Pinterest Ultimate Strategy Guide

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STRATEGY GUIDE

Transcript of Pinterest Ultimate Strategy Guide

Ultimate Pinterest STRATEGY GUIDE

AnnaZubarev.com

GROWINGFOLLOWING IS JUST

LIKE GROWINGFLOWERS,

IT TAKES CARE ANDATTENTION!

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In this Presentation, you will learn

how to create your own winning

Pinterest Strategy that can help

you establish your brand online

using high quality pins, original

content, and relevant content.

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Compared to tweets, Pinterest pins are a lot more spreadable by 100 times.

Life of a pin is about 1,500x longer compared to a Facebook post.

Pinterest is now the hottest ticket when it comes to business marketing ever

since Facebook purchased Instagram.

Pinterest is an avenue even for Fortune 500 companies who are attracted to

creating their own company profile on the social media platform.

Pinterest falls on its business accounts where you can enjoy integrated

features essential to your business.

You get additional marketing features once you join the currently 500,000

business accounts on Pinterest who promotes their brand on the fastest

growing social media platform to date.

WHAT'S ALL THE FUSS WITHPINTEREST?

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Anything you pin on Pinterest reflects what your company or you will be

endorsing.

Make sure all your boards have high quality pins to create an effective strategy.

When pinning images, ensure that the link is working and is redirecting to a

reputable website related to your image.

If your image is about photoshop editing tips, your pin should also have a link

to a relevant article for further reading.

Never use spammy content when linking your images.

When pinning images to establish your authority while on Pinterest.

Never mislead your followers by pinning images with inappropriate links which

may be unfavorable to your company and your brand.

ALWAYS PIN HIGH QUALITYIMAGES

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Create your own images to pin on Pinterest by using a combination of photos

and interesting content. Doing this can help you gain more followers on

Pinterest, especially if you are pinning useful and relevant content for your

readers.

Re-mix other content with yours when pinning your own original content.

Don't just be self-promotional.

Repinning from other accounts related to your brand can create a mix that can

benefit your brand and establish an excellent Pinterest Strategy Guide.

Take in the effect 80/20 rule when comes to pinning.

Pin 80% of the time, other's content into your Pinterest Boards, and 20% of the

time you should be pinning your own content.

CREATE ORIGINAL CONTENT& CONTRIBUTE TOSHARED CONTENT

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Use Stock Photography sites, where you can download it for FREE any images

for any of your Visual Content Creation, specifically images for your blog/pins.

Regardless of which pins your post on your profile, make sure to always lead

with value and pin only high quality images. Overall, your images should

always look great – always avoid pinning blurred images or images that aren't

optimized correctly.

USE HIGH QUALITYSTOCK IMAGES

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The best way to determine when the best times to pin your images are is to

analyze your Pinterest analytics and pinpoint when you are acquiring the

highest engagements and the most repins.

You can maximize your engagements by pinning at peak hours.

The best time to pin your images on Pinterest will highly depend on your

target audience. It may vary from a set schedule to an audience with an 8-

hour day job.

Your Pinterest strategy will also differ depending on the boards you put up on

your profile.

DIY boards are so much better during the weekends as readers tend to have a

lot of free time on these days to work on the crafts your post.

Pinterest is always busier during the weekends.

WHEN IS THE BEST TIMETO PIN?

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You can grow your following by leveraging on popular guest board offers.

By simply reaching out to influential pinners and gaining partnership, you can

actually establish your brand.

Interact with other pinners by commenting, repining images and reaching out

to your followers even outside the Pinterest platform.

Engaging with other Pinterest users and gaining their trust as well as brand

loyalty can help you earn a better ROI in comparison with other social media

platforms.

Remember that Pinterest users are most likely to buy items from brands they

follow.

HOW TO ENGAGE WITHOTHER USERS?

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Pinterest users usually look for boards with the use of the internal search

feature found on the platform.

You can incorporate the right keywords in the right places including your

brand names and within your pin and board descriptions.

Adding description into every pin and image you add into your post matters

tremendously.

OPTIMIZE YOUR PINS

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Make them Bright & Crisp

Apply Transparent colors

Use High Quality

Optimize Pinterest Friendly size of the images - 735 x 1102 Pixels

Make them Informative - Infographics

Use Pinterest Analytics to put your PINS into Popular Categories

Use of catchy Headlines

CREATE IMAGES THAT POP

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Using a Scheduler like Tailwind can help you with prioritizing your time so

much better.

Tailwind has many great functions as one of the best Pinterest tools out there.

Analytics can help you understand your audience, what they want to see from

you and timing which works best for you.

Tailwind gathers your pinning efforts and helps you scale them.

AUTOMATE YOURPINTEREST STRATEGIES

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Complete your Profile

Brand Your it with Photo/Image

Verify Your Site

Optimize Board Descriptions

Optimize Your Pins with Keywords

Pin Only Quality Pins

Create Tall Pins

Make Your Pin Standout

Follow 80/20 Rule

Engage with Others

Pin Multiple Pins Daily

Pin it to Multiple Group Boards

Automate your Pin Strategies

Pin DAILY!

HOW TO INCREASE YOURPINTEREST INFLUENCE

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ALSO!

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DON'T FORGETTO SHARE IT

&PIN IT!

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AND

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NEED MORE PINTERESTSTRATEGY GUIDE TIPS?

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GET TO MYBLOG

WHERE

ALL THEPINTERESTING KNOWLEDGETAKES PLACE

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OR HEAD OVER TO

PINTEREST.COM/ANNAZUBAREV

TO SEE IT FOR YOURSELF

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THANKS!