Planning

Natasha Marlow

My Magazine

• I want the genre of my magazine to be indie, particularly aimed at people who have a passion for music and what’s going on in the local music scene. I live in Reading, so my magazine will be about the music scene here.

• I will include things like gigs that are happening, and features on new bands that are up and coming in the area.

• My magazine will have monthly editions because as it is local there will be less content for the magazine.

Masthead FontFont Analysis

This font is a bit to rounded, and therefore a bit too girly to use for my masthead as my target market is male.

This font feels a bit too retro and therefore will not work with my target market as they like up to date things.

This font is quite square which I like but I don’t like the way that it is quite spaced out.

I like this font because it is very square, bold but also contained. I think this could work well as my masthead because it matches my target market.

I think this font is too plain and basic and will not work well for my masthead.

Magazine Name

As my magazine is going to be a local music magazine, I want it’s name to have some sort of relevance.

From my list I have decided to take the word ‘Reading’ however to make it more catchy and appropriate I have shorted it to ‘Ding!. I feel this is a good name for a local reading music magazine as it is a slang word used for Reading and will appeal to my target market.

In Music Going Out

J11 Reading

NR LDN The Local

My Masthead

My Photo Shoot

• For the images I am going to use on my front cover and my double page spread I am going to take pictures of my friend Robin.

• The photo shoot will take place on Tuesday 15th February at my house. This is because I want to create almost a studio setting for my images as I feel this will create a more professional look.

Location Recce

[insert images here]

Front Cover

Natasha Marlow

Colour

Colour

• For my front colour I am going to use the colour red. From my magazine analysis I found out that this is quite a popular colour to use. This is probably because it is very bold and also it is quite a male colour which is the gender at which most music magazines, including my own, are aimed at.

• The other colours I will use on my magazine will be white and black. This is because I think they are good bold colours and will contrast well against the red. Also, white and black are conventionally used on music magazine covers.

Flashes

Flashes

• For my flashes I have decided to use plus signs instead of stars or other similar shapes. I found out from my magazine analysis that many magazines do this and so I want to follow this convention and use it in my own magazine.

Mode Of Address

• I want the mode of address for my magazine to quite formal but with a small amount of slang used. I feel this is the most relevant for my target market and that they will appreciate this more than total queen’s English or total slang.

• Also, I know that most music magazine use this mode of address when writing.

Images

• On my front cover I only want to use one main image. To advertise the other articles in my magazine I will use headlines as I feel this will make my front cover less cluttered and easier to read.

Front Cover Mock Up

Main image

CostIssue infoBarcode

Headline

Headline

Headline