Polish Radio London Mediapack

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Media Pack Polskie Radio Londyn www.prl24.net

description

We specialize in a radio campaign and cross-media planning. We offer a wide range of ATL services, as well as other effective ways of advertising: sponsorships and events Through our campaigns the advertising message will reach more than one million Poles living in the UK.

Transcript of Polish Radio London Mediapack

Page 1: Polish Radio London Mediapack

Media PackPolskie Radio Londyn

www.prl24.net

Page 2: Polish Radio London Mediapack

About usWe have been on air since 2006.We broadcast in DAB (Digital Audio Broadcast) – a replacement for the analogue system (FM/AM).

You can also listen to us online www.prl24.net

The reach of Polish Radio London

Greater London (DAB)and online

Page 3: Polish Radio London Mediapack

Poles in the UKLatest figures from the ONS (Office for National Statistics) show there are now 521,000 Polish-born residents of the UK - up from 75,000 in 2003.It makes the Poles the biggest UK community by foreign nationality - and the second (after India) by country of birth.

The major ethnic groups in the UK:

Country Thousands1. India 6842. Poland 5213. Pakistan 4194. Irleland 3985. Germany 290

Source: Guardian, 26 May 2011

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Source: Labour Force Survey - Office for National Statistics

Polish Born People in Employment in the UK:

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Our radio audience

The majority of Polish Radio London listeners are aged between 25 and 34 (consumers).

13-17

5.4%

4.3%

9.0%

8.2%

28%

23%

6.8%

8.4%

1.5%

1.9%

0.4%

1.2%

Age 18-24 25-34 35-44 45-54 55+

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Our DJs and Shows

Also• News from Poland and all over the world to keep you up to date• Weather forecast (so you never forget your umbrella)

Good Morning London ROBERT JASIEWICz 1000 ideas to get your day started

Artur on a Mission ARTUR KIERUzAL daily press review and interactive show dedicated to “these foolish things”

Hyde Park BEATA TOMCzYK Afternoon stroll on the cultural side of London

Top20 GRzEGORz ALBRYCHT Charts and new-born stars

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We are the best partner for your business,if you aim at reaching the Polish market!

Let others hear you!

• TheoneandonlyradiostationintheUK,broadcastinginPolishlanguage24/7

• Mayreachupto700,000listeners

• Radiospots• Sponsoredprogrammesandweatherforecast• Radioshows• Onlinecampaign• Acampaignthatistailor–madeforyourbusiness’needs –justaskoneofouradvisors

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Partnership

Events

Cooltura the leader among all Polish magazines in the UK

e-londyn the most rapidly expanding portal for Poles

Cooltura Films premieres and distribution of the latest Polish film productions

Cooltura Festivalnew – born talents along with the most famous Polish music stars

Emigrants Got Talent performance of Polish “evergreen” stars and the talent contest

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Our Clients:•Internationalcompanies

•Well-knownPolishbrands

•Localbusiness

joinus!

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