POST SHOWREPORT

2018

The second edition of R+T South America in Brazil surprised more than 7,000 visitors, among whom were architects, designers and the sector's professionals. Although it is a newcomer, the event really generated business: it presented the latest technologies and launches of blinds and solar-protection systems, with more than 50 exhibited brands.

R+T SOUTH AMERICA EXCEEDS ALL EXPECTATIONS AND CONSOLIDATES ITS STRENGTH IN BRAZIL.

João Paulo Picolo,President of NürnbergMesse Brasil

“We are very happy with the results,

which were impressive. R+T South

America has strongly entered the

Brazilian market's calendar. It is an

immense pleasure to hold an event like

this in Brazil, in partnership with Messe

Stuttgart. The confidence and support

that they gave us were fundamental

for the trade fair's success.”

OF EXHIBITION SPACE4,800 SQM

50 exhibitors

PRESENCE OF

7,000+ VISITORS DURING4 DAYS OF THE EVENT

14 NATIONAL AND36 INTERNATIONAL COMPANIES

50 BRANDS

WHAT THE EXHIBITORS PRESENTED:• Roller shutters and accessories• Internal sun protection systems (blinds, curtains & accessories)• Fitting and component• Technical textiles• Awnings• External sun protection systems• Security and access control systems• Machinery for the assembly lines• Machinery for the manufacturing of finished products• Drive and control systems

Alexandre Gasperine, Engineer

"We were exhibiting for the second time and I think that this event is better than the first

one. We are meeting the existing customers again and gaining some new ones, among whom are various distributors. Apart from

Brazil, we are active in Argentina and Uruguay and I was able to meet this

Latin American public here."

Hüseyin Topuz, Vice-President

EXHIBITORSFACTS ABOUT THE EDITION

“The trade fair was very good. We have already made more contacts then we expected. Apart from that, we have

consolidated the relationship with those visitors who are our customers already and we are anticipating some new business.

We were receiving many international visitors too."

WHAT THE VISITORS ARE LOOKING FOR:

VISITORSFACTS ABOUT THE EDITION

76%ROLLER SHUTTERS AND ACCESSORIES

26%

24%

22%

FITTING AND COMPONENTS

INTERNAL SUN PROTECTION SYSTEMS(BLINDS, CURTAINS & ACCESSORIES)

EXTERNAL SUN PROTECTION SYSTEMS

29%WINDOW SHUTTERS & ACCESSORIES

18% DRIVE AND CONTROL SYSTEMS

42% AWNINGS

Toniel Nogueira, Commercial Manager

“This is the second time that I came and

the quality of the exhibitors has improved

this year. The trade fair is very busy.”

“Apart from meeting the companies that

supply what we need, we are discovering

other necessities too. We have made

contact with some companies that we

did not know about.”

Bruno Silveira, Salesman

16% DOORS, GATES

FACTS ABOUT THE EDITION

15% MANUFACTURERS OF EXTERNAL BLINDS

14% MANUFACTURERS OF AWNINGS AND PERGOLAS

8% ARCHITECTS, CIVIL ENGINEERS AND PROJECT CONTRACTORS

13% MANUFACTURERS OF INTERNAL SOLAR-PROTECTION SYSTEMS

11% IMPORTERS AND EXPORTERS

32% TO EXCHANGE EXPERIENCES AND INFORMATION

45% INFORMATION ABOUT INNOVATIONS

29% TO TEST NEW PRODUCTS, MACHINERY AND EQUIPMENT

27% TO CULTIVATE BUSINESS CONTACTS

47% TO MAKE NEW BUSINESS CONTACTS

23% RETAILERS, DEALERS AND DISTRIBUTORS

34% MANUFACTURERS OF ROLLER BLINDS

VISITOR PROFILE:WHAT IS THE MAIN OBJECTIVE OF YOUR VISIT?

VISITORS

PARTICIPAM DOPROCESSO DE COMPRA

DE SUAS EMPRESAS

OCUPAM CARGODE LIDERANÇA

48%74%

INVESTMENT IS GIVING IMPETUS TO INDUSTRYAND IT CONFIRMS THE SECTOR'S RECOVERY

INTEND TO INVESTBETWEEN R$ 50,000 ANDR$ 1,000,000 IN THE EVENT

96%

OCCUPY ALEADING POSITION

63%PARTICIPATE IN

THE BUYINGPROCESS OF

THEIR COMPANIES

80%

FACTS ABOUT THE EDITION INTERNATIONAL VISITORS

6% ASIA

9% EUROPE

2% AFRICA

6% CANADA& USA

INTE

RNAT

ION

AL V

ISIT

ORS

15%

19%

28%

11%

13%

3%

6%

13%

SOUTH AMERICAARGENTINA

BOLIVIA

CHILE

URUGUAY

PARAGUAY

ECUADOR

COLOMBIA

PERU

"We held four member meetings during the year and it is the second time that we used R+T South America to organize one of them, which was due to the strong presence of our

associates and that is very positive for us. We consider that the exhibitors are even more professional this year, with better stands and greater focus on doing business. Our associates are expecting

that the business will grow by 12 % this year in relation to 2017 and we are much more optimistic. The trade fair is also an ideal place for

meeting more professionals who want to become new associates."

Pedro Barros, Vice-President of Abrape's Marketing Department

The programme took place during one day of the trade fair in order to promote greater knowledge and to exchange experiences. It was initiated with a general review of the sector and highlighting the points that should be emphasized more. It also brought specialists together in order to debate topics ranging from the environmental influences to focussing on the financing and logistics. The EXPER+T Arena is an educational and networking programme that shares ideas and discusses the important subjects which are being confronted in the global markets for blinds, doors and gates, as well as solar protection.

ILHA

ABRAPE, the Brazilian Association for Venetian Blinds, Curtains and Awnings organized a special show area for

its members, IHLA ABRAPE. Here the manufacturers showcased their latest products in the midst of

R+T South America.

“I do not understand much about digital marketing yet. I am a novice but learning about this at EXPER+T Arena has broadened my horizons to explore and initiate our work in this field. I came away with good ideas.”

Claudia Baston, owner of Baston Sistemas de Automação

A sophisticated way of visiting the event: the relationship programme is exclusive among the brands and suppliers. The Hospitality Class received more than 218 visitors who belong to the major companies in the sector during the four days of the event.

THE SEGMENT OF COMPANIES

FIELD OF ACTIVITY

MANUFACTURERS OF BLINDS30%

ADMINISTRATION43% COMMERCIAL BUSINESS AND SALES32%FINANCING AND

ACCOUNTING

5%

ARCHITECTURE AND DECORATION10 % MANUFACTURERS

OF AWNINGS8%MANUFACTURERS OF CURTAINS7%

R+T South America took place together with Glass South America, Latin America's main platform for business, technology and design in the glass sector.

The event brought together more than 14,000 of the sector's qualified professionals who are looking for innovations, new technologies and networking.

GLASS SOUTH AMERICA

R+T SOUTH AMERICA IN THE MEDIA

The 2nd edition of the event was reported by various channels of communication in the sector, with prepared literature like press releases, interviews and exclusive contents.

75 36,000MEDIA TARGETED PERSONS

PARTNERS

Organization Support

Parallel event

Media partner

Institutional support

CONTACT OUR COMMERCIAL TEAM FOR PARTICIPATING IN THE EDITION OF 2020!

National contact:Victor Tranquilini+55 11 3205 5003victor.tranquilini@nm-brasil.com.br

International contact: Manuela Keller+49 711 18560 2605rt-worldwide@messe-stuttgart.com

03-06 JUNESÃOPAULOEXPO2020

Organization and PromotionOrganization & Promotion