Portfolio

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NICOLE V. BRANDON PORTFOLIO

Transcript of Portfolio

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NICOLE V. BRANDON

PORTFOLIO

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Since childhood I have loved to display images visually. Drawing and sketching have always been creative outlets for me and i find these two skills comes quite naturally to me. The more I practiced and the more knowledge I attained in my latter years, the more I appreciated my gift and let it in a sense, work for me. With this, I began to tackle differing

media just as a means to challenge myself. My design grew from stuffing sketchbooks to architectural drafts on velum paper to model building and now on to professional Adobe Creative Suite software. In no regard do I

foresee limitations in my craft.

Writing is one of the most effective ways of communicating. There is so much one can convey through words that he or she may not otherwise be able to even want to say. Thankfully, I was able to attain the ability of formal structure and even wrote for fun in my

spare time. I never saw writing to be a chore, oddly enough. To me, it was simply a path into a brighter furure.

My psychology background allows me to effectively communicate with people using both of the aforementioned elements whilst utlilizing my natural interpersonal skills. I know that possessing a background in

psychology is a great benefit to any position because it has aided me in refining my efficacy, analytical, interpersonal, and organizational abilities. Whenever I make mention of my psych degree, everyone asks, “How is that degree going to help you?” Because they assume my studies were clinically concentrated. And although, I did take a few medical-based

courses as electives, the core of my studies involved one’s understanding of behavior and society and even consumer relations.

Co-mingled with my degree, my love of design is depicted in my creativity and analytical problem-solving skills.

With the skill-set I’ve acquired throughout the years while working and studying, I am confident that I am an asset to every endeavor in my pursuits, as I am a results-driven, self-starting, fast learner with no

reservations toward a challenge. My past experiences will show that I can and have easily adapted to various industries and settings (i.e. ability to manage; work in a team; and work independently). And in every intern-ship or occupation I have entered into, I have demonstrated great worth ethic, a passion for positive results, and eagerness to succeed and aiding

others in their quest for success as well.

DESIGN

WRITING

EDUCATION

GOAL

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REFERENCESPROFESSIONAL

Frank Islin (703) 623- 4541

[email protected]

Mike Sposa(703) 856-1426

[email protected]

Joe Sposa(804) 640-7532

[email protected]

CHARACTER

Melvin P. Ely (757) 221-3720

[email protected]

Dardinia Joseph(210) 386-0779

[email protected]

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MARKETING

& DESIG

N

PRINT ADSFUNDRAISERS

EVENT COORDINATIONPARTY PLANNING

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THE WORLD’S BEST FROZEN YOGURTTM

zinga! F R O Z E NY O G U R T

25% OFFTO W&M STUDENTS & FACULTY DAILY

THIS OFFER IS NOT TO BE COMBINED WITH ANY OTHER OFFERS

why zinga ? We offer fundraising opportunities for your organization, catering, a great atmosphere where you can enjoy friends, study, or conduct meetings. Free wifi, awesome deals, & the world’s best frozen yogurt!

Zinga! is a healthier alternative to ice cream.

Our frozen yogurt is all non-fat or low-fat & contains no trans fat.

It contains calcium, protein, & good-for-you probiotics.

We dont give our cows any of those icky growth hormones.

Zinga! frozen yogurt is Kosher.

And best of all you decide what you want to eat! You can make your bowl as decadent as you want to, or be a purist & go all naked - the yogurt, we mean. :)

Text “zinga!” to 70259

EXCLUSIVE DEALS NO CARDS TO CARRYEARN FREE YOGURT

REGISTRATION = 10 FREE OUNCES!

EVERY $ =1PT & 40PTS = 10 FREE OUNCES!

For online-only promotions visit our facebook page:FACEBOOK.COM/ZINGA.MONTICELLO

Z RULEZ!1. CHOOSE YOUR CUP

SMALL, LARGE (INCLUDES CAKE OR WAFFLE BOWL),OR GRAB SOME FRO-YO TO GO!

2. FILL ‘TIL YOU’RE CONTENT

3. ADD YOUR TOPPINGS

4. WEIGH YOUR CUP

5. GET YOUR LOYALTY POINTS

Z REWARDZ!

LANDMARKS : TARGET, MARTIN’S GROCERY STORE, HONEYBEE’S RESTAURANT, ZINGA’S GREEN UMBRELLAS!

4680 MONTICELLO AVE., SUITE 16B, WILLIAMSBURG, VA 23185

STORE PHONE: 757-229-1226

DIRECTIONS:TRAVEL SOUTH ON 199E (HUMELSINE PKWY)

TAKE EXIT to 321 WEST, MERGE ONTO MONTICELLO AVE,

DRIVE 0.1 MILES & MAKE A RIGHT. ARRIVE AT MONTICELLO MARKETPLACE.

ZINGA! IS STRAIGHT AHEAD ON THE RIGHT!

zinga!199

E - >

Z

MONTICELLO MARKETPLACE

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zinga! F R O Z E NY O G U R T

FREE FRO-YO FOR W&M STUDENTS!

BRING THIS VOUCHER IN W/ YOUR STUDENT I.D.-&- GET UP TO 8OZ FREE!

VOUCHER DISCOUNTS (8) OUNCES OFF YOUR TOTAL PURCHASENOT VALID WITH ANY OTHER OFFER

MUST BE REDEEMED NO LATER THAN OCTOBER 31 ST, 2012

4680 MONTICELLO AVE | WILLIAMSBURG, VA| 757 - 229 - 1226 LOCATED IN MONTICELLO MARKETPLACE BETWEEN MARTIN’S GROCERY STORE & HONEYBUTTER’S

j o i n S W E E T R E W A R D Z !

text 70259 to sign up!Send us your email address to complete registration.

Redeem your free 10oz of fro-yo!EXCLUSIVE DEALS | NO CARDS TO CARRY | EARN FREE YOGURT

FACEBOOK.COM/ZINGA.MONTICELLO

vis i t for dai ly deals !l ike our page -show us on your phone - get 10% off

zinga! F R O Z E NY O G U R T

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zinga!funraiserzSCHOOL OR TEAM DAY

zinga! The World’s Best Frozen Yogurt TM would love to host your fundraiser. To start, we will simply send the organization’s contact person an email attachment that should be printed out for distribution (unless

otherwise discussed). On the day of the fundraiser, we will track purchases by participants stating/showing affiliation with your organization and rebate 10% of sales. You pick the day or night, or you can make it a full

day event! You can run the fundraiser for as long as you want. Currently, Mathew Whaley Elementary School and

Layfayette High School have taken advantage of our summer-long fundraiser opportunities! All we require is that you preschedule your event with us at least one in

advance to get started!

TREAT BUKXYou purchase the “BUKX” for $4 and agree to sell them for $5. The purchaser of the $5 Treat BUKX will then

redeem it at zinga! for use toward his/her fro-yo purchase. Your team or organization keeps the $1.00 (20% return) profit made per ticket sold.

EXTRA PRIZESzinga! would love to be the sweet reward for your team/organization. We will gladly

distribute deal cards for cups of yogurt if you are looking to provide an added incentive to your group or organization. Want to say job well done? Win a game or tournament? Hosting a special event? Try an Extra

Prize option! Some of the sweet rewardz we offer are: BOGOs, 10 FREE OZ, REWARDZ CARDZ- (good for 10oz Free every week of the summer), GIFT CARDS, T-SHIRTS,

and much more!

CONTACT US!zinga! is always open to new ways to help meet your fundraising needs, so if you have any suggestions or questions, please feel free to contact our store and ask for a crew chief or you may contact any of the fol-

lowing individuals directly:

Frank Islin 703 | 623 - 4 5 4 1 OWNER Nicole Brandon 757 | 645 - 5 0 8 1 DIRECTOR OF MARKETING

4680 MONTICELLO AVENUE, SUITE 16BWILLIAMSBURG, VA 23188

STORE PHONE: 757 | 229 - 1226

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FroYo Fridays!

Stop by zinga! between 4 -8pm on A N Y Friday Mention CBB and zinga! will credit 10% of your purchase back to CBB.

CLARA BYRD and

p r e s e n t

4680

Mon

tice

llo A

ve.,

16B,

Will

iam

sbur

g,VA

face

book

.com

/zin

ga.m

onti

cello

ELEMENTARY SCHOOL

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F R O Z E NY O G U R Tzinga!

Voucher discounts 8 ounces of f your total purchase of 12 ounces or more. Only ONE voucher a l lowed per t ransac t ion. Not valid with any other offers. Re-

deem NO LATER than DECEMBER 31, 2012.

4680-16B M

on

ticello A

ve.W

illiamsb

urg

, VA 2318

8757. 229. 1226

zing

amo

nticello

@g

mail.co

m

WE HOST & CATER:

FUNDRAISERS

MEETINGS (BEFORE & AFTER REG. HOURS)

CLASS EVENTS

PARTIES

SPIRIT NIGHTS

AND MORE!

Text ZINGA to 70259 to join SWEET REWARDS!EXCLUSIVE DEALS | NO CARDS TO CARRY | EARN FREE YOGURT

FACEBOOK.COM/ZINGA.MONTICELLO

Located in the Monticello M

arketplace Shopping Center By M

artin’s Grocery Store and H

allmark, Across from

Target

8oz FREE

Recipients:Clara Byrd Baker (Bake to School Event)Matthew WhaleyLafayette HighWilliamsburg & JCC LibraryPowhatan Secondary700 Walk-A-Thon Participants (CBB)250 College of William and Mary Residents

Sept 2012-October 2012

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c e l e b r a t i o n s

zinga! F R O Z E NY O G U R T

at

INVITATIONS!We will provide up to 12 invitations for the birthday child to distribute.

STORE TOUR Guided store tour and explanation of our products and offerings!

zinga! SWEET TREAT!Each attendee can choose any size cup of their choice (large or small) and pile on as many toppings as desired.

FUN! The Zinga Host(ess) will lead the birthday party attendees in age appropriate activi-ties/games during the celebration. Some of our most popular are:

<Zingo<Pin the Strawberry<Corn Hole<Musical chairs

< And many more exclusive options available (goodie bags, cupcakes, and even more fun activities!!

it’s your big day!!We will have a ball in our fun store on your birthday. Here you’ll find a fun atmosphere with lots of yummy frozen yogurt, toppings, music, and great Z-Team! Not only will we reserve a seating area for you in true birthday fashion, we will even provide the birthday guy or gal with a hostess to tend to the entire event so that you never feel like you are second on your big day! And at the end of the party, the Z-Team has a birthday present just for you! :)

Additonal party options and a confirmation form will be emailed to you promptly & must be returned no later than (3) days after receiving documents to secure your party

date!Provide RSVP of attendees no later than 1 week before party.

Security deposit applicable. Minimum party time- 1hr 30 min.

Target ages- 2 to 12 year olds (however, big kids are welcome).A 6 person minimum is required for parties.

Price- $9.50 per birthday party attendee (including bday child).

perks!

more info

b i r t h d a y

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For more information, contact us at:757- 229 - 1226 | [email protected]

Prices and offerings are subject to change any time so be sure to check with one of our friendly & knowledgable Z-TEAM MEMBER for our current prices and inventory! Also note, flavors and toppings subject to change anytime. FroYo

flavors change at a rate of at least one flavor change per week.

<The Z-Team will cater ANY event within the City of Williamsburg and surrounding communities.

<Provide us with a minimum of 2 weeks notice prior to the date of your event.

Catering package includes:<A variety of our currently stocked Froyo in 5oz

cups, Spoons, and Napkins.Each cup - $2.25 (includes 1 topping)

<You may also order our in-house baked cookies, bottoms (waffles cones, waffle bowls,

fudge brownies, and cakes), and cupcakes.

<Bottoms and Cupcakes must be ordered in the amount of 1 dozen or more. Cupcakes - $15 per dozen.

Bottoms - $9 per dozen.

<Cookies must be ordered in the amount of 1 dozen or more to be eligible for catering.

Customers ordering 1 dozen or more cookies, receive 10% off!

One dozen - $6.40; Two dozen - 10.80

*Sales tax is applicable.

Catering:<Order 25 or more cups.<Max. # of cups per order is 250 cups of froyo. <Orders 100 or more cups and get 10% off!

Delivery:<Minimum of 50 cups required for delivery.<A $8 fee will be applied for delivery ser-vices requested for destinations within a 6-9 mile radius of Zinga; a $12 fee will be applied for delivery services requested for destinations within 10-15 miles of Zinga.

College of Wiliam & Mary:<We offer free delivery for and to any W&M event held on-campus.

*W&M discount not applicable with catering fees.

zinga!CATERS

Need a delicious treat at your next event? The Z-Team is more than happy to satisfy your sweet tooth!

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PRICE: $.0.50 EACH.PRICE DOES NOT INCLUDE THE PRICE FOR WEIGHT OF INDIVIDUAL BOTTOM, WEIGHT OF TOPPINGS, OR SALES TAX.

BOTTOMZ UP!BOWLS INCLUDE :

cake

FRESH BAKED DAILY!waffle bowls

brownies

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COOKIE STATION

FOUR FLAVORS TO CHOOSE FROM:CLASSIC CHOCOLATE CHIP

YUMMY PEANUT BUTTERDIVINE SUGAR COOKIETASTY OATMEAL RAISIN

1 COOKIE FOR .50 | 2 COOKIES FOR $1.00

PURCHASE 1 DOZEN COOKIES AND GET 10% OFF!

FOR ORDERS OF 1 DOZEN or MORE, PLEASE PLACE YOUR ORDER WITH A CREW CHIEF 1 WEEK IN ADVANCE!

COOKIES BAKED FRESH IN HOUSE!

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ONLINE M

ARKETING

SOCIAL MEDIA DAILY SOCIALS

WILLIAMSBURG FAMILIES

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STATISTICSGROSS SALES: 229 VOUCHERS SOLDGROSS REVENUE: $1374.00GROSS PROFIT (70/30 SPLIT): $961.00 (ZINGA)DEAL ACTIVE FOR 7 DAYS

http://dailysocials.com/deals/6-for-a-frozen-yogurt-cup-at-zinga-frozen-yogurt-a-12-value/

July 2012

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http://www.localdealswilliamsburg.com/

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http://williamsburg.macaronikid.com/businesses/11314/

Sept. 2012

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WRITING

SAMPLE

PRESS RELEASEPOSITION PROPOSAL

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Fairfax Library Foundation Elects New Board Members and Officers

Fairfax, VA - The Fairfax Library Foundation has elected its newest Officers and Board of Directors. Currently the Vice President of Special Projects at The Teaching Company, Lucinda Robb is the newest member of the Board of Directors. Also joining Robb among the ranks of Director will be Robin D. Thurman, Director of Communications at BAE Systems.

Sally Merten of George Mason University has been re-elected as member of the Board of Directors.

James Corcoran, former member of the Board of Directors, will now serve as Chair of the of the Advisory Board.

Additonally, The Fairfax Library Foundation would like to extend a special thank you to Charles Fegan for his years of dedication and service to the many projects, goals, and events within the foundation and community.

Fegan, a former United States Marine and representative of the Fairfax County Public Library Board of Trustees, has earned the reputation of being a very hard-working and results driven serviceman. During his term, he worked very actively alongside other board members in efforts to increase education and literacy, as well as, restore the impact of the public library system on the individual and community collectively.

It takes the collective contributions of individuals, businesses, and organizations, to support the Foundation’s sponsorship of multiple Fairfax County Public Library programs and services including the All Fairfax Reads project, Changing Lives through Literature, the Fall for the Book festival, Scholarships, the Summer Reading Program, and Ready to Read early literacy outreach.

Fairfax County Public Library Foundation, Inc., doing business as Fairfax Library Foundation, is a private, nonprofit corporation committed to providing supplementary support to the Fairfax County Public Library. The Foundation, while reinforcing the need for continued and increased public support for the library, serves as a catalyst for attracting private funding from individuals, businesses, organizations and foundations to enhance library services for our community.

For Immediate ReleaseJune 21, 2012

Contact(s):Nicole V. Brandon 757 | 645-5081

Fairfax Library Foundation12000 Government Center Parkway, Suite 329

Fairfax, VA 22035 703-324-8300

[email protected]

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ZINGA MARKETING ASSISTANT PROPOSAL

Objective: To promote Zinga Frozen Yogurt’s brand by serving as marketing Assistant. This would entail the sale of products and services that will most benefit the customers and owners through various communications techniques done in a manner that will optimize market share and savings, improve both effectiveness and efficiency, help achieve the company’s mission and goals, and ultimately ZINGA! is a leader is the consumer relations field.

Agenda (Brand): This proposal serves as a request for career advancement with zinga! frozen yogurt companies upon graduation from the col-lege of William and Mary in May 2012. The purpose of serving as marketing aide will be to promote the brand’s traits as a health conscious, delicious and age friendly product to the Williamsburg and Hampton Roads area as well as other locations as necessary. I will raise the appeal of the store with creative strategic marketing and visual design input.

Challenge: To raise the appeal and aware level of Zinga! Frozen Yogurt as a franchise to prospective and current customers/consumers.

Opportunity: To expand the Monticello, Williamsburg brand of Zinga! Frozen Yogurt using strategic visual design and marketing strategies based on artistic and architectural insight.

Truth: Because this location is relatively new there is a need for more marketing and exposure. This frozen yogurt franchise faces competitors such as ice cream and other eateries. Therefore the appeal level of Zinga at Monticello must be raised sufficiently.

Insight: Zinga Frozen Yogurt stores are known for their colorful and fun energetic colors as well as their health beneficial options. Possible marketing includes a play on slogans such as, “A dessert so good he’ll feel like your cheating on your diet.” As well as other slogans, promotional cues play on the satisfying taste and its purpose as a viable healthy desert.

Company analysis – Zinga!, Inc. announced three new Zinga! Platform partners: Konami Digital Entertainment, Inc., Playdemic Limited and Rebellion Developments Ltd. The Zinga! Platform, announced on March 1, is a new platform designed to bring players more people to play with and more ways to play. Platform partners will have access to the 240 million monthly active users who currently play Zinga! games by publishing and promoting their games across the Zinga! network. In addition, Zinga! will enable partners to tap into channels and features that increase social engagement, analytics that measure and drive social, and back end technology that ensures scalability and availability.

Cost benefit analysis – The benefits of hiring me as a marketing aide would include an increase in productivity, a decrease in operating ex-penses, more efficient operations, or an increase in sales. The costs for employing you may include salary, benefits, training, possible software for media maintenance and travel.

Target Audience: Due to the flexible nature of this product the target audience relying heavily on health conscious individuals can also span to include youth and young adults because of its taste appeal.

Campaign Ideas:• Adsthatfocusonafamilytheme,therebyreachingallofthetargetaudience• Catchysloganswithplayonhealthandtaste• Don’tlikemilk?…TryourNon-dairysorbetsandlow-carbyogurtflavors• WM/WMSBG/JCC/COMMUNITYoutreach• Apparel,catering,productexpansion

Closing statement – In closing the frozen yogurt based brand of zinga! is a high energy marketed environment that has a wide age ranged clientele that would better be reached through multimedia and new age technology based marketing: one of the key target areas would be the nearby college of William & mary which would diversify and enhance the clientele of zinga!. As marketing assistant I will be able to assist in executing the expansion and enhancement of the zinga! brand.

NICOLE V. BRANDON2208 Seaford Road #2, Seaford, VA 23696 | 757. 645. 5081 | [email protected]

PROPOSAL

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Hobbies & O

ther PursuitsPLANSDRAFTSMODELS

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LEVEL 1

LEVEL 3

LEVEL 2

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DESIGN A.

CLIMATE CONTROL

LED LIGHTING

GREEN ROOF (INSULATION AND “APPEAL”)

SOLAR POWER

STEEL, GLASS, SALVAGEDMATERIALS

EMERGENCY ALARM

ELECTRONIC PAY STATION

HANDICAP ACCESSIBLE

BUS ARRIVAL TIME DISPLAY

BUS STOP DESIGNCOMPETITION

DESIGN B.

SAME FEATURES AS DESIGN A.

DIFFERENT FORMAT

SEMI-CIRCLE IN SHAPE

LED- LIGHITING ON GROUND

LED PANELS

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FREE HAND SCALED DESIGN

CREATED USING ADOBE ILLUSTRATORFIGURE A. FRONT VIEW

FIGURE B. SIDE VIEW

A

B

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240 Business Park Dr iveVirginia Beach, VA 23462

OFFICE SPACE FOR SALE OR LEASE

LOCATION• Quick interstate access to I-264 and I-64• Centrally located in South Hampton Roads• Near Virginia Beach Town Center and Military Circle business and shopping districts

PROPERTY INFORMATION• 16,678 SF two-story office building• Approx. 1.25 acres• Built in 1984• 130’ of building frontage on I-264• 81 parking spaces (4.9/1000 SF)

FOR SALE• New 8,339 SF tenant with term until 6/30/2017 with four percent (4%) annual escalationsORIGINAL PRICE: $2,375,000.00 ($142.40/SF)PRICE REDUCED: $2,100,000.00 ($125.91/SF)FOR LEASE$16.00 PSF, full service• First floor of approx. 8,339 SF• May be subdivided• Landlord to provide interior build-out based on a mutually agreeable floor plan

We have in preparing this information used our best endeavours to ensure that the information contained herein is true and accurate, but accept no responsibility and disclaim all liability in respect of any errors, inaccuracies or misstatements contained herein.

Prospective purchasers and/or lessors should make their own inquiries to verify the information containeded herein.

For More Information, please contact:

Rob Wright [email protected] 757 . 303 . 8396

John Katsias [email protected] 757 . 285 . 8989

ADDITIONAL INFORMATIONFLYER (PDF)

MORE IMAGES, FLOOR PLAN(S), SITE MAP

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