors
Strategic Alliance/
Joint Ventu
re
1. Quick market entry
2. Access to materials and technology
1. Shared ownership (limits
control and profits)
Direct Investment 1. Enhances control
2. Existing infrastructure
1. Complexity
2. Greater economic and
political risk
3. Greateruncertainty
Table 2.1
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Controls on International TradeControls on International Trade
Key Concepts Tariffs are collected on goods shipped across
national boundaries.
Quotas are limits placed on the number or value of
goods that can be traded as exports or imports. Export restraint agreements
are voluntary limits on the
volume or value of goods
exported to, or imported
from, another country.
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The Structure of the Global EconomyThe Structure of the Global Economy
Economic Communities Sets of countries that engage in high levels
of trade with each other through the elimination
of trade barriers such as quotas and tariffs.
European Union (EU)North American Free Trade Agreement (NAFTA)
Latin American Integration Association
Caribbean Common Market
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European UnionEuropean Union
(EU)(EU)
Member NationsMember Nations
Figure 2.3
Source: Lucas,
George H.,
Robert P. Bush,
and Larry R.
Gresham,Retailing.
Copyright
1994 by
Houghton
Mifflin
Company. Used
with
permissions.
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The Cultural EnvironmentThe Cultural Environment
Language In Japanese the word hai can
mean either yes or I understand.
General Motors brand name Nova
pronounced as no va in Spanishmeans doesnt go.
The Meaning of Colors
Green is popular in Muslim countries, yet it signifies
death in other countries. Pink is associated with feminine characteristics in the
U.S.; yellow is the most feminine color in other
countries.
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The Organization and CultureThe Organization and Culture
Organization Culture The collection of values, beliefs, behaviors, customs,
and attitudes that characterize a community of people.
The Importance of Organization Culture
Culture determines the overall feel of the
organization, although it may vary across different
segments of the organization.
Culture is a powerful force that can shape the firms
overall effectiveness and long-term success.
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The Organizations CultureThe Organizations Culture
Determinants of Organization Culture Organizations founder (personal values and beliefs).
Symbols, stories, heroes, slogans, and ceremonies
that embody and personify the spirit of the
organization. Corporate success that strengthens the culture.
Shared experiences that
bond organizational members
together.
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Organization Culture (contd)Organization Culture (contd)
Managing Organization Culture Understand the current culture to understand whether
to maintain or change it.
Articulate the culture through slogans, ceremonies,
and shared experiences. Reward and promote people
whose behaviors are
consistent with desired
cultural values.
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Organization CultureOrganization Culture
Changing Organization Culture Develop a clear idea of what kind of
culture you want to create.
Bring in outsiders to important
managerial positions. Adopt new slogans, stories,
ceremonies, and purposely
break with tradition.