Playing with the FUTUREErin Reilly

Managing Director + Research FellowUSC Annenberg Innovation Lab

@ebreilly / ereilly@usc.edu

The percent of children with access to some type of ‘smart’ mobile device at home has jumped from half (52%) to three-quarters (75%) of all children in just two years. -- Common Sense Media

Social networking, video consumption, and music/podcasts are especially popular with younger smartphone owners.

- Pew Research Center, U.S. Smartphone Use in 2015

Play Patterns Re-Envisioned

1.Be Creative and Resourceful2.Have Repeated, Prolonged Interactions3.Collaborate with Others4.Make Connections

WHAT IS THE #1 PLAY OBJECTTHAT’S MOBILE AND HAS

STOOD THE TEST OF TIME?

1. Be Creative and Resourceful

2. Have Repeated, Prolonged Interaction

3. Collaborate with Others

4. Make Connections

Areas to Move Forward

1.Smart Toys need to be Ethical

Areas to Move Forward

1.Smart Toys need to be Ethical

2.Toys should NOT just connect to the screen

Areas to Move Forward

1.Smart Toys need to be Ethical

2.Toys should NOT just connect to the screen

3.Offer maker opportunities in play

“The next new screen is no screen at all.” - Francesca Smith, AIL Researcher