Telling Your Story Through Video Telling Your Story Through Video.
Pitching and story telling
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Transcript of Pitching and story telling
30 years What have I learned?• Future proofing• Team• Sales, sales, sales (the new fundraising)• Passion• Technology and social media• Business model• Story telling• Strategy, focus, execution• TEN
PITCHING
• Business plan is no longer the preferred means of communication
• Story telling• 10 slides• Depth of knowledge• Process of business planning is still relevant• Business model canvas
Entrepreneurship
Canvas
© 2008 Copyright Ron Immink
• Problem• Solution• Market• Technology• Business model• Routes to market• Marketing and sales• Competition• Management team• Financial projections and metrics• Milestones
Guy Kawasaki
PITCH
STRATEGIC BOX
• Values• Passion• Vision• Mission• Positioning• Resourcing
TACTICS
Positioning
Mission
Passion
Resources
Vision
Values
DIRECTION
TARGETS
Your story
1. Six statements2. Market description3. Marketing4. Team5. Process/technology6. Finance7. Executive summary