Portfolio

JASON FORREST SENIOR VISUAL MERCHANDISER

2 / JASON FORREST / 1 NOVEMBER 2009

Key Responsibilities:

To style mannequin looks within the set

company guidelines

Train in store staff the importance of Window

display/ in store Visual Merchandising.

Creatively enhance composition of overall

window display with one other visual

merchandiser..

Organise in store window cleaner

Focus on window lighting

Ordered visual signage, liaise with the

supplied graphics company on delivery

dates/time.

Communicate with department/store managers

to ensure each department had documented

evidence of what stock was on display.

Tatler Windows 300th Anniversary Bond St Store London


Tatler Windows 300th Anniversary Bond St store London


Fashion Week Windows Knightsbridge Store London


To style mannequin looks within the set

company guidelines

Train in store staff the importance of Window

display/ in store Visual Merchandising.

Creatively enhance composition of overall

window display with one other visual

merchandiser.

Organise in store window cleaner

Focus on window lighting

Ordered visual signage, liaise with the

supplied graphics company on delivery

dates/time.

Communicate with department/store

managers to ensure each department had

documented evidence of what stock was on

display.


Knightsbridge windows London


Burberry Ltd Knightsbridge Store Windows


Harvey Nichols Prorsum Concession Knightsbridge London


To Enhance and Maintain weekly the

visual presentation of these four

concessions within Harvey Nichols.

Attend buyers concession walks

through

Train and supervise Visual specialist

within each concession.

would then feedback their progress to

my Visual Director.

Produce Store reports on visual layout /

remerchandising to be viewed on

internal W drive by the visual team,

general managers, buying directors,

visual directors and sales staff for them

to maintain company guidelines.


Harvey Nichols Concession Knightsbridge London


BURBERRY LTDHarvey Nichols Brit concept 3rd floor


Burberry LTD Heathrow Terminal Four


To Enhance and Maintain

fortnightly the visual presentation

of these four Terminals within

Heathrow 1-4.

Attend buyers concession walks

through

Train and supervise Visual

specialist within each Terminal .

I would then report their progress

to my visual director.

Produce Store reports on visual

layout / remerchandising to be

viewed on internal W drive by the

visual team, general managers,

buying directors, visual directors

and sales staff for them to maintain

company guidelines.


Burberry LTD Heathrow Terminal Four


Burberry LTD Heathrow Terminal Four Ladies wear


Burberry LTD Heathrow Terminal Four Menswear


Burberry LTD Heathrow Terminal Four Accessories


Zurich Store Switzerland


To independently Enhance and Maintain

the visual presentation of this three

floored store in two days

Trained and supervised Visual specialist

within each department

Accessories

Ladies wear

Menswear

Produced Store report on visual layout /







Zurich Store Switzerland



To collectively Enhance and Maintain the

visual presentation of this three floored

store for the above store event in two

days

Creative direction executed by whole

sale visual director

Myself and two members of Wholesale

VM Team implementing visuals direction.


within each department

Accessories

Ladies wear

Menswear

Communicate with store managers on

product placement







Florence Store Event Italy



IMAGE TITLE


Milan Fashion Week Windows/In store Display


To collectively Enhance and Maintain the

visual presentation of this three floored

store in preparation for Milan Fashion

Week

Creative direction executed by whole

sale visual director

Myself and one members UK VM Team/

Milan VM Team implementing visual

direction.


within each department area

Accessories

Ladies wear

Menswear

Communicate with store managers on

product placement








Milan Store Fashion show windows/ in store display


Milan Store Fashion Week windows/ in store display


Milan Store Fashion Week / in store display


Jason ForrestFree Lance Fashion Consultant


Kid space Store Sloane Street Knightsbridge Introduction


To independently creatively

Enhance and Maintain the visual

presentation of this Kid swear

Boutique. Through windows and in

store merchandising.

Creative window / in store

concepts would be seen from initial

idea ,through to installation

.executed by myself.

The above information would be

presented to CEO In Italy who

would then give commercial

direction , budget and set deadline.

I.E Model search

Communication with store

managers London/ CEO/ Artistic

Director Italy ,on product

placement and plan floor moves. In

order to push sales and improve

on results.


Kid space Store Photographic Brand : Parrot This Initial hand written proposal is now part of the Kid space event page.


Kid space Photographic Brand : Ice Berg


Kid space Store Windows


Kid space store Merchandising

table below / rail to left boys junior merchandise rest of stock on ground floor new born


Kid space Store Ground Floor New Born merchandising


Kid space Store First Floor Junior product Merchandising


Kid space Store In store Display First Floor Junior product displayed.


Shock and Soul Store London Photographer Arta Kane Stylist Jason Forrest


Harrison Clarke Photographer: Nina DuncanStylist: Jason Forrest


Harrison Clarke Photographer: Nina Duncan Stylist: Jason Forrest


Mr Fredericks Menswear Boutiques store Birmingham Key Responsibilities:

To independently Enhance and

Maintain the visual presentation of

this Menswear Boutique.

Communicate with store managers

on product placement

Produced Store report on visual

layout / remerchandising to be

maintained by store staff.


Mr Fredericks Menswear Boutique Birmingham BEFORE:


Mr Fredericks Menswear Boutiques In store Birmingham AFTER


Mr Fredericks Menswear Boutiques Windows Birmingham AFTER


Drty Fashion Collaboration Photographer : Mark Cant Stylist : Jason Forrest


Drty Fashion collaboration Photographer : Mark Cant Stylist : Jason Forrest


Drty Fashion CollaborationPhotographer : Mark Cant Stylist: Jason Forrest


Jason Forrest Creative Visual Team Leader House of Fraser Birmingham


Jason Forrest Visual Team Leader Initial concept trend idea for Bed Linen Window


Jason Forrest Visual Team Leaderoverall shot of completed of Bed Linen Window installation.


Jason Forrest Visual Team Leader Close up shoots of completed Window Installation and bed linen product used


Jason Forrest Visual Team Leader BirminghamStyle in the city Event Ground Floor


Jason Forrest Visual Team Leader BirminghamStyle in the City Event Ground Floor


Jason Forrest Visual Team Leader Birmingham Coaching/ developing team to think out the box


Jason Forrest Visual Team Leader Menswear Floor


Jason Forrest Visual Team Leader Howick Menswear Brand 1ST Floor BEFORE


Jason Forrest Visual Team Leader Howick Menswear Brand 1ST Floor AFTER


Jason Forrest Visual Team Leader Linea Menswear Brand 1ST Floor


Jason Forrest Visual Team Leader Linea Formal Menswear Brand 1ST Floor

BEFORE AFTER


Jason Forrest Visual Team Leader Birmingham Collaboration with Opal Prints Canvas Company


Jason Forrest Visual Team Leader Birmingham Inspiration for Opal Prints Collaboration

John Galliano Fall 2010 Gentleman 1950


Jason Forrest Visual Team Leader Birmingham Pictures taken by myself, to be transferred onto canvas, promoting house brand product.


Jason Forrest Visual Team Leader Birmingham Overall finished collaboration


Jason Forrest Visual Team Leader Birmingham Overall Presentation


Jason Forrest Visual Team Leader BirminghamKenneth Cole Formal Menswear


Jason Forrest Visual Team Leader Birmingham Biba Windows


Jason Forrest Visual Team Leader Birmingham Close up styling shots


Jason Forrest Visual Team Leader Birmingham Sales Academy Training for shop floor staff

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