Pocket change for the web - Master...
Transcript of Pocket change for the web - Master...
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Pocket change for the web
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Bitcoin?
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Blockchain?
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Challenge
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Users don’t like ads
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Ad blocking: from h4xx0rs to mainstream
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Publisher response: paywalls
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PAYWALL
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100% of paywalls have bad UX
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“100% of paywalls have bad UX”Meinhard Benn, 2016
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Current payment fees make small content expensive
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Sending 1p over the internet is impossible
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Solution
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Frictionless nanopayments
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Paywall
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Top up
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Balance bottom right
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Pay and read
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Next website
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Pay and read
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No sign-up
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No download
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No click
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Across websites
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Publisher dashboard
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WordPress plugin
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Nano: 1p or less
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Bitcoin smart contract
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“Micropayment channel”
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Business model
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10% fee for publisher
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Free for end user
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Traction
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136 publishers / blogs
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9300 user wallets created in 2016
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1900 purchases
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£66 volume
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3.5p average payment amount
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Nanopayments work!
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We need to scale the $%*& out of this!
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Milestones
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2014: Foundation
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2015: Angel and seed funding
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2015: Beta launch via WordPress plugin
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2016: Digital Goods API
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Pre-Series A funding
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Cooperation Visa Europe Collab
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Future
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More payment methods
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Low level nanopayments as open API
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Reversed payments: website to user
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Machine-to-machine payments for IoT
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Monetisation of personal data (Me2B)
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