Lead ForensicsTurn your anonymous traffic into sales leads

of your web traffic contacts you of your web traffic is unwanted of your web traffic = Lost Opportunities

5% 40% 55%

.What happens to your website traffic?

We would like to use Lead Forensics, but we

understand that the new ‘cookie law’ may make it illegal. Is this

true?

Does Lead Forensics use ‘cookies’ to provide

enhanced visitor information?

Will we have to do anything before

implementing the Lead Forensic technology?

No. Lead Forensics provides enhanced information about the companies that visit your website by using IP address

information exchanged during the course of normal

web activity.

No. Unlike many other analytics products, Lead

Forensics does not require the use of ‘cookie’

technology.

No. Importantly, Lead Forensics is to enable companies to identify

ORGANISATIONS interested in their products and

services

.How Does Lead Forensics work?

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2

Which companies have visited your site.

Which search term they used to find you (This lets you know what they need or want)

3

Which companies have visited your site.

Which search engine they came from (Or have they come direct)

4

5 Whether they have come back to your site multiple times and was it the same person.

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Which pages they looked at (Identifying exactly which products they are in the market for)

All their business contact information so you can contact them to follow up their interest and make contact at a time they have a need.

.What will Lead Forensics Provide you with?

Product features- What can we identify?

.Why choose Lead Forensics?

1 2 3

We’re leading the market

We’re the 2nd fastest growing

software company in the

UK.

You’ll see a return

70% of clients get a ROI (for a full year) within first 3 months, depending on

their sales cycle.

Our clients stay with us

We have a proven client

renewal ratio of 92%.

We win awards

WINNER of “The Best Business

Award for innovation in

marketing 2012” and endorsed by

numerous marketing

bodies including the IDM, ABBA &

the DMA.

Your cost won’t increase

Prices are fixed at point of

contract so if web traffic increases

(perhaps as a result of

increased marketing) the cost will not.

Increased ROI

Based on your average sales value you only

need to bring on 1 or 2 new clients in the entire year to

get a return on investment

several times over.

4 5 6

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2

3

Get ahead of your competition.

How much business do you lose out on, due to companies going to your

competitors?

If they are viewing your competitors, you can be sure they have looked at you as well.

Win that business with a phone call or email and own your territory.

4

5This is another tool in your armoury to be the “Market Leaders”.

.How can you get ahead of your competition?

.Who is visiting your website?

Breakdown every single business that visits your

website.

(Who they are, where they are from, what they

have looked at and what marketing channel did

they come from)

.What are visitor list filters?

Up load client lists and hot prospects so they can be auto assigned to sales individuals

Mark up key pages of interest and identify what marketing channel

was used to access your website -Google, LinkedIn, Facebook or

Twitter.

.What company information will you receive?

Each unique visitor will have specific information for a tailored,

effective sales approach. (Contact details, industry, size and the

journey they took on your website).

.What are trigger reports?

Real time feature, be updated within one minute of each visitor –

Keeping leads hot.

Have real-time emails or scheduled reports sent directly to your sales

force. As many users can be assigned as required.

.What browser statics are available?

Breakdown your visitor statistics. I.e. Monitor the device, should you wish to have a ‘mobile friendly’

site, or even monitor specific languages.

.How can I monitor marketing activity?

Monitor what keywords businesses are searching to find you. This is

effective marketing, for your investment in Adwords, PPC etc..

.Post-Sales Support

Support and training

We provide ongoing training for you and your team to help you get the most out of the tool and be successful. You will also have a dedicated client success manager as well as myself to support any requests at

any time you need it, with No additional cost. If you want five extra training sessions you can have them. If you are not sure about the best way to make contact with a company give us a call and we will give you the support you need. If you want to create bespoke reports we will do it for you. If you want to run an email

campaign tell us and we will show you what you need to do to enable the LF software to track the companies.

We are committed to building lasting partnerships with our clients and want you to be successful.