@ Intersolar India 2017

POWER 2 DRIVE

1

1. POWER 2 DRIVE

2

1. POWER 2 DRIVE

3

1. POWER 2 DRIVE

1.1 Products & Services

4

1. POWER 2 DRIVE

1.2 Exhibitor Profile

5

1. POWER 2 DRIVE

1.3 Visitor Profile

6

2. ELECTRIC MOBILITY IN INDIA

7

2.1 MAIN RESULTS

8

2. Electric Mobility in India

2.1 Main Results (1/2)

Most important government document:

National Electric Mobility Mission Plan 2020 (NEMMP)

It aims to encourage the EV industry in India for several reasons:

Enhancing national energy security

Mitigating the adverse impact of vehicles on environment

Encourage the growth of domestic manufacturing capabilities

Government production targets by 2020: 6 to 7 million EVs with 4 to 5 million being two-wheeled

(shall be stimulated through subsidies)

Identified E-Mobility priority technologies (in that order):

1. Battery Cell

2. Battery Management Systems

3. Power Electronics (Hybrids)

4. Electric Motor

5. Transmission Systems (Hybrids)

Establishment of automotive “Centre of Excellence” planned

9

2. Electric Mobility in India

2.1 Main Results (2/2)

Current Indian EV market:

Current EV market is very small: 1% of all two-wheelers, 2-3% of electric cars

Diverse pilot projects: hybrid and electric busses, e-rikshaws

But already over two dozens electric two-wheelers available (the two-wheelers market is

with 75% the biggest segment in the Indian vehicle market and has the biggest growth rates)

Current Indian EV Industry:

E-Mobility is still mainly a topic for R&D

Currently low-tech solutions are used in India by comparison with EU, US or Japan (e.g.

lead acid batteries due to cost reasons)

Very small base of limited domestic EV manufacturers / suppliers; most of them are small to

medium size and the EV business is not currently their primary core business

10

2.2 GOVERNMENT TARGETS

AND ANNOUNCEMENTS

11

2. Electric Mobility in India

2.2 Government targets and announcements(Source: Department of Heavy Industry, Ministry of Heavy Industries & Public Enterprises, Government of India, 2012)

2.2.1 National Electric Mobility Mission Plan 2020 (NEMMP)

Vision Statement:

“To encourage reliable, affordable and efficient xEVs that meet consumer performance and price expectations

through Government […] thereby helping India to emerge as a leader in the xEV Two Wheeler and Four

Wheeler market in the world by 2020, with total xEV sales of 6-7 million units thus enabling Indian automotive

Industry to achieve global xEV manufacturing leadership and contributing towards National Fuel Security.” (p. 2)

Enhancing national energy security

Mitigating the adverse impact of vehicles on environment

Encourage the growth of domestic manufacturing capabilities

12

2. Electric Mobility in India

2.2 Government targets and announcements(Source: MIRA / VDI / VDE-IT (2014), p. 6)

2.2.1 National Electric Mobility Mission Plan 2020 (NEMMP)

Targets to be met by 2020 as below in detail:

India to be a major global player by 2020 in the electric vehicle area

Provide employment to 25 million people by 2016 in the automotive sector

Production of 6 to 7 million electric vehicles on the road by 2020

Expected 4 to 5 million are to be two-wheeled electric vehicles

To reduce dependence on oil imports for the transport sector

To create automotive “Centre of Excellence” hubs throughout India

Lead a coordinated effort to develop a framework for electric vehicle market

13

2. Electric Mobility in India

2.2 Government targets and announcements(Source: MIRA / VDI / VDE-IT (2014), p. 6)

2.2.2 Objectives, Potential & Benefits of the Indian Market (overall view)

Acc. to National Council

of Electric Mobility

(source see above)

14

2.3 DEVELOPMENT AND POTENTIAL

OF EV INDUSTRY

15

2. Electric Mobility in India

2.3 Development and Potential of EV Industry(Source: UNEP DTU Partnership, Centre on Energy, Climate and Sustainable Development Technical University

of Denmark, 2014)

2.3.1 EV Market development:

“EVs so far have remained on the fringe. However, technology and battery advancements are making EVs

more attractive to the consumer due to increasing convenience and affordability. EVs have already started to

penetrate the market in several Indian cities. […] India has the opportunity of creating domestic EV

industry and emerging as a global leader in EV manufacturing market.” (p. 1)

Excursus: General Indian Automobile Market and

expected development:

Domestic automobile market is dominated by two-

wheelers (75% in total)!

Current car ownership: 15 cars per thousand persons;

82 two-wheelers per thousand persons

Transport demand in India and assumed development

(see table) in billion pkm or billion tkm for freight(p. 31)

remarkable growth expected

16

2. Electric Mobility in India

2.3 Development and Potential of EV Industry(Source: UNEP DTU Partnership, Centre on Energy, Climate and Sustainable Development Technical University

of Denmark, 2014)

2.3.1 EV Market development:

The current market for EVs is very small (1% of all two-wheelers (500.000), 2-3% of electric cars (1.350) as per

2012)

Pilot initiatives by a few cities: hybrid and electric busses, e-rickshaws

over two dozen different two-wheelers available at present (including low to high speed vehicles)

penetration of electric three-wheelers in Delhi is significant (because of their cost competitiveness; three-wheeler

manufacturers have already found solutions to procuring locally produced batteries)

Introduction of subsidies from starting in late 2014: 20% of retail from EV (two-wheeler less), removal of most

import controls, incentives for manufacturing and infrastructure development)

Share of EVs currently negligible, but due to increasing demand in mobility: high potential (especially

electric two- and three-wheelers!)

Main inhibiting factors: lack of infrastructure (and unstable power grid) and battery costs (battery cells

and battery management systems are therefore identified as priority by the NEMMP)

17

2. Electric Mobility in India

2.3 Development and Potential of EV Industry(Source: UNEP DTU Partnership, Centre on Energy, Climate and Sustainable Development Technical University

of Denmark, 2014)

2.3.2 EV production:

In the 1990s, a couple of Indian firms introduced (unsuccessful) electric two- and three-wheelers in the market

First electric car by Reva Electric Car Company in 2001

Indian companies doing research or acting (amongst other fields) in the EV production (acc. to different

studies):

1. Ampere Vehicles Pvt. Ltd. (Two-Wheeler) 9. Kabirdass Motor Company Ltd. (Two-Wheeler)

2. Avon Cycles Ltd. (Two-Wheeler) 10. Lectrix Motors Ltd. (Two-Wheeler)

3. Banerjee 11. Mahindra Reva

4. BSA Motors. Ltd. (Two-Wheeler) 12. Paradise Electro Auto (Two-Wheeler9

5. Crazye Bikes (Two-Wheeler) 13. Reva Electric Car Company (Four-Wheeler)

6. EKO Vehicles Pvt. Ltd. (Two-Wheeler) 14. Tata Motors

7. Electrotherm (India) Ltd. (Two-Wheeler) 15. TVS (Two-Wheelers)

8. Hero Electric Vehicles Ltd. / Hero Electric Bikes 16. Ultra Motors (Two-Wheeler)

Problem: Acc. to the authors, bulk of research and development is carried out by overseas companies

18

2. Electric Mobility in India

2.3 Development and Potential of EV Industry(Source: UNEP DTU Partnership, Centre on Energy, Climate and Sustainable Development Technical University

of Denmark, 2014)

2.3.3 EV components (Batteries, Motors, Chargers):

At present predominantly used lead acid batteries (due to lower costs), Li-Ion-batteries manufacturer are

usually from China and Taiwan

Only a few domestic EV components manufacturer:

1. Exide (Battery Manufacturer)

2. Amaraja (Battery Manufacturer)

3. Tafe (Battery Manufacturer)

4. Crompton Greaves (Motors for EV)

5. Rotomag (Motors for EV)

6. Agni Motors (Motors for EV)

7. Axiom (EV Chargers)

8. Fiem Industries (EV Lights)

Problem: Limited market, limited product offering, limited maturity of technology

19

3. OTHER SOURCES OF INFORMATION

20

3. OTHER SOURCES OF INFORMATION

Website: www.powertodrive.in

- For Exhibitors Reasons to exhibit Market Information

- For Exhibitors Reasons to exhibit

Potential of electric vehicles

Article: http://www.cleanfuture.co.in/2017/06/05/sunny-opportunity-for-india-to-revolutionise-mobility/

Presentation http://orbit.dtu.dk/files/104752226/Future_of_Electric_Vehicles.pdf

(Future of Electric Vehicles in Road Passenger Mobility of India, November 17-19, 2016 from UNEP DTU)

21

LOCAL ORGANIZER

Messe Muenchen India Pvt. Ltd.

Lalani Aura, 5th Floor

34th Road, Khar (West)

Mumbai – 400 052, India

Tel.: +91 22 4255-4707

Fax: +91 22 4255-4719

INTERNATIONAL CONTACT

Solar Promotion International GmbH

Kiehnlestr. 16

75172 Pforzheim, Germany

Tel.: +49 7231 58598-0

Fax: +49 7231 58598-28

info@intersolar.in

FMMI – Freiburg Management and

Marketing International GmbH

Europaplatz 1

79108 Freiburg i.Br., Germany

Tel.: +49 761 3881-3700

Fax: +49 761 3881-3770

22