Portada de fax · Portada de fax Author: [email protected] Created Date: 11/27/2019 12:29:41...
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WUOLAH NOV 2015 wuolah.com Wuolah’s mission is to help students to pass their subjects by offering them well-organized and high-quality course notes. CONTACT PROBLEM AND SOLUTION For our users (college students): 1. Any difficulty when finding quality material to study 2. Join together the entire college community in one single place where they can solve anything related to college. 3. Get a reward for their efforts of taking good notes. 4. Find useful and helpful information in terms of college, lecturers, subjects, etc. For our clients (businesses) Wuolah is a communication channel between students and businesses. Online advertising is introduced just before the documents download as well as some adverts printed on some specific pages of the notes. This innovative method embraces a great impact advertising with a high market segmentation – city, university, college, degree, year, gender, age – which is drawing numerous companies and advertising agencies. MARKET College students: 1.6 millions in Spain 50 millions in South America For its second stage, in 2020, Wuolah will be available for non-graduates, extending the user’s Life Time Value from 13 to 25 years old, a range in which 9.8 million students can be found. BUSINESS MODEL Our business model is based on the sale of physical and digital spaces for advertising while file downloading takes place. aimed at a highly segmented target. All big social media and as well as the tools that provide service to millions are free and get their income from complementary routes. Wuolah intends to become the biggest social media for students, and after that, monetization will come by itself. COMPETITION Competitors: Patatabrava (recently sold), Studocu and Docsity. What is the company’s most significant risk and how will you tackle it? The most significant risk is to know how to grow in a scaled and orderly way regarding internationalization and don’t make mistakes. How do you see the company in 5 years’time? I see Wuolah as the biggest social net for european student, a place where they can find all the material needed to pass exams, as well as communicate among them and find solutions to any problem related to their classes. ASK THE ENTREPRENEUR Respondent name: Enrique Ruiz What made you set up the company? What previous relationship did you have with your potential market? The fact that we wanted to improve the environment in which we used to be, as well as the university and communication among students. MILESTONES Three most important past milestones: - To build the biggest student community (only college for now) with 800.000 users in Spain. - To become the college platform with more files uploaded: 2.3 million documents. - To get two major cities with a market share of over 90% (Seville and Madrid). Three next most important milestones: - The future of education is to facilitate access to knowledge, and Wuolah is constantly evolving to achieve it. Nowadays, multimedia tools, such as video-responses or streaming classes, are being implemented to make learning more individualized and enjoyable, allowing students to answer any questions that might arise while in class or at home. - To become a benchmark on segmented advertising for young audience. - To reach universities faculties in Mexico, Italy and Portugal. FINANCIAL PROJECTIONS AND FUNDING NEEDS We need €2 million in order to grow in the remaining areas of Spain and start in Italy, Portugal and Mexico. Over 60% of the investment will be destined to potential growth and marketing actions, since Wuolah’s estructural costs don’t exponentially rise when users grow. Enrique Ruiz +34.691.40.42.08 [email protected] 35k 10k 1.500 k BURNING RATE CAPITAL INVESTED EXTERNAL CAPITAL BY THE TEAM RAISED FOUNDING TEAM Enrique Ruiz Jaime Quintero Javier Ruiz CFO & Legal CEO Sales & Marketing Francisco José Martínez Sales C/ Ifni 28 41012 Seville
Transcript of Portada de fax · Portada de fax Author: [email protected] Created Date: 11/27/2019 12:29:41...
WUOLAH
NOV 2015 wuolah.com
Wuolah’s mission is to help students to pass their subjects by offering them well-organized and high-quality course notes.
2018 pronacera.com
CONTACT
PROBLEM AND SOLUTION For our users (college students): 1. Any difficulty when finding quality material to study 2. Join together the entire college community in one single place where they can solve anything related to college. 3. Get a reward for their efforts of taking good notes. 4. Find useful and helpful information in terms of college, lecturers, subjects, etc. For our clients (businesses) Wuolah is a communication channel between students and businesses. Online advertising is introduced just before the documents download as well as some adverts printed on some specific pages of the notes. This innovative method embraces a great impact advertising with a high market segmentation – city, university, college, degree, year, gender, age – which is drawing numerous companies and advertising agencies.
MARKET College students: 1.6 millions in Spain 50 millions in South America For its second stage, in 2020, Wuolah will be available for non-graduates, extending the user’s Life Time Value from 13 to 25 years old, a range in which 9.8 million students can be found.
BUSINESS MODEL Our business model is based on the sale of physical and digital spaces for advertising while file downloading takes place. aimed at a highly segmented target. All big social media and as well as the tools that provide service to millions are free and get their income from complementary routes. Wuolah intends to become the biggest social media for students, and after that, monetization will come by itself.
COMPETITION
Competitors: Patatabrava (recently sold), Studocu and Docsity.
What is the company’s most significant risk and how will you tackle it? The most significant risk is to know how to grow in a scaled and orderly way regarding internationalization and don’t make mistakes. How do you see the company in 5 years’time? I see Wuolah as the biggest social net for european student, a place where they can find all the material needed to pass exams, as well as communicate among them and find solutions to any problem related to their classes.
ASK THE ENTREPRENEUR Respondent name: Enrique Ruiz
What made you set up the company? What previous relationship did you have with your potential market? The fact that we wanted to improve the environment in which we used to be, as well as the university and communication among
students.
MILESTONES Three most important past milestones: - To build the biggest student community (only college for now) with 800.000 users in Spain. - To become the college platform with more files uploaded: 2.3 million documents. - To get two major cities with a market share of over 90% (Seville and Madrid). Three next most important milestones: - The future of education is to facilitate access to knowledge, and Wuolah is constantly evolving to achieve it. Nowadays, multimedia tools, such as video-responses or streaming classes, are being implemented to make learning more individualized and enjoyable, allowing students to answer any questions that might arise while in class or at home. - To become a benchmark on segmented advertising for young audience. - To reach universities faculties in Mexico, Italy and Portugal.
FINANCIAL PROJECTIONS AND FUNDING NEEDS
We need €2 million in order to grow in the remaining areas of Spain and start in Italy, Portugal and Mexico. Over 60% of the investment will be destined to potential growth and marketing actions, since Wuolah’s estructural costs don’t exponentially rise when users grow.
Enrique Ruiz +34.691.40.42.08 [email protected]
35k 10k 1.500 k BURNING RATE CAPITAL INVESTED EXTERNAL CAPITAL
BY THE TEAM RAISED
.
FOUNDING TEAM
Enrique Ruiz Jaime Quintero Javier Ruiz CFO & Legal CEO Sales & Marketing
Francisco José Martínez
Sales
C/ Ifni 28 41012 Seville
