portfolio 2010-2012
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Transcript of portfolio 2010-2012
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About Me
Wei Cheng Chu primarily focuses on graphic, typeface, poster and corporate identity design. Graduate of the Yunlin University College of Design, he came away with an MA in visual communication design. While in school, he successfully participated in many well-known international design competitions.
Recent Clientele
Microlife, Delta Electronics, Otali (Wintek), hiSoft, Motech, ViewSonic, Tailift, ASUS, Ozaki.
Work Experience
2012 Freelance / Graphic Designer
2010-2012 DDG Brand Consultancy / Graphic Designer
2009-2010 Ministry of Culture (Republic of China) / Substitute Military Service
Awards & Finalists Record
2010 Brno Biennial / 1 Participant HongKong International Poster Triennial / 2 Nomination The International Biennale of Poster in Mexico/ 1 Nomination New Face-The Poster New Generation From China / Warszawa, Poland
2007-2008 Kan Tai-keung Design Award / 2 Special Theme International Poster Biennale in Warsaw, Poland / 1 Nomination
2009 Taiwan International Graphic Design Award / 2 Special Theme China International Poster Biennial / 1 Nomination
Publishing & Interview
2012 タイポグラフィックス・ティー Typographics ti / 日本タイポグラフィ協会
2011 Type Player 2 / PAGEONE
2010 New Face-The Poster New Generation From China / Hesign Publishing
《Design360°》 Magzine Vol.28 / Sandu Publishing Co. Ltd
Wayne Chu
E-mail: [email protected]
Flickr: http://www.flickr.com/photos/riddleture/
Tumblr: http://weichengchu.tumblr.com/
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Itogumi Motech 2012 Japan Pv Expo Trade Event
P.6-P.11
Microlife Cardio And Thermo Package Implementation
P.12-P.15
hiSot Corporate Communications
P.16-P.19
Ozakiverse Brand Campaign Application
P.20-P.23
Delta Electronics Corporate Identity System
P.24-P.27
Hotel Day+ Identity Exploration
P.28-P.31
Special Protector™ Package Design Exploration
P.32-P.33
Down The Mississippi Book Design Exploration
P.34-P.35
寶賈齋 Identity Exploration
P.36-P.37
美商一元軒 B&W Private Equity Fund Identity Design
P.38-P.39
大學影展秋展-電影相對論 College Film Festival Campaign Design
P.40-P.41
Hecate Arts & Crafts Design Exploration
P.42-P.43
Branding Design
Branding Design is the creation of a unique design language that serves to differentiate a brand or company in a crowded marketplace.
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Poster Design
Poster is my favorite design format in my life. I create many different style and themes.
Tokyo Tower
P.44-P.45
Yoyogi Park
P.46-P.47
Meiji Shrine
P.48
Shinjuku
P.49
Asakusa
P.50-P.51
Where Is Your DreamP.52
Happy Chinese New Year 2012
P.53
Save Japan
P.54
The Eight Principles Of Yong
P.55
Typotaiwan Poster SeriesP.56-P.57
Oil Spill Gulf Of Mexico
P.58
I Don’t Want WANTWANT
P.59
Print of Life
P.60
It’s Not Only A Nuclear Test
P.61
Organic CityP.62-P63
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Itogumi Motech 2012 Japan Pv Expo Trade Event
Design Agency: DDG / Designer: Wei Cheng Chu
Motech is a long-established competitor in the global solar market and is Taiwan’s leading developer and manufacturer of solar cell technologies, modules, inverters and integrated systems.
As part of the company’s desire to increase brand preference, the company wishes to advance the professionalism and effectiveness of brand communications. Motech has asked DDG to prepare a proposal for the development of brand and product communications and the design of related marketing materials for use at the 2012 Japan PV Expo trade event.
ITOGUMI MOTECH 2012 Japan Pv Expo Trade Event
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Microlife Cardio And Thermo Package Implementation
Design Agency: DDG / Creavive Director: Alex Hsu / Creative Lead: Arron Hsueh / Designer: Wei Cheng Chu
Microlife is one of the world leaders in the development and manufacturing of medical diagnostic equipment for home monitoring and institutional use. Blood pressure monitors, digital thermometers, asthma monitors and flexible heating are Microlife’s core business.
In 2012 microlife commissioned DDG to design the new package system for its new product contains thermometer and blood pressure monitor.
Microlife Cardio and Thermo Package Implementation
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hiSot Corporate Communications
Design Agency: DDG / Creavive Director: Alex Hsu / Designer: Wei Cheng Chu
hiSoft is a global technology services provider recognized by Fortune 500 clients for its leadership in research and development, information technology, and business process solutions.
DDG develope the new external corporate communications to enhance their professional and trustworthy brand identity.
hiSot Corporate Communications
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hiSot Corporate Communications
Mission
Leadership
Business Awards
Core Competencies
IT Outsourcing Services (ITS)
Research & Development Services (RDS)
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Soft Skills
NEO
Vision
Language Skills
Wide Range of Services
Consulting and Packaged Software Services (CPS)
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Technical Skills
Quality and Security Certifications
Strategic Position
Go-to-Market Partner
Strong Front-End Capabilities
Mature Processes
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OZAKIVERSE Brand Campaign Application
Ozakiverse Brand Campaign Application
Design Agency: DDG / Creavive Director: Alex Hsu / Designer: Wei Cheng Chu / Illustrator: Haniboi
The “OZAKIVERSE” is Ozaki’s new brand campaign in 2012. DDG help OZAKI to communicate their brand in a new way. Collaboration between designer and illustrator bring new posibility to the brand and make it more easier to communicate OZAKI’s target audience.
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Delta Electronics Corporate Identity System
Delta Electronics Corporate Identity System
Design Agency: DDG / Creavive Director: Alex Hsu / Creative Lead: Arron Hsueh / Designer: Wei Cheng Chu
For nearly 40 years Delta Group has pursued the mission: “To provide innovative, clean and energy-efficient solutions for a better tomorrow.” With its focus on continuous innovation, Delta has become a global leader in a range of products and has received the Forbes Asia “Fabulous 50” Award for several consecutive years.
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Hotel Day+ Identity Exploration
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Hotel Day+ is a chain hotel based in Chiayi. In 2012 Hotel Day+ try to upgrade their identity system. The new Identity system is a modern and minimal looking.
Hotel Day+ Identity Exploration
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Special Protector™ Package Design Exploration
Design Agency: DDG / Creavive Director: Alex Hsu / Creative Lead: Arron Hsueh / Designer: Wei Cheng Chu
Special Protectors is a OBM company based in Taiwan. In 2011, Special Protectors try to build Branded Business, they ask DDG to redesign the package systems. The new graphic elements is a geomatric pattern and the pattern means the high technology of the material. The graphic elements is also bring a fashion and modern tone for the
Special Protector™ Package Design Exploration
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Down the Mississippi Book Design Exploration
Down The Mississippi Book Design Exploration
Design Agency: DDG / Designer: Wei Cheng Chu
CNN iReporter Neal Moore has co-authored “Down the Mississippi: A Modern Day Huck on America’s River Road” with Mark Twain Museum Executive Director Cindy Lovell. The book is about Moore’s travels along the Mississippi River.
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寶 賈 齋
寶賈齋
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
“寶賈齋”is an art gallery in Taipei. I create a lion icon, traditional Chinese serif logo type and stroke graphic elements. The tone and manner make this idenity look like modern but with some culture essence.
寶賈齋
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美商一元軒 B&W Private Equity Fund
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
B&W Private Equity Fund is a personal art brokerage in Taipei, the main services are art Investment, art brokerage and artist brokerage.
美商一元軒 B&W Private Equity Fund
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大學影展秋展-電影相對論 College Film Festival
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
The Collage Film Festival held in spring and autumn every year in Taiwan, During the festival, there are series of movies avalible in the main collage in Taiwan. I design a friendly and young tone for this project.
大學影展秋展-電影相對論 College Film Festival
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Hecate Arts & Crafts Design Exploration
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Hecate Arts & Crafts is a idenity design exploration. Hecate is an ancient powerful goddess, sometimes depicted the Moon, magic, witchcraft, knowledge of herbs and poisonous plants, necromancy and sorcery. I use this icon to communicate some mysterious and poetic atmosphere for the brand.
Hecate Arts & Crafts Design Exploration
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Tokyo Tower
Tokyo Tower
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Tokyo Tower is a communications and observation tower located in Shiba Park, Minato, Tokyo, Japan. At 315 metres (1,033 ft), it is the second tallest artificial structure in Japan. The structure is an Eiffel Tower-inspired lattice tower that is painted white and international orange to comply with air safety regulations.
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Yoyogi Park
Yoyogi Park
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Yoyogi Park is one of the largest parks in Tokyo, Japan located adjacent to Harajuku Station and Meiji Shrine in Shibuya.
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Meiji Shrine
Meiji Shrine
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Meiji Shrine, located in Shibuya, Tokyo, is the Shinto shrine that is dedicated to the deified spirits of Emperor Meiji and his wife, Empress Shōken.
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Shinjuku
Shinjuku
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Shinjuku is one of the 23 special wards of Tokyo, Japan. It is a major commercial and administrative centre, housing the busiest train station in the world (Shinjuku Station) and the Tokyo Metropolitan Government Building, the administration centre for the government of Tokyo.
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Asakusa
Asakusa
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Asakusa is a district in Taitō, Tokyo, Japan, most famous for the Sensō-ji, a Buddhist temple dedicated to the bodhisattva Kannon. There are several other temples in Asakusa, as well as various festivals.
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Where Is Your Dream
Where Is Your Dream
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Work is not everything, just go for your dream.
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Happy Chinese New Year 2012
Happy Chinese New Year 2012
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Triangle symbolizes the body of the dragon.
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Save Japan
Save Japan
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Pray for the earthquake in Japan.
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The Eight Principles of Yong
The Eight Principles Of Yong
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
The Eight Principles of Yong explain how to write eight common strokes in regular script which are found all in the one character. It was traditionally believed that the frequent practice of these principles as a beginning calligrapher could ensure beauty in one’s writing.
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Typotaiwan Poster Series
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
The red & white plastic shopping bag is one of the unique objects in Taiwan daily life, I put the typeface design and the bag together to create series of posters.
Typotaiwan
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Oil Spill Gulf of Mexico
Oil Spill Gulf Of Mexico
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
The Gulf of Mexico oil spill is the worst environmental disaster the US has faced.
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I Don’t Want WANTWANT
I Don’t Want WANTWANT
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
We still have media freedom.
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Print of Life
Print Of Life
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Maintain biodiversity is the continuation of human life.
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It’s not only a nuclear test
It’s Not Only A Nuclear Test
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
Thousands of lives disappear because of the nuclear test.
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Organic City
Design Agency: Wei Cheng Chu Design Studio Designer: Wei Cheng Chu
The city is an organism, and the human is a part of it
Organic City
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Wayne Chu
Tel: +886 913 433 335
Adress: Rm. a, 4F., No.97-7, Sec. 4, Sanhe Rd., Sanchong Dist., New Taipei City 241, Taiwan (R.O.C.)
E-mail: [email protected] Flickr: http://www.flickr.com/photos/riddleture/ Tumblr: http://weichengchu.tumblr.com/