I TA J A ICON IN TA ERS

RACE2011

For this, social responsibility and

sustainability principles will be

used to sensitize the most differ-

ent age, genre and social

groups.

It will make a parallel between

peculiar characteristics of

navigators life at the boat and

all technology used along the

race at global scale, with the

most recent techniques of in-

formation and education in

order to transmit sustainable

best practices to visitors and

local population.

A Project that will

take Volvo Ocean

Race visitors to incorporate ac-

tions, strategies, practical expe-

r i e n c e a n d s u s t a i n a b i l i t y

through the permanent com-

mitment with environment by

actions of everyday life.

IS ITWHAT ?

1

a

GO

AL Propose educational,

environmental management and social responsibility strategies

2

For this project it will be de-

signed a articulated structure

composed by 6 containers, dis-

tributed since the event spot till

the end of Cabeçudas Beach

Seafront. Itch container it´s an

unique attractive itself, cause it

suggests a reflection about

navigators everyday life chal-

lenges in addition to refer to

sustainable elements.

THEPROJECT

3

These containers still refer to the

singularities of Itajaí municipality re-

flected on race boats different sus-

tainable practices. As the contain-

ers are easily articulated, after the

event, it will be grouped strategi-

cally on the city so that it will be-

came the Volvo Ocean Race Envi-

ronmental Education Core, turned

to spread sustainable actions and

practices to the local community.

WATER

A I R

S U N

EARTH

WASTESUSTAINABLEREFLECTION

4

Itajaí - SC

55

P 1

P 2

P 3

P 4

P 5

COURSETHE

6

L E G E N DP 1: MAREJADA

P 2: BEIRA-RIO SQUARE

P 4: ATALAIA BEACH

P 3: AABB

P 5: BICO DO PAPAGAIO

PARKING LOT

P 6: MARAMBAIA SQUARE

P 6

PROJE

CTS

7

8

DESCRIPTION AMOUNT INDIVIDUAL VALUE TOTALG E N E R A LG E N E R A LG E N E R A LG E N E R A L

LIGHTING 24 120 2.880,00

ART EXTERNAL CONTAINER 6 600 3.600,00

PLATES INDICATIVE ROUTES 6 300 1.800,00

SINGS INSIDE THE CONTAINER 6 700 4.200,00

FLYER (ENGLISH, PORTUGUESE, SPANISH AND FRENCH) 10.000 1,5 15.000,00

UNIFORMS 18 30 540,00

PUFFS 30 140 4.200,00

BAMBOO DESK 6 430 2.580,00

FINISHING SERVICES 6 600 3.600,00

SPARE PARTS 1 3.000,00 3.000,00

TRANSPORT CONTAINER 12 400 4.800,00

REVERSE VENDING MACHINE 6 4.000 24.000,00

VISUAL IDENTITY DESIGN 1 1.800,00 1.800,00

LCD TV 3 1.120,00 3.360,00

OPENINGS 6 4.500,00 27.000,00

ELECTRICIAN 1 200 200

PROMOTIONAL SHIRT 1.000 10 10.000,00

PAINTS 18 80 1.440,00

CONTAINER 6 4.400,00 26.400,00

RESOURSES

TOTAL EXPENDITURE

IINVESTIM E N T

9

E A R T HE A R T HE A R T HE A R T HCOMPOST 1 224,00 224,00

ECO-ROOF 1 4.021,98 4.021,98

A I RA I RA I RA I RINTERNAL COATING DRYWALL 1 6.499,03 6.499,03

WEATHER STATION 1 659,00 659,00

AN AIR CONDITIONER ECOBRISA 1 2.100,00 2.100,00

W A S T EW A S T EW A S T EW A S T ECOLLECTOR BATTERIES 1 216,3 216,3

TRASH COLLECTION SELECTIVE 6 190,55 1.143,30

W A T E RW A T E RW A T E RW A T E RSYSTEM TO CAPTURE RAINWATER 1 2.100,00 2.100,00

WATER TREATMENT SYSTEM (SMALL) 1 2.000,00 2.000,00

S U NS U NS U NS U NSOLAR PANEL 1 1.700,00 1.700,00

WATER HEATING SYSTEM 1 500,00 500,00

S U S T A I N A B L E R E F L E C T I O NS U S T A I N A B L E R E F L E C T I O NS U S T A I N A B L E R E F L E C T I O NS U S T A I N A B L E R E F L E C T I O NESPELHO 35,4 M2 92 3.256,80

DESCRIPTION AMOUNT INDIVIDUAL VALUE TOTAL

G E N E R A LG E N E R A LG E N E R A LG E N E R A L

MATERIALS

164.820,41

10

11

HUMAN RESOURCESHUMAN RESOURCESHUMAN RESOURCESHUMAN RESOURCESdescription amount individual value Total

COORDINATOR 1 9.300 9.300,00

MANAGER 1 7.300 7.300,00

MONITORS 12 960,00 11.520,00

SUPERVISOR 6 2.750 16.500,00

ARCHITECT 1 9.300 9.300,00

ENVIRONMENTAL ENGINEER 3 4.500 13.500,00

OCEANOGRAPHER 2 4.500 9.000,00

TOTAL EXPENDITURETOTAL EXPENDITURE R$76.420,00

12

“... the risks are great, the total dis-

comfort, reaching the limits of hu-

man beings and their boats ... but

the opportunity to be part of this

adventure is only ... “

JOIN US !

totalR$ 241.240,41

www.ecolibra.com.br

Rua Novecentos e quatro, 92Balneário Camboriú, Santa Catarina

CEP: 88330-590☎ +55 (47) 3367 - 0097

✉ contato@ecolibra.com.br