portfolio

96
Fashion Communication Katie Barnes

description

A collection of work from BA (hons) Fashion Communication

Transcript of portfolio

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Fash

ion

Com

mun

icat

ion

Katie Barnes

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Kati

e Ba

rnes

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Kati

e Ba

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omm

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orth

umbr

ia U

nive

rsit

yE:

bar

nesk

atie

49@

gmai

l.co

mM

: 07

8899

8879

2

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Fashi

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hoto

graph

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A series of photographs taken to represent the actor Robert Pattinson and the well known char-acter Edward Cullen that he plays in the Twi-light series.Photography by Katie BarnesStyling by Katie Barnes

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Phot

ogra

phy

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A variation of photos taken for a personal pro-ject, a series of photographs of landscape’s and old architecture from the places i live.

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Publ

icatio

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A mens fashion magazine aimed towards men between the ages 18-30. Consisting of fashion photoshoots to show whats in trend, an article on fashion and culture. Also quirky extras such as ‘A Manly Meal’ recipe and whats in trend with music.

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Publ

ic R

elatio

ns

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Invite for the launch of a new product by M.A.K, a makeup brand.

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Friday 10th July 2009

MAK’S EXCITING NEW COLOUR PALETTE ARRIVING IN LONDON

On July 10th 2009 MAK cosmetics opened its doors to a new and exciting store in London to promote their new inspirational colour palette ‘Natural Transformation’.

After much consultation they have finally produced a range of cosmetics that combine advanced skin caring benefits with a fresh flawless look. These new and exciting shades have the ability to be combined together to give a large range of looks from a minimum of colours.

Think of sensual actress Monica Bellucci, that’s the groomed sexy feel for makeup this next season. “The team has worked extremely hard to gain the correct colour range.” Says the companies’ publicist; “we are confidant that the collection will be popular will all ages”.

END

Notes to editor.

What ever your skin type, feel radiant and confident with the flawless completion that MAK will provide.

www.makcosmectics.com

Company background and history

Toskan and Angelo are two photographers who both have a shared interest in makeup and it’s involvement in photography. Together they originally brought MAK cosmetics and have been successful in designing a brand that is relevant to everybody today, no matter what age or skin type. If this range is a success as anticipated an autumn and winter collection will also be considered. MAK cosmetics have been now up and running for about 15 years.

ModusDowlwalker

T: +44(0)20 7331 1470

F: +44(0)20 7331 1444

www.moduspublicity.com

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Press release and product information by the PR company ModusDowalWalker, for the makeup

brand M.A.K

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Product Information

‘Natural Transformation’ palette will be available in stores on Monday 27th July.

The product will be priced at £29.99 and will be sold in all the MAK stores including the MAK stands in other cosmetic stores.

The palette includes four different shades of eye shadow, two different shades of blusher, powder, a small mascara and eyeliner. It also holds a small brush for the powder and blusher and also an applicator for the eye shadows.

Eye shadows

Blush

So inspired by MAK’s Russian Red Lipstick, this new palette is most definitely endorsed by Madonna.

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A product information sheet explaing exactly what the new product consists of.

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LaurenTurner KatieBarnes

16BroadwickStreet,LondonW1F5AP

T:+440205647392

F:+440205647888

CitrusPRisthebrainchildofLaurenTurnerandKatieBarneswhich

aimstoprovideafresh,newlookatfashionPRandaimtogiveour

eclecticclientsthatextrazestwiththeirexperienceatCitrus.

In1997twowomenmetatasomewhatblandproductlaunchand

gotchatting.Whilstinaroomfullofguestsdressedinblackand

greythetwoofthemdecidedthattherewasn’tenoughcolour,life

andsparkinPR.Fastforwardthreeyearsandboom,CitrusPRwas

born!

Sinceopeningourdoors,wehaveremainedasmallagencywiththe

dedicationandstrengthalargerone.Wehavecontinuedtobuilda

securerelationshipwithouroriginalclientsaswellastakeonnew

ones,constantlyupdatingandensuringthatweareallaheadofthe

game.

SowhatcanCitrusPRdoforyouandyourbrand?

Wetakeyourbrandandlookatitfromafreshanddifferent

perspective.Welookatwhatmessagesandvaluesneedtobe

conveyedinordertotargetyouridealconsumer.Welistentowhat

youwanttoachieveandcomeupwithrealisticandinnovativeways

tomeetthosegoals.

Tokeepyouaheadofthegame,CitrusPRprovidesthatextrazest

thatwillmakeyourbrandstandoutamongsttherest.Weare

dedicatedtofindingandusingnewtechnologyandtechniquesto

provideauniquebrandexperience.

Theservicesweofferprovideawellroundedandcomplete

package.Wedoevents,presssamples,presswriting,coverage,crisis

management,re‐branding,catwalkshowsandguerrillamarketingto

namejustafew!

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Identity for Citrus PRA fresh, new Fashion PR company

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Press Release and Company History for Launch of the AllSaints Lingerie Boutique.

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KatieBarnes

T:02078375966

F:02074868064

Fearnhurstpr(uk)ltd

107GloucesterPlace

London

W1U6BY

CompanyHistory

TheAllSaintsbrandwasestablishedin1994.Itwaspreviouslyonlyamenswearbrand

wholesalingtostoressuchasHarveyNichols,HarrodsandBarney’sinNewYorkandJapan.This

helpedthebrandsolidifyanameforitselfamongststyleconsciousshoppersasthefirststopfor

designledfashionthatneverfollowstrend.

In1998Womenswearwasbroughtin,outofexpandingmenswearcollectionoffineknits,the

washedleathers,whicharesignaturetothebrand,andalsothesharptailoring.

AllSaintsopeneditsfirststandalonestoreonAllSaintsday,November1st1997,inFouberts

Place,offCarnabyStreet,presentingthecompletemenswearcollectionforthefirsttime.The

storehasbeenexpandedandrefurbishedtoreflecttheoriginalcharacterofthebuildingandits

location.ThisstylenowfeaturesacrossalloftheAllSaintsstores,astheintentionistocreate

totallydifferentlooksforeachlocation,sothatthebrandretainsanindependent,nonecorporate

image.

AllSaintshashadalongstandinghistoryofcollaboratingwiththemusicindustry,suchas;U2,

Stereophonics,Kelis,RobbieWilliams,andKingsofLeon.Thesewereamongstthefirstartiststo

workwiththebrand.Tothededicationtothemusic,thebrandhostsitsownundergroundall

musicpartiesthroughouttheyear.

MissionStatementandValues

AllSaintsaimistocreateanddesigndesirableclothingthatexpressesapersonsindividuality

andtheirattitude,withanemphasisondirectional,sharpfashion.

AllSaintsstandsforbeingabrandleader;theirmissionistocreateabrandthatblendscultural,

fashionandmusicintoapotentformulaofdesirableclothingthatexpressesindividualityand

attitude.

Thebrandhasnowbuiltaportfolioof25stand‐alonestoresand34concessionsinkeycities

nationwidewiththreeinternationalstoresamongstthem.

NumberofStoresandLocations

AllSaintshaveover50storesacrossthecountry,alsolocationssuchasEuropeandexpanding

morestoresthroughouttheUSA.

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KatieBarnes

T:02078375966

F:02074868064

Fearnhurstpr(uk)ltd

107GloucesterPlace

London

W1U6BY

CompanyHistory

TheAllSaintsbrandwasestablishedin1994.Itwaspreviouslyonlyamenswearbrand

wholesalingtostoressuchasHarveyNichols,HarrodsandBarney’sinNewYorkandJapan.This

helpedthebrandsolidifyanameforitselfamongststyleconsciousshoppersasthefirststopfor

designledfashionthatneverfollowstrend.

In1998Womenswearwasbroughtin,outofexpandingmenswearcollectionoffineknits,the

washedleathers,whicharesignaturetothebrand,andalsothesharptailoring.

AllSaintsopeneditsfirststandalonestoreonAllSaintsday,November1st1997,inFouberts

Place,offCarnabyStreet,presentingthecompletemenswearcollectionforthefirsttime.The

storehasbeenexpandedandrefurbishedtoreflecttheoriginalcharacterofthebuildingandits

location.ThisstylenowfeaturesacrossalloftheAllSaintsstores,astheintentionistocreate

totallydifferentlooksforeachlocation,sothatthebrandretainsanindependent,nonecorporate

image.

AllSaintshashadalongstandinghistoryofcollaboratingwiththemusicindustry,suchas;U2,

Stereophonics,Kelis,RobbieWilliams,andKingsofLeon.Thesewereamongstthefirstartiststo

workwiththebrand.Tothededicationtothemusic,thebrandhostsitsownundergroundall

musicpartiesthroughouttheyear.

MissionStatementandValues

AllSaintsaimistocreateanddesigndesirableclothingthatexpressesapersonsindividuality

andtheirattitude,withanemphasisondirectional,sharpfashion.

AllSaintsstandsforbeingabrandleader;theirmissionistocreateabrandthatblendscultural,

fashionandmusicintoapotentformulaofdesirableclothingthatexpressesindividualityand

attitude.

Thebrandhasnowbuiltaportfolioof25stand‐alonestoresand34concessionsinkeycities

nationwidewiththreeinternationalstoresamongstthem.

NumberofStoresandLocations

AllSaintshaveover50storesacrossthecountry,alsolocationssuchasEuropeandexpanding

morestoresthroughouttheUSA.

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Fashi

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An exhibition for the brand Monsoon Accessorize also showing publication for the exhibition.

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Visua

l Merc

hand

ise

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A project to design a window display for a brand of your choice. This window display is designed for the small Topshop store based in Lancaster.

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The opening for a new Lingerie Boutique for the brand AllSaints. Visuals for the Lingerie Bou-

tique for the Highstreet brand AllSaints.

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Store

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Dressing Room

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Showing the front and back of the invitations to the launch of the openeing of the Lingerie Bou-tique.

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Katie BarnesFahion CommunicationNorthumbria UniversityE: [email protected]: 07889988792