POST SHOW REPORT 2016

Organised by: Co-organised by: Host Venue: Supported by:Exclusive Radio Station: Exclusive Press Partner:Platinum Sponsor:

Under the patronage of Dr. Hani Mohammad Aburas, Jeddah Municipality Mayor

27 جمادي ا�ول – 1 جمادي ا�خر 14377 – 10 March 2016

Jeddah Centre for Forums & Events

Organised by: Co-organised by:Host Venue: Supported by:Exclusive Radio Station: Exclusive Press Partner:Platinum Sponsor: Knowledge Partner: Official Carrier:

SHOW AT A GLANCE

34EXHIBITING COUNTRIES

547EXHIBITING COMPANIES

* includes revisits of trade visitors only

14,985TOTAL VISITORS

10,493EXHIBITION

STAND SPACE

21,138TOTAL PARTICIPANTS

* includes revists and exhibiting personnel

THE MOST INTERNATIONAL CONSTRUCTION EVENT IN THE KINGDOM

Statistics are compiled from visitor questionnaires and visitor registration forms

GEOGRAPHICAL BREAKDOWN OF VISITORS

VISITORS BY CITY WITHIN SAUDI ARABIA

REGION TOTAL VISITORS

SAUDI ARABIA 12,926

GCC (EXCL. SAUDI ARABIA) 681

MENA (EXCL. GCC) 328

TOTAL MIDDLE EAST 13,935

ASIA 432

EUROPE 526

OTHER 92

TOTAL UNIQUE VISITORS 14,985

CITY TOTAL VISITORS

JEDDAH 9,892

MAKKAH 756

RIYADH 703

MEDINA 244

DAMMAM 235

AL KHOBAR 197

OTHER 899

ARCHITECT

DESIGN

CIVIL ENGINEERS

MARKETING

ELECTRICAL ENGINEERS

GENERAL MANAGEMENT

PURCHASING

MECHANICAL ENGINEERS

OPERATIONS & LOGISTICS

ENGINEERS

CONSULTANT

STRUCTURAL ENGINEERS

FINANCEENGINEERS

(OTHER)

GOVERNMENT

SALES / BUSINESS

DEVELOPMENT

AGENT/ DISTRIBUTOR/

SUPPLIER

ARCHITECTURAL FIRM

BUILDING CONSULTANCY

CONCRETE CONTRACTOR GOVERNMENT /

MUNICIPALITY

LEGAL SERVICES

MANUFACTURER

CONTRACTOR MEDIA

MEP CONTRACTOR

PROJECT MANAGEMENT

SUB-CONTRACTOR

TRADE ASSOCIATION

PROPERTY DEVELOPER

IT & SOFTWARE SURVEYING

TRANSPORT & SUPPLY CHAIN

REPAIR CONTRACTOR

EDUCATION & TRAINING

FACILITIES MANAGEMENT

ENGINEERING

DOING BUSINESS WITH THE REST OF THE WORLD

VISITORS BY JOB FUNCTION

COMPANY BUSINESS ACTIVITY OF OUR VISITORS

It’s a great opportunity for leaders in the industry to network and communicate. I have seen new products and materials that will be of great benefit to my company.

Sameh Kamel, Purchasing Manager, Bin Dabis Company

83%To discover new international products

34%To network amongst

the industry

18%To assess the event

with a view to exhibit

38%To find a local distributor (KSA)

55%To attend an

educational event

61%To see new regional (KSA) products

58%To source new innovative products

38%To find environmentally

friendly products

We were looking for sponsors for our final projects and found them at this event. It is the perfect place to find all the information related to the industry.

Ibrahim El Eter, Senior Engineer, Fluor

88% WILL RETURN TO VISIT THE SHOW NEXT YEAR

83%HAVE EITHER JOINT OR SOLE RESPONSIBILITY FOR PURCHASING PRODUCTS

96% FOUND THE SHOW IMPORTANT TO THEIR BUSINESS

14,985 VISITORS FROM ACROSS THE REGION

VISITOR FAST FACTS

REASONS FOR VISITING

VISITOR TESTIMONIALS

Participating in The Big 5 Saudi puts us in direct contact with decision makers and customers to whom we showcase our newest developments.

Naser Al Zamil, Vice President, Government Sector, Zamil Industrial

The Big 5 Saudi is one of the largest exhibitions that we make sure we attend. The construction, building material and finishing industry in Saudi Arabia is booming and this exhibition is proof of that.

Fahad Hossaini, Executive Director, Al Omran

The Big 5 Saudi is a great platform to meet the Saudi consumers and clients.

Mahmood Ibrahim, Purchasing Manager, Qatar Aluminum

79% MET THEIR OBJECTIVES AT THE EVENT

98%RATED THE SHOW AS IMPORTANT TO THEIR BUSINESS

! 80% RATED THE RETURN ON THEIR INVESTMENT AS GOOD TO EXCELLENT

AMERICAS

1%

ASIA & SOUTH EAST ASIA

12%MIDDLE EAST & INDIA

57%AFRICA

1%

EUROPE 29%

547 EXHIBITORS FROM 34 COUNTRIES

MIDDLE EAST & INDIA

Bahrain

India

Jordan

Kuwait

Lebanon

Oman

Palestine

Qatar

MIDDLE EAST & INDIA

Saudi Arabia

UAE

EUROPE

Belgium

Czech Republic

Denmark

France

Germany

EUROPE

Greece

Hungary

Italy

Malta

Netherlands

Portugal

Spain

Switzerland

EUROPE

Turkey

UK

Ukraine

ASIA & SOUTH EAST ASIA

China

Malaysia

South Korea

Taiwan

AFRICA

Egypt

South Africa

AMERICAS

Canada

USA

EXHIBITOR FAST FACTS

WHAT OUR EXHIBITORS HAD TO SAY

EXHIBITORS BY COUNTRY

Accessories, wear parts & components

Aggregates & aggregate processing

Batching equipment

Block paver & tile production equipment

Cement & cementitious products

Construction chemicals & admixtures

Construction machinery

Construction & commercial vehicles

Cranes & access equipment

Crushing / screening & recycling equipment

Cutting / sawing & coring equipment

Decorative concrete

Earthmoving equipment

Exterior improvements / repair & retro fitting

Finishing tools & equipment

Formwork / formwork accessories & scaffolding

Lifting appliances & conveying systems

Material processing & handling

Piling & drilling equipment

Placing equipment

Power generation

Precast production & equipment

Pumping equipment & accessories

Raw materials extraction equipment

Ready mixed concrete

Rebar & rebar processing

Site cleaning / demolition & relocation

Site installation equipment

Steel fabrication machinery (metal /steel / aluminum)

Surface preparation

Transmission engineering / fluid technology & filtration

Truck mixers

Bathrooms & kitchens

Building interiors

Coatings, adhesives & sealants

Construction tools

Electrical systems

Elevators & escalators

Façades, windows & doors

Facilities management products & services

Fire detection & protection

General building materials

HVAC

Outdoor design & landscaping

Prefabricated buildings

Safety & security

Software & IT

Solar energy

Stairs & staircases

Steel

Water technology

3,000+ PRODUCTS SHOWCASED THIS YEAR

BUILDING MATERIALS & FINISHING PRODUCTS

CONCRETE & PMV PRODUCTS

33 EDUCATIONAL WORKSHOPS & SEMINAR SESSIONS DURING 4 DAYS

TOP 10 MOST POPULAR WORKSHOPS DELEGATES

244

244

Quality management in construction contracts

Direction in safety management and Osha standards

International BIM implementation

Effective project management part II

Introduction to FIDIC conditions of contract

Effective project management part I

Sustainable building envelope design

Introduction to BIM

Arbitration and dispute resolution in construction claims

LEED lab for architects

243

241

240

240

234

221

220

203

Social media was a very big contributor to this years campaign:

The Big 5 Saudi works with 8 trusted associations to help promote and benefit their members to attend the event

MEDIUM IMPRESSIONS CLICKS

Facebook 566,406 12,545

LinkedIn 916,485 815

Twitter 261,274 554

Google Remarketing 225,668 2,400

Google Search 16,178 2,100

Total 1,986,011 18,414

All social mediums were targeted towards the Saudi Arabian market

49 English & Arabic emails were sent to a targeted database of 50,000 industry contacts

The show had a total of 39 media partners including Okaz and MBC FM. The event was featured in 45 adverts and 34 editorial pieces.A visitor invitation was

mailed to 15,000 Saudi based construction professionals

Both the English & Arabic websites attracted 147,540 unique visitors and 407,302 page views

MARKETING CHANNELS USED

EMAILS

PARTNERSHIPSVISITOR INVITATION

SOCIAL MEDIA

WEBSITE

ASSOCIATIONS

COMPANIES BASED OUTSIDE SAUDI ARABIA

Firas Abou LtaifProject Manager

firasaboultaif@dmgeventsme.com

+971 (0) 4 438 0355

+971 (0) 50 841 6461

NEXT SHOW DATES27 – 30 March 2017

Jeddah Centre for Forums & Events

Organised by Co-organised by

COMPANIES BASED IN SAUDI ARABIA

Jason RizkProject Manager

jason@micearabia.net

+966 (0) 12 667 3211 Ext: 238

+966 (0) 50 566 0359

OTHER EVENTS IN THE CONSTRUCTION PORTFOLIO

FOR ENQUIRIES OR TO BOOK YOUR STAND