(Planning) Assign 38: Target audience
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(PLANNING) ASSIGN 38: TARGET AUDIENCE DEAN LEAVY
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(PLANNING) ASSIGN 38: TARGET AUDIENCE
DEAN LEAVY
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Slasher Demographics
• Majority Male Audience. Tends to be young people.
• All races and ethnicity's
• In the south east of England (place of distribution.)
• Students and young adults in education or work.
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Slasher Psychographics
• Thrill seekers with a dark taste.
• Explorers – seeking discovery in the slasher genre.
• Dark attitude and tends to view slasher as an escapism.
• The more niche genres, non conformist. Enjoys the buzz of slasher films.
• Free and open to all genres. Tends to be aspirers and younger people/