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1
biotalex piccione
graduate portfolio
2
portfolio name
my name
plant &/or animal
class title
instructor name
list of design pieces
various design piece
another piece
last piecelist of animal
list of plant
book page number
3
1 2 3 4 5 6 7 8 9 10 11
Number of spreads per chapter
Current
biotaThe organisms of a specific region or period considered as a group.
plantanimal
graphic demonstrationand word definitions
book page number
4
biota
lex piccione
plant & animal
table of contents
5
contentsindroduction
organization
metabolism
growth
reproduction
adaptation
homeostasis
stimulli
survival
glossary
colophon
05
09
29
47
59
73
87
109
123
130
133
1
6
DefiningLife/Design1. organization2. metablism3. growth4. reproduction5. adaptation6. homeostasis7. stimul8. survival
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DefiningLife/Design
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biota
lex piccione
plant
class.sustainability & design
instructor.phil hamlett
dogwood tree
book
seeds
posters
business card
9
adaptationis the ability to change over a period of time in response to the environment.
01 50 100 150 200 250 300 year
1 2 3 4 5 6 7 8 9 10 11
10
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
ObjectiveMake a company or organization practice sustainability in numerous camps.
SolutionThe Academy of Art University is a pioneer-ing school for graphic design sustainabilty. Yet, the school itself is not despite being in the most eco-friendly city in the United States. Therefore, I studied biomimicry and decided to create an idea about a new graphic design building that is grown, not built. I posed myself as a member of Terrform One, an organization from New York that specializes in grown buildings. The building would actually be a living tree structure to inspire future generations of designers. Technical• Handmade staple binding• Dimensions: ??” x 5??”• ?? pages• Metal folding case• Posters• Dogwood seeds in packet• Business card
A ReseARch stuDy: gRow A schooLin 89 yeARs
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1 2 3 4 5 6 7 8 9 10 11
01 50 100 150 200 250 300 year
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biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
gRow A DesignschooL in just 89 yeARs
youR guiDe to how to beginThis is the packet you get from Terreform One to begin your sustainable building. Inside the casing there is your guidebook, your very own seeds that will grow your building, and Terreform One’s business card so they can stay connected with you during the entire process. The the paper is made from all post consumer waste paper and the metal casing is from recycled metals.
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gRow A DesignschooL in just 89 yeARs
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biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50
year
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1 2 3 4 5 6 7 8 9 10 11
01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50
16
51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89
year
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
17
51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89
1 2 3 4 5 6 7 8 9 10 11
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commence gRowing
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
19
commence gRowing
1 2 3 4 5 6 7 8 9 10 11
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biota
lex piccione
class.experimental type
instructor.jay wilkinson
book
pot
soil
yeAR 2100
the futuRe of youR Design buiLDingThis is sketch of what the building may turn out to be. Since growing a building a natural process, it is hard to predict just exactly how it will turn out but with methods such as pleaching, it is possible to manipulate the tree to grow in curves to form the bases of the building structure. It will be solar pow-ered. It will collect water from the roof. It will have natural sunlight. Lastly, it will connect the design students with nature with hopes of inspiring them to design sustainably.
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1 2 3 4 5 6 7 8 9 10 11
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time to Designwith gRAssbetween youR toes
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
23
time to Designwith gRAssbetween youR toes
1 2 3 4 5 6 7 8 9 10 11
24
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
25
growthis the process of increasing in size; developing; or maturing physically, mentally, or spiritually
start
finish
08
07
06
05
04
03
02
01 cm
1 2 3 4 5 6 7 8 9 10 11
26
start
finish
08
07
06
05
04
03
02
01 cm
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
27
ObjectiveCreate book that uses experimental type. Topic of our own choosing.
SolutionAt the time, my apartment was covered in plants and I liked the idea of cleaner indoor air. I researched what plants made healthier breath-able air. Then, I wondered what other plants were helpful and sought them out. This book is about growing or buying plants that can replace toxic, expensive, or non-ecofriendly household practices. I created my own type through plant-ing and growth.
TechnicalHandbound bookDimensions: ??” x 5??”?? pagesWhite square potOrganic SoilSeed-filled paper in book
1 2 3 4 5 6 7 8 9 10 11
A ReseARch stuDy: hAnD mAke typeusing pLAnting mAteRiAL
28
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
A pLAntAbLe book About pLAntsThis book is about the importance of plants and how you can incorporate them into your life for a healthier more natural existence. The cover pages and the last few pages at the end all contain seeds so you can rip the book apart and start your very own planting.
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finish
start
finish
08
07
06
05
04
03
02
01 cm
30
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
give it A home. give it wAteR. give it fueL. give it fooD. give it Life.
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1 2 3 4 5 6 7 8 9 10 11
give it A home. give it wAteR. give it fueL. give it fooD. give it Life.
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biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
33
1 2 3 4 5 6 7 8 9 10 11
34
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
35
1 2 3 4 5 6 7 8 9 10 11
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biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
pLAnt this book in this pot AnD soiL
37
1 2 3 4 5 6 7 8 9 10 11
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biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
39
reproductionis the production of offspring by a sexual or asexual process.
cell 01 cell 02
1 2 3 4 5 6 7 8 9 10 11
40
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
cell 01 cell 02
41
ObjectiveResearch a topic the entire semester related to science and create a magazine.
SolutionBiology, Zoology, Herpetology, any science related to animals is my favorite. When I had to pick a science related topic for this project, I chose marine biology. I work in the education department at an aquarium and often teach kids about plankton. I thought a magazine devoted to microscopic life was a worthwhile endeavor. I made this issue about plankton.
TechnicalGlued bindingPlastic Microscope Slide Box3 Pre-made microscope slidesMagazineDimensions????? pages
A ReseARch stuDy: micRoscopic Life/pLAnkton
1 2 3 4 5 6 7 8 9 10 11
42
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
43
1 2 3 4 5 6 7 8 9 10 11
the RepRoDuctive cycLe of A mAgAzine Creating a magazine is a lot like the reproductive cycle of a sea jelly. A nugget of a thought is much like the embryo state, just waiting to be born. However, it grows up to be a planula larvae once it is thought out a little longer. Finally, it will stick onto something and begin to branch out into other possibilities in the Syphistoma phase. It matures into a company of ideas and pos-sibilites that can even create more offspring for 20 years or more in the Strobila stage. Designs are created in the Ephyra phase and the large floating plankton we know as sea jellies is the magazine completely designed and printed for an audiences enjoyment. From this mature speciemen, a nugget embyro will begin the process again.
44
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
plankton
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
cAtching pLAnkton
45
1 2 3 4 5 6 7 8 9 10 11
tow
1 2 3 4 5 6 7 8 9 10 11
cAtching pLAnkton
46
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
47
1 2 3 4 5 6 7 8 9 10 11
A micRo mAgAzine subscRiption incLuDes*
• A quarterly magazine subscription• Microscop slide box• 3 slides per magazine issue• Website • Augmented reality videos online
*Microscope not included
48
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
49
1 2 3 4 5 6 7 8 9 10 11
50
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
51
1 2 3 4 5 6 7 8 9 10 11
pLAnkton sLiDes
This issue includes three slides of microscopic plankton which you can use with your own personal microscope. The slides are labelled for which species is in the glass. The top picture on the Micro label shows what it looks like under a microscope for a preview.
52
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
53
1 2 3 4 5 6 7 8 9 10 11
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biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
micRoscopic type
55
1 2 3 4 5 6 7 8 9 10 11
micRoscopic type
56
biota
lex piccione
plant & animal
class.connecting the dots
instructor.michael kilgore
magazine
website
microscope slides
microscope boxphytoplankton
zooplankton
MICROHOME ISSUE AUGMENTATION CONTACT ABOUT
Lorepreh endelia doloris elenem. Nempor sus aut rempori ium quossim illoria ius ant qui con rempos ea voluptae deliquaes dellibus ilitios sectatque et rate maxime qui aut acilitio derati quiderferum inulligendi blacipi nonem. Andis re apicil esseni-hitem. Ed experspidi sequi que si consequodit fugitat empori re nobit re omnisto modictam dolor molorer ferupta volesto de none nesedit odicienis volupta alignihita ni nemque renis dolupta derepud andunt est audi re
es mos etum que pedipicatur molesci piendaest, andantiur maios el modi nihilla volorereium simus andior restore iustis dolecaes est, qui to tem etureiunt quistiorum a cusa dolorionsed eventia sumquod mod quo quidit aut volores erferem
Current Issue
Algal Blooms
magazine.com
Micromagazine.com
Micromagazine.com
http://www.micromagazine.com
May.5.2010
May.1.2010
�
�
57
1 2 3 4 5 6 7 8 9 10 11
MICROHOME ISSUE AUGMENTATION CONTACT ABOUT
Lorepreh endelia doloris elenem. Nempor sus aut rempori ium quossim illoria ius ant qui con rempos ea voluptae deliquaes dellibus ilitios sectatque et rate maxime qui aut acilitio derati quiderferum inulligendi blacipi nonem. Andis re apicil esseni-hitem. Ed experspidi sequi que si consequodit fugitat empori re nobit re omnisto modictam dolor molorer ferupta volesto de none nesedit odicienis volupta alignihita ni nemque renis dolupta derepud andunt est audi re
es mos etum que pedipicatur molesci piendaest, andantiur maios el modi nihilla volorereium simus andior restore iustis dolecaes est, qui to tem etureiunt quistiorum a cusa dolorionsed eventia sumquod mod quo quidit aut volores erferem
Current Issue
Algal Blooms
magazine.com
Micromagazine.com
Micromagazine.com
http://www.micromagazine.com
May.5.2010
May.1.2010
�
�
MICROmagazine.com
Micromagazine.com
Micromagazine.com
http://www.micromagazine.com
May.5.2010Augmented Reality Videos
HOME ISSUE AUGMENTATION CONTACT ABOUT
VIDEO
SOUND
GAME
INTERACTIVE
GRAPHIC
Plankton of SF BayLorepreh endelia doloris elenem. Nempor sus aut rempori ium quossim illoria ius ant qui con rem-pos ea voluptae deliquaes dellibus ilitios sectatque et rate maxime qui aut acilitio derati quiderferum inulligendi blacipi nvolupta alignihita ni nemque renis dolupta derepud andunt est audi re
MICROmagazine.com
Micromagazine.com
Micromagazine.com
http://www.micromagazine.com
May.5.2010Plankton Photos
HOME ISSUE AUGMENTATION CONTACT ABOUT
ARTICLES
PHOTOS
FEATURES
ANSWERS
DATA
ARCHIVES
�
�
MICROmagazine.com
Micromagazine.com
Micromagazine.com
http://www.micromagazine.com
Plankton Answers
HOME ISSUE AUGMENTATION CONTACT ABOUT
ARTICLES
PHOTOS
FEATURES
ANSWERS
DATA
ARCHIVES
�
�
01 02 03
04 05 06
07 08 09
h. naupuli of barnacles
plankton • id
a. dinoflagellate
d. larvae of fish f. copepod b. megalops
e. diatom
MICROmagazine.com
Micromagazine.com
Micromagazine.com
http://www.micromagazine.com
About Micro Magazine
HOME ISSUE AUGMENTATION CONTACT ABOUT
�
�letter
The mission of this magazine is to celebrate micro organisms and the amazing scientifi c ability to see them. There is a whole new world in the nano life that is yet to be explored and admired. This fi rst issue is about plankton and the importance of their existence. Other issues yet to come will consist of bacteria, plant cells, and viruses.
The fi rst issue will come with a micro-scope box and each issue will consist of 3 slides per issue with actual slides of the specifi c topic involved. This issue has 3 slides of plankton for the reader to enjoy with their home microscopes for a better view and understanding of the subject matter.
Let the microscopic wonder take over.
Best wishes,
Lex PiccioneEditor in Chief
58
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
59
homeostasisis the ability or tendency of an organism or cell to maintain internal equilibrium by adjusting its physiological processes.
extreme
extreme
extreme
extreme
equilibrium
1 2 3 4 5 6 7 8 9 10
60
ObjectivePick a subject matter to study for about a month. Record data and design it in any medium.
SolutionI spoke to a scientist about bats that live in San Francisco. Jennifer Krauel’s thesis gave me clues on how and where to conduct my own reasearch. I chose a location and then documenting the bat behaviors. I wanted others to experience bat watching so I made a bat watching kit with a book, audio, video, shirt, bug spray, and a bag to put it all in.
Technical• Handbound book• Dimensions: ??” x 5??”• ?? pages• Canvas bag• Metal spray bottle
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
A ReseARch stuDy: uRbAn bAts in sAn fRAncisco
61
extreme
extreme
extreme
extreme
equilibrium
1 2 3 4 5 6 7 8 9 10
62
twiLightmALLARD LAke, goLDen gAte pARk
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
63
twiLightmALLARD LAke, goLDen gAte pARk
1 2 3 4 5 6 7 8 9 10
64
March 20, 2010
moon phasetemperature
high 66˚F
low 54˚F
humidity 78%
weather Sunny
sunset 7:22pm
1st decending 7:40pm
2nd decending 7:50pm
3rd decendding 8:00pm
finished 8:05pm
#of bats observed 20
#of bats seen in dark 00
species identified Mexican Free Tailed Bats
Yuma Myotis
Day I
frequencies
best 31.2–32.7
knocking 20.0-27.2
loudest 33.6
highest 50.0
rain --
other
Visible Insects in the air
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
65
1 2 3 4 5 6 7 8 9 10 11
66
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
uRbAn bAt guiDeThis book is a guide to bat watching in the city of San Francisco. It includes basic bat information, species profiles for all the bats found in this area, my own personal bat data, and a section to fill in your own data. This book aims to get people involved with local bats in a safe setting and debunk the myths surrounding them.
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68
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
69
1 2 3 4 5 6 7 8 9 10
70
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
71
1 2 3 4 5 6 7 8 9 10
72
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
73
1 2 3 4 5 6 7 8 9 10
whAt you neeD to ReseRAch bAtsBats are tricky creatures to view for yourself. They only come out in specific areas and feed at twilight. In order to see plenty of them in flight, you have to deal with being completely surrounded by their food source: bugs! Since we don’t want to be a bug’s dinner, it’s important to protect ourselves in bug spray. However, it is equally important that it isn’t harmful to the bats that plan on eating them. This is an organic spray that is safe for us and the bats too!
74
biota
lex piccione
animal
class.information design
instructor.bob slote
book
bug repellent
canvas tote
sound recordingsyuma myotis
mexican free-tailed batwestern red batbrown bat
Do youR own bAt ReseARch
75
1 2 3 4 5 6 7 8 9 10
Do youR own bAt ReseARch
76
biota
lex piccione
plant
class.experimental type
instructor.jay wilkinson
various
book
pot
soil
77
1 2 3 4 5 6 7 8 9 10
78
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
79
metabolism is the transformation of energy by converting chemicals and energy into cellular compo-nents and decomposing organic matter.
matter
transformation
1 2 3 4 5 6 7 8 9 10 11
80
matter
transformation
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
81
ObjectiveResearch a topic the entire semester and create a final book of your findings.
SolutionDuring this time period, there was rumors going around that San Francisco will make composting and recycling mandatory. Being eco-friendly, I was very happy to hear about this possibility. I decided to do more research on the topic and get other people’s opinions. My views ended up shifting from pro-law to anti-law. My final book shows alternative solutions to the waste problem.
TechnicalHandbound bookWooden CoversDimensions: 6” x 9”64 PagesMini Garbage CansTrash Turtle Sculpture
A ReseARch stuDy: whAt if RecyLying AnD compost weRe mAnDAtoRy by LAw?
1 2 3 4 5 6 7 8 9 10 11
82
i useD to be foR LAw enfoRcement of composting AnD RecycLing.
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
83
i useD to be foR LAw enfoRcement of composting AnD RecycLing.
1 2 3 4 5 6 7 8 9 10 11
84
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
85
An invitAtion to Discuss RecycLing poLiciesIn order to get an educated opinion on the matter, I needed to seek out other people’s ideas about mandatory composting and recycling. This is the audience that would be affected by such law changes. I delved into their backgrounds and where they came from. They are all local San Francicians now and would have to deal with the laws of the city. I decided to test their recycling and compost knowledge to see whether they can be rewarded or fined for their actions.
1 2 3 4 5 6 7 8 9 10 11
86
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
gathering the main ideas After researching, experimenting, conduct-ing discussions, and other various research methods, I finally came down with three main camp ideas. They are: Education, Innovation, and Communication. I then put pieces of information I found most crucial in each can. It could be a quote from the discussion, an inspiring photograph, or some important information on each topic.
87
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88
coLLection of ReseARch
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
89
coLLection of ReseARch
1 2 3 4 5 6 7 8 9 10 11
90
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
91
1 2 3 4 5 6 7 8 9 10 11
92
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
book spreads
93
1 2 3 4 5 6 7 8 9 10 11
book spreads
94
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
95
1 2 3 4 5 6 7 8 9 10 11
96
sAn fRAncisco, in june 09, mADe composting AnD RecycLing LAw
biota
lex piccione
plant & animal
class.visual communication
instructor.phil hamlett
book
invitation
turtle trash sculpture
mini receptical cansbacteria
compost
soilcherry tree
97
sAn fRAncisco, in june 09, mADe composting AnD RecycLing LAw
1 2 3 4 5 6 7 8 9 10 11
98
biota
lex piccione
animal
class.nature of identity
instructor.hunter wimmer
various
book
uniform
presentation
website
99
organizationis being structurally composed of one or more cells, which are the basic units of life.
01
30
1 2 3 4 5 6 7 8 9 10 11
100
ObjectiveChoose a company that is close to going out of business or is out of business. Rebrand.
SolutionI was devasted to find out that Zoo New Eng-land was close to shutting it’s doors due to lack of funding. It comprises two zoos: Stone Zoo and Franklin Park Zoo, all around the Boston area. There were rumors that animals would need to be euthanisized if they were not transported to new homes. I wanted to find a way to rebrand the zoo to save the animals and the amazing zoos.
Technical• Perfect Bound Book• Dimensions: ??” x 5??”• ?? pages• Cloth cover• Sample uniform• Live animal presentation
A ReseARch stuDy: RebRAnDingzoo new engLAnD
biota
lex piccione
animal
class.nature of identity
instructor.hunter wimmer
various
book
uniform
presentation
website
101
01
30
1 2 3 4 5 6 7 8 9 10 11
102
biota
lex piccione
animal
class.nature of identity
instructor.hunter wimmer
various
book
uniform
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bRAnD guiDe This bound book has all New England Zoo needs in order to maintain their brand iden-tity and also the ways in which to improve their image. There are samples of green ar-chitecture, possible tours, items found in the gift shop, animals webcams online, uniforms, and much more.
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Franklin Park
Stone
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New eNglaNd
ZOO
puzzLe piece the Logo togetheRMany types of organisms make up a zoo. There are mammals, birds, amphibians, reptiles, birds, insects, and even plants! How can a logo represent all of the amazing crea-tures a zoo can house? My solution was to make an icon for each type and piece them together. The logo has the ability to change and even add or subtract pieces as well.
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unifoRmsInspired by my own place of work, I created a uniform system to disguish husbandry workers to their specific animals. Reptiles are bright green. Mammals are orange. They reflec the pieces of the logo in terms of color and how that color represents the type of animal it is.
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Mammal department amphibian department
Bird departmentInsect department
Fleece Jacket
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BONd wIth aNIMals
News aNd Updates
a new addition was added to the giraffe ex-hibit. a brand new eco-friendly giraffe house
New eNglaNd
ZOO
New eNglaNd ZOOstONe • FraNklIN park
about us your visit zoo store conservation education get involved
home • Franklin park Zoo • stone Zoo • login search
tOUrs
Check out the new tours that offer close up experiences with all types of wildlife! we are
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New eNglaNd
ZOO
New eNglaNd ZOOstONe • FraNklIN park
about us your visit zoo store conservation education get involved
home • Franklin park Zoo • stone Zoo • login search
dONate
giving to the zoo helps keep the animals happy and healthy. Your donations go directly to food, enrichment, and much more for all the animals you will see at the zoos. If you want to donate money to a particular animal that you saw during your visit, please visit our Zooptions page. at Zoodoptions, you can select the Barn owl, the rhino snake, and many more.
when you doante to the zoo, you automati-cally receive membership to both stone and Franklin park Zoos along with the member-ships includes the donation benefit dinner,
red wolf
paCkages
$25 $50$75$100$150$200Other
New eNglaNd
ZOO
New eNglaNd ZOOstONe • FraNklIN park
about us your visit zoo store conservation education get involved
home • Franklin park Zoo • stone Zoo • login search
ZOO stOre
Find all the neat products from
our gift shop here online!
pet toys
wildlife kits
New england Zoo Merchandise
Children’s toys
Organic apparel
eco-home
FeatUred prOdUCt
the polly puzzler will challenge your bird's mind
with fun shapes and textures. Use with the
wooden blocks or your bird's favorite treats.
You can use your birds favorite toys or treats.
Connects directly to the habitat defined bird
cages to provide a fun and effortless way to
interact with your pet bird.
$22.95 add tO Cart
pOllY pUZZler
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pResenting:fRAnkLin,the tuRtLe
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pResenting:fRAnkLin,the tuRtLe
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Alice Hsu feeding Franklin Introducing Franklin to the class
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A Live Presentation in ClassUsing my own personal pet turtle that is a local species to New England, I gave a presentation of this species as if I was a real zoo worker. I doned a name tag and the proper uniform for a reptile specialist. During my presentation, I talked about the new changes occuring at the zoo I work at as well as information about Eatern Painted turtles. Everyone was allow to touch the turtle very gently and one special volunteer got to feed him some worms!
Alice Hsu feeding Franklin Introducing Franklin to the class
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stimuliis a response that can take many forms, such as contraction of a unicellular organism to external chemicals.
organism
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ObjectiveChoose a movie director to create a fictiional film festival in his or her honor.
SolutionGuillermo Del Toro is an excellent movie director who has a fascination for monsters. More importantly, he is passionate about marine life and would have become a marine biologist if he was not making movies. This film festival is about the celebration of monsters. The monsters in his films are actually not evil despite their looks. They’re misunderstood creatures much like sharks, bats, and snakes.
TechnicalPerfect Bound BookCloth CoverDimensions: 6” x 9”64 PagesDVD Set in Petri dishesSoundtrack in test tubeBusiness card test tube
A ReseARch stuDy: A fiLm festivAL in honoR ofguiLLeRmo DeL toRo
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Logo foR the fiLm festivALThe title of the film festical is called Dissection of Darkness: What makes a monster in the films of Guillermo Del Toro. I used dissection tools as inspiration for the logo. The scissors became the tool of choice and morphed into a piece with dark characteristics of ambigu-ity. This film festival is about literal and metaphorical dissection of Del Toro’s movies and his characters.
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What makes a monster in the films of Guillermo Del Toro
What makes a monster
�e films of Guillermo Del Toro
What makes a monster in the films of Guillermo Del Toro
What makes a monster in the films of Guillermo Del Toro
What makes a monster in the films of Guillermo Del Toro
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Blade
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photo tReAmentI turned into a film director and producer myself. I set a stage in my very own living quarters. I found marine objects or other objects that symbolized the characters in the movies. The nautical shell has the same pattern as Abe Sapien’s skin. The red coral mimic Hellboy’s horns. The red ribbon or embalming fluid is the ghost of The Devil’s Backbone. The spiral fossil is the horn shape of the Fawn in Pan’s Labrynth. Red blood from a pig was used to represent the vampire’s thirst of Blade. Then, the photos had to be treated much like Del Toro’s films. They had to look fantasy-like with dark un-dertones. It had to look sophisticated, old, and mysterious. This is the transformation.
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heRe’s my test tube This stationary system has a basic letterhead but the business card is a test tube. The contact information is printed on the glass itself. You can open up the test tube and wrote notes on the scraps of paper with the mini pencil.
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stuDy these fiLms in A DishThis is collection of Del Toro’s celebrated monsters movies: Hellboy, Hellboy II, Pan’s Labyrinth, Blade II, and The Devil’s Back-bone.
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Wha
t mak
es a
mon
ster
in th
e fil
ms o
f Gui
llerm
o D
el T
oro
01fig.
02fig
.
03fig
.
04fig
.05
fig.
06fig
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07fig
.
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Wha
t mak
es a
mon
ster
in th
e fil
ms o
f Gui
llerm
o D
el T
oro
01fig.
02fig
.
03fig
.
04fig
.05
fig.
06fig
.
07fig
.
Film Festival PosterEach element in the poster has a correspond-ing figure number which is actually the sched-ule line up for the festival. THey act as a visual metaphor for either a film or an activity.
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What makes a monster in the films of Guillermo Del Toro
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What makes a monster in the films of Guillermo Del Toro What makes a monster in the films of Guillermo Del Toro
What makes a monster in the films of Guillermo Del Toro What makes a monster in the films of Guillermo Del Toro
5
6
What makes a monster in the films of Guillermo Del Toro
02fig.
What makes a monster in the films of Guillermo Del Toro
07fig.
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LimiteD eDition cAtALogThis is the catalog all patrons of the festival receieve. On the inside cover is the schedule in form of a library due date card and their ticket is a library card with their name on it. It is an actual working library card so that festival goers can check out books during their visit. Besides showing all the films of Del Toro, there is also a dissection class and other library ac
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Dissect ReAL mARine AnimALsOne class offered during the film festival is a chance to do your very own dissecting with help from a local university professor. Each festical attendee is given one specimen, a dissection tool kit, and notebook. They all come in a speciment box.
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A cLoset bARRy mAniLow fAnIn Hellboy II, Abe Sapien listens to (and sings with Hellboy) the song: Can’t Smile Without You by Barry Manilow. Upon further research, I found out the Guillermo Del Toro is a closet Manilow Fan. Here, I have the soundtrack in a test tube form USB. Plug it into your computer and one part has instrumental music from the movies and the other half is all Barry Manilow songs. Can’t Smile Without lyrics are included so you can sing along with Abe Sapien!
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survival is the state of continuing to live or exist, typically in spite of an accident, ordeal, or difficult circumstances
predator
prey
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ObjectiveChoose a design thesis topic. Create brilliant works of design.
SolutionI am passionate about plants and animals as this portfolio already suggests. My goals in life is to design and document facts sur-rounding endangered animals in order to educate people and encourage participation in the preservation of that species. My thesis is about Knowing and Doing. The spotlight animal is the Little Brown Bat that is affected by the White-Nose Syndrome fungus.
Technical• Perfect Bound Books• Dimensions: 7” x 7”• 68 Pages• Wooden Bat House• Matte Posters• Plush Bat
A ReseARch stuDy: enDAngeReD AnimALs of mAssAchusetts // sAve the bAts!
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predator
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fiRst knowthen Do.
Little Brown Bat, Myotis lucifugus
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cRus
tAce
An
s
mo
LLus
ks
Am
phib
iAn
Rep
tiLe
The
se a
re m
aps
with
gen
eral
dis
trub
utio
n o
n th
e en
dan
ger
ed a
nim
als
per
typ
e o
f ani
mal
. If
two
sp
ecie
s sh
are
the
sam
e ar
ea b
ut o
ne i
s en
dan
ger
ed a
nd t
he o
ther
one
is t
hrea
tene
d,
the
one
with
the
wo
rst
stat
us is
sho
wn
on
the
map
. E
chin
od
erm
s an
d C
nid
aria
ns a
re n
ot
end
ang
ered
and
the
refo
re d
o n
ot
have
map
s re
pre
sent
ed h
ere.
In f
act,
the
se t
ypes
of
ani-
mal
s ar
e o
verp
op
ulat
ing
.
enda
nger
ed A
nim
als
of
mas
sach
uset
tsg
eog
RA
phy
by t
ype
of
An
imA
L
eDit
ion
# :
03
yeA
R 20
10n
Am
e: s
pece
s in
min
D
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posteRs foR eDucAtionThis poster was created so that scientists and non-scientists can quickly identify wing damage caused by White-Nose Syndrome. These posters can be hung up in classrooms or wildlife agency buildings. Bat Conserva-tion International is printing them for WNS conferences around the United States.
03
41
spo
ng
es
fish
biR
Ds
mA
mm
AL
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bat house guide
stickers
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field journal
cReAte A homeYou can purchase a bat box through our website or you can download the How to Guide for making your own. Since loss of habitat is another reason why bats are endangered, you can welcome bats into your own backyard with a place to rest.
30”
2”
1”
30”
2”
1”
3”3”
Back Side
Caulk
Home/Barn Siding
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bat house guide
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field journal
ADopt-A-bAtYou can make a symbolic donation to Species in Mind and with your $25.00 donation, you will receive a Little Brown Bat plush, a poster about Little Brown Bats and White-Nose Syndrome, and a tote to keep it all in!
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A book About white-nose synDRome This is a book that is discusses what White-Nose Syndrome is and how it is affecting hibernating bats. Humor is mixed in with scientific studies straight from Boston University’s Batlab. This is the only book that tackles the difficult subject in depth and without all the scary data analysis from scientists.
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whiLe theRe’s Life, theRe’s hope. –mARcus tuLLius ciceRo
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whiLe theRe’s Life, theRe’s hope. –mARcus tuLLius ciceRo
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thAnks
AcknowLeDgementEven though my name is plastered all over this book, I really didn’t do this on my own. Like any design process, it takes a team! Thank you to my teachers for pushing me into greatness even when I clawed my way. Thank you to my classmates for the moral support and helpful peer critiques. Thanks to my non-design friends who were sym-pathetic to my cause even without knowing what it is like to design. Thank you to my family for believing in me ever since I was a baby (when my favorite toy was paper!). Thanks to the scientists and animal special-ists that educated me about the amazing animals I am designing about. Lastly, I want to thank all the organisms large or small that inspire me everyday.
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thAnks
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lex piccione
ph. 401-286-6858
w. lexpiccione.com
sch. Academy of Art University, School of Graphic
inst. Mary Scott
© 2011 All rights reserved. No part of this publication can be proroduced without express permisssion from Lex Piccione.
photo. Lex Piccione
The Key Printing & Binding
Oakland, CA
510.595.3311
Printer
Location
Phone #
biota
paper. Neenah Environment Ultra Bright White 80lb
font. Helvetica Neue
software. Adobe Photoshop, Indesign.