Baxter Street, Fortitude Valley, Brisbane, QLD, AUS

PROGRAM – SESSION 6

1 Urban Design + Placemaking 101

2 Civic Principles

3 Place Qualities

8 Outcomes

4 Place Typology

5 Place process

6 Place roles

7 Toolkit - placemaking ideas 9/10 Links+ conclusions

What + W

hy

How + W

ho

5.0 PLACE MAKING

1.6 URBAN DESIGN AND FORM

▸ Built form influences our use and appreciation of place

▸ buildings (location, shape and size)

▸ structures and;

▸ quality of spaces.

Wellard – Perth, WAhttp://www.thevillageatwellard.com.au/Wellard.aspx

The hierarchy of form

Urban Initiatives 2003

EMPOWERING

PLACE MAKING POPUP

Popup Park, High Street, Penrith, NSW, AUS (Source: Place Partners & Penrith City Council)

BREAKING THE RULES

5. PLACE MAKING MINDSET

▸ The Community Is The Expert

▸ Look for Partners

▸ You Can See a Lot Just By Observing

▸ Have a Vision

▸ Start with the Petunias: Lighter, Quicker, Cheaper

▸ Triangulate (relationship of the parts)

▸ They Always Say “It Can’t Be Done”

▸ Form Supports Function

▸ Money Is Not the Issue

▸ You Are Never Finished http://www.pps.org/reference/11steps/ Macgregor Tce, Bardon, QLD, AUS

5. MORE INFORMATION?

▸ Urban Design tools (manual or internet)

▸ Pop-up Placemaking – examples Pinterest

▸ Pop-up “doing it” - Lean in, back away

▸ Embedding Placemaking - Place Story

▸ Walkability - 10 steps

▸ Indicators - You can't manage what you don't measure

▸ The Art of Placemaking - it's an attitude

▸ Creative Placemaking - 6 qualities and 7 pitfalls to avoid

▸ Organisational authenticity - Being yourself

▸ Your Placemaking MBA - the business of place South Terrace, Fremantle, WA, AUS

CH2 Building - Swanston St, Melbourne, VIC, AUS,

2015 TRENDS

▸ Placemaking - "you're soaking in it“

Arena di Verona, Verona, Italy

2015 TRENDS

▸ It's not Rocket Science

Wilson Ave, Brunswick, VIC, AUS

2015 TRENDS

▸ Some places can't be left to chance

Nambour Place Creation - preparing action map.

2015 TRENDS

▸ Enabling your team

Pompidou, Paris, France

2015 TRENDS

▸ A global trend - so act!

Queen St, Nambour, QLD, AUS

2015 TRENDS

▸ Empowering the locals

Nocturnal - City of Greater Dandenong, VIC, AUS (Jason Edwards Photography)

2015 TRENDS

▸ Problem before the solution (the other way around never works)

Church St, Dubbo, NSW, AUS

2015 TRENDS

▸ You can't manage what you don't measure

Red Hill Markets, Fulcher Rd, Red Hill, QLD, AUS

2015 TRENDS

▸ Popup - lighter, quicker cheaper

http://www.adelaidecitycouncil.com/assets/STRATEGY-placemaking-2013-15.pdf

2015 TRENDS

▸ Moving from Popup to legacy

Adelaide City, SA, AUS

2015 TRENDS

▸ Show me the money

Church St, Dubbo, NSW, AUS

2015 TRENDS

▸ Places as brand

Queensberry Street,-Carlton, VIC, AUS

2015 TRENDS

▸ Is there an app for that

South Bank, QLD, AUS

2015 TRENDS

▸ Be prepared to make small mistakes

PLACEMAKING: BE THE OPPOSITE

Interesting places come from Rather than: Breaking rules Applying them

Creation Regulation

Empowering locals Council decisions

Cooperation Working in silos

Enabling the locals Buying expertise

Creating places Building projects

Supporting street art and graffiti Fighting vandalism

Fast tracking entrepreneurs Red tape

Being remarkable Not just very good

Grunge Not just clean

Supporting social fabric Building hard Infrastructure

Lighter, quicker, cheaper Heavy, slow, expensive

Doing the story Telling the story

Taking action Writing policy

Seeking contradictions Striving for consistency

Cave painting by Banksy - Leake Street in London, May 2008 - painted over by August.

“In a world of constant change, being safe is

risky. Being risky is safe” Seth Godin

▸ Place Process

▸ A bias towards action (day to day)

▸ User focus

▸ New Roles

▸ New Skills – enable

▸ Different mind set

▸ Regulate ‘urban manners’ but break the rules

▸ Place leadership

▸ Prototype

HOW - SUMMARY

Cowper Wharf Road – Woolloomooloo, Sydney, NSW, AUS

St Georges Terrace Slidestreet Perth, WA, AUS (https://twitter.com/eaglesandroyals)

PLACEMARK

Prosperity

Excite

Our legacy

People

Livability

Exercise

Public realm

Legibility

WAlkable

Context

Environment

Safety

Management

Art of Placemaking

Kindle

Innovation

N desig(n)

G enablin(g)

South Bank, Brisbane, QLD, AUS

PLACEMARK

Management: a leading edge commitment to place management

A rt of Placemaking: enable a mind-set of placemaking

K indle: leading edge governance.

I nnovation: a commitment to place innovation and excellence

N desig(n): design and urban design

Genablin(g): allow people to contribute to the place