10/04/2023

P l a n n e r

10/04/2023

• Helps students to get organised• Funny (With pictures and jokes)• Clear• With images to collect• Buying planners and adding images/ pictures/

jokes• Cheap

Description

Description Sellary

• A small shop• At schools• Maybe mobile and visiting

schools• Later via internet

Production

Two possibilities:• Buying planners via eBay and add

pictures• Doing the layout and going to a

shop, there they print the planners

10/04/2023

Target audience• Children• Young people who have

a lot of things to do.• Students that have

difficults to get organised• Firms (sell them

topupils)

Location and Sales

• Buying planners via eBay

• Adding the images: at home

• Sellary: -Via Internet -In Malta -In Spain -In Germany

First option of Production

Location and Sales

• Designing the planner with the funny pictures on digital media

• Print, produce and distribute sales target countries from Spain

• Sellary: -Via internet -In Malta -In Spain -In Germany

Second option of Production

Buying per eBay• Ca. 11 Euros per planner• Adding images at home have a

cost for unit• Just a few pieces• Sellary: ca. 18 Euros per planner• Lot of time

Just doing the layout• The Planner has 60 double-sided• Printing 60 planners the cost for unit is 11.22 € :

– Printing is for unit 7.12 €– Binding is for unit 1.50 €– Shipping is for unit 2.60 €

• Printing and binding would be in Spain and will be sent 20 copies of each country for sale

• Similar cost price• Sales price without tax for unit would be 16 € and if it is sold by

blocks of 10 units would be 14 € • Less work (only the design is created and then coordinating the

shipments)• More planners (60 at first)• Less time

Co-Workers• For the sellary• For adding the images• People who live there

10/04/2023

S.W.O.T. ANALYSIS (PAPER)

Local stationery Internet EbayCOMPETITION

1 Unit 23.88 €

5 Units 22.31 € X units

10 Units 21.27 € X units

Item Item condition: new Price: 10.97 €Buy It Now

2 users following it Add to watch list Shipping: approx. 7.92€ Standard Int'l Postage | See Details See details about international shipping here. Help icon of Shipping (opens a layer)

Item location: Swanley, United Kingdom

Ships to: America, Europe, Asia, Australia See exclusions delivery: The delivery deadline is 4 to 7 working days.

Häfft• German planner• Also with images, jokes, ...• Expensive

Other competitor