PositioningAs Warid is new in the market of Pakistan and is still trying to make its position in the mind of customer better than existing big giant Mobilink.Although Warid is new in market but it has acquired a good position as for as Zero line rent post-paid connections and low rate pre-paid connections.MARKET PUSHER STRATEGYIn our point of view, as Warid launched its products in Pakistan with a MARKET PUSHER STRATEGY, while providing low rates, not only it has made its position better but also made other networks to reduce their prices.