Fuel Your Conversation With McCafé

Hi XX,

I hope this finds you well.

As a busy mom in the social media space, convenience is key to getting everything off your to-do list, including finding time for those ever-important breaks in an otherwise hectic schedule.

With this in mind, we would love to send you a McCafé Survival Kit – designed to keep you organized and make those rare moments to yourself a bit more enjoyable.

The McCafé Survival Kit includes a multi-purpose tote bag, a porcelain mug, USB key personalized with your Twitter handle, business card holder perfect for your next networking opportunity and McCafé coupons to try our coffee. The Survival Kit also includes delicious chocolate-covered espresso beans for when you need that extra boost to last you through those long days.

McCafé is made with 100% Arabica beans and offers a variety of options to satisfy your on-the-go beverage needs, including hot or iced espresso based beverages like Cappuccino, Latte, Mocha, and Deluxe Hot Chocolate drinks. Freshly ground in-house, McCafé beverages are made-to-order and can be custom made just the way you like, with vanilla or caramel flavours and 2% or non-fat milk options.

If you are interested in learning more about McCafé please let me know and I will be more than happy to share with you some additional information.

Please don’t hesitate to ask if you have any questions.

Kind regards

Michelle

GTA McDonald’s Restaurants Commit $2 Million to the new Ronald McDonald House Toronto

Hi XX,

I thought you might be interested in learning about the recent $2 Million commitment by GTA McDonald’s restaurants to the new Ronald McDonald House Toronto.

This donation will help cover final construction costs of the new house set to open this November.

The new house will provide comfort to three times the number of families the current house accommodates.

Please see below for a release regarding this commitment. I’ve also attached a photo of the Owner/Operators cheque presentation. Here are the corresponding details:

Group photo: GTA McDonald’s Owner/Operators pose with $2 Million cheque to the new Ronald McDonald House Toronto. From left to right (starting at the back):

Row 1: Marcia Finlayson, Deborah Feaver, Bradley Jacobson, Cam Binnie, Larry McCormick, Eric McCormick, Dave Beatty, Ferd Schroeder, Howard Cooper, Robert Nadeau, Tony Colonna, Gary Garber, John Pang, Terry Brazill, Steve Wilson, Mike Forman, Gerard Savard, Jon MacDonald, Albert Crimi, Dale Bartlet, Sharon Ramalho

Row 2: Timothy O’Connor, Jeff Bradley, Al Giles, Peter Miller, Frank Magno, Ron Reaves Row 3: Lindsay Bridge, Terri Toms, Jane Marco, Lisa Wilson, Kathy Damrell, Sarah

Douglas Note pictured: Andre Hu-A-Kam, Larry Garber, Stephen Forman

I look forward to following up with you on what this commitment means to families with seriously ill children.

Best,

Michelle

Hi Rebecca,

Thanks for getting back to me, I really appreciate it! I did want to let you know that we are not expecting you to cover the launch in any way at all. In fact, we already have a customized mug, USB key and business cardholder created with your name and twitter handle on them!

We can certainly understand if McCafe isn’t a fit for you right now. However, we would hate to see the items collect dust around our office. So if you would still like to receive the “Moms Survival Kit” with no expectation on our end – please do send over your mailing address.

We hope you will join us in bringing back the break, and enjoying a few free beverages courtesy of McDonald’s, during those few moments you have to yourself every day!

Best,

Michelle