Ploy Story
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Transcript of Ploy Story
![Page 1: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/1.jpg)
![Page 2: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/2.jpg)
This story is about 5 people who left behind everything to create what others only dare dream of.
![Page 3: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/3.jpg)
Once upon a time, in a land down under. The team at Ploy opened the door to their new office in the heart of Australia.
![Page 4: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/4.jpg)
Once upon a time, in a land down under. The team at Ploy opened the door to their new office in the heart of Australia.
![Page 5: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/5.jpg)
Once upon a time, in a land down under. The team at Ploy opened the door to their new office in the heart of Australia.
Little did they know what was in store. Little did they know how much they would change an industry.
![Page 6: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/6.jpg)
You see, the team at Ploy knew that IT recruitment and IT services was in need of change.
They weren’t going to sit back and wait for someone to come along and ‘UBERise’ the industry.
![Page 7: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/7.jpg)
For years, the ‘leaders’ in recruitment had been fast asleep. No! there was no poisoned apple. These guys just didn’t want to change.
And why should they? They were the industry ‘leaders’ after all.
![Page 8: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/8.jpg)
Soon, ‘boutique’ agencies started popping up.
They idolised the ‘leaders’ and replicated their outdated service models.
![Page 9: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/9.jpg)
The team at Ploy knew there MUST be a better way.
![Page 10: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/10.jpg)
The team at Ploy knew there MUST be a better way.
They opted to swim against the current and take the stream less swum.
![Page 11: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/11.jpg)
Ploy dreamed BIG! and discovered a gap in the market.
![Page 12: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/12.jpg)
They realised that when ‘fishing’ for talent, traditional recruiters (both in-house and external) tended to use
REACTIVE techniques, with varying success.
![Page 13: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/13.jpg)
Job Boards
Internal Database
SEE
K Talent Search / Linkedin.com
![Page 14: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/14.jpg)
All of these strategies rely on RESUME GRAVEYARDS
![Page 15: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/15.jpg)
Ploy opted for a PROACTIVE and SOCIAL strategy to attract talent. NOT job boards.
![Page 16: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/16.jpg)
Using RPS, they MAPPED, TRACKED and ENGAGED in conversation.
![Page 17: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/17.jpg)
Discovering the HABITS, DRIVERS and MOTIVATORS of targeted talent.
![Page 18: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/18.jpg)
Ploy were able to build SERVICES tailored to their customers needs.
• Talent Mapping
• Talent on Demand
• Project Sourcing
• Permanent Sourcing
• Scheduled Support
• Payroll Solutions
![Page 19: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/19.jpg)
Ploy also unearthed a hidden TREASURE.
![Page 20: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/20.jpg)
EMPLOYER BRANDING
Bringing talent direct to their customer, by elevating their CUSTOMERS Employer Brand.
After all, it made their job easier if applicants wanted to work for their customer.
![Page 21: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/21.jpg)
Ask yourself, what does your IT workforce look like?could
![Page 22: Ploy Story](https://reader031.fdocuments.in/reader031/viewer/2022020301/586e8b7a1a28aba0038b8043/html5/thumbnails/22.jpg)
Image source – How Google Works
www.ploy.com.au