Pingtel-tamu i2 Voip

download Pingtel-tamu i2 Voip

of 41

Transcript of Pingtel-tamu i2 Voip

  • 8/3/2019 Pingtel-tamu i2 Voip

    1/41

    Pin tel Cor . 2002

    Pingtel SIPxchange

    SIP-based Enterprise IP Voice System

  • 8/3/2019 Pingtel-tamu i2 Voip

    2/41

    te Co 00

    Pin tel Cor . 2002

    Presentation Overview

    Current product marketplace

    Alternatives

    SIPxchange overview

    System architecture

    Advantages of Pingtels SIP-based system

  • 8/3/2019 Pingtel-tamu i2 Voip

    3/41

    Pin tel Cor . 2002

    Ok, Who is Building What (complete systems)?

    Switched

    All IP

    (TDM onPSTN GW only;

    server-basedswitch software)

    Proprietary

    Standards-based(Particularly SIP)

  • 8/3/2019 Pingtel-tamu i2 Voip

    4/41

    Pin tel Cor . 2002

    Why Does This Matter?

    Traditional telecom system architectures: Black box (switch) provides all functionality Phones are dumb terminals

    Reminiscent of mainframe architecture

    Softswitch/gatekeeper

    (IP) CentrexIP PBXPBX

    Mainframes lacked innovation.Flexible desktops & application servers won.

    The same will happen in VoIP.

  • 8/3/2019 Pingtel-tamu i2 Voip

    5/41

    Pin tel Cor . 2002

    In the Data World, Computers (not Terminals)Use Targeted Servers

    MP3.com

    CRM/SFA

    aol.com InstantMessenger

    amazon.com

    yahoo.com

    HTML

    Java

    Flash

    MP3

    Cookies

    doubleclick.com

    Active X

    virtualcart.com

    Intelligent clients

    Intelligent servers

  • 8/3/2019 Pingtel-tamu i2 Voip

    6/41

    Pin tel Cor . 2002

    SIP Dumps the Traditional Telecom Modelin Favor of the Internet Way

    IP PBX

    IP / PSTN

    gateways

    IP phones become extensible clients

    IP messaging

    realnetworks.com

    Switchboard.com

    pingtel.com

    .NetMySAP.com

    HTML JavaMP3

    XML

    Peer-Peerapp & data exchange

  • 8/3/2019 Pingtel-tamu i2 Voip

    7/41

    Pin tel Cor . 2002

    Example:Presence-based Calling

    Dan lifts handset.

    Java app on phone

    sends SIP presenceto SIP IM server.

    (Dan Petries phone)

  • 8/3/2019 Pingtel-tamu i2 Voip

    8/41

    Pin tel Cor . 2002

    Mainframes/SNA over IP Didnt Get the Apps.VoIP Host/Terminal Systems Wont Either.

    Make your VoIP move count.

    Move to a foundationthat carries you for

    the next 20 yearsnot the previous 20.

  • 8/3/2019 Pingtel-tamu i2 Voip

    9/41

    Pin tel Cor . 2002

    Pingtels Fully Integrated SIP IP PBX Solution

    xpressaSIPEthernet phones

    instant xpressaSIPWin-softphones

    Analog stationadapters

    Communications serverMedia / messaging server

    Configuration management server

    Remote location

    V

    V

    (SIP LD service provider)

    my.pingtel.com

  • 8/3/2019 Pingtel-tamu i2 Voip

    10/41

    Pin tel Cor . 2002

    Building Extensible IP Phones (Clients) Is Key

    32-bit WindowsNetscape licensing model

    (free for personal use)

  • 8/3/2019 Pingtel-tamu i2 Voip

    11/41 Pin tel Cor . 2002

    Pingtel xpressais The Intelligent SIP Phone

    Business-grade IP Ethernet phone

    Open Java framework for services, applicationsand management with companion PC software (patent pending)

    SIP call control

    Award winning, functional,

    customer-appealing design Cisco LAN power or external

    power insertion module

    Built-in Java apps for corefeatures

  • 8/3/2019 Pingtel-tamu i2 Voip

    12/41 Pin tel Cor . 2002

    Pingtel Also Provides Desktop SIP .dll forPC-Phone Linkage

    Direct, peer-to-peerlink between PC

    and xpressa phoneacross the LAN

  • 8/3/2019 Pingtel-tamu i2 Voip

    13/41 Pin tel Cor . 2002

    Remember This Picture?

    IP PBX

    IP / PSTN

    gateways

    IP phones become extensible clients

    IP messaging

    realnetworks.com

    Switchboard.com

    pingtel.com

    .NetMySAP.com

    HTML JavaMP3

    XML

    Peer-Peerapp & data exchange

  • 8/3/2019 Pingtel-tamu i2 Voip

    14/41 Pin tel Cor . 2002

    Want To See All This Cleverness At Work?

    DEMO

    TIME!

  • 8/3/2019 Pingtel-tamu i2 Voip

    15/41 Pin tel Cor . 2002

    Pingtels Fully Integrated SIP IP PBX Solution

    xpressaSIPEthernet phones

    instant xpressaSIPWin-softphones

    Analog stationadapters

    Communications serverMedia / messaging server

    Configuration management server

    Remote location

    V

    V

    (SIP LD service provider)

    my.pingtel.com

  • 8/3/2019 Pingtel-tamu i2 Voip

    16/41 Pin tel Cor . 2002

    SIPxchange Server Components

    Communications server bundle

    SIP proxy SIP redirect / registry

    Application server

    Media / messaging server Voicemail

    Auto attendant, IVR

    XML-driven application logic

    Management server Server configuration

    Endpoint configuration Initial, and ongoing

    Configuration, and software updating

    Can all run on same, or separate computers Recommend one computer per package

  • 8/3/2019 Pingtel-tamu i2 Voip

    17/41 Pin tel Cor . 2002

    SIPxchange Server Software

    Software running on Intel server hardware platforms

    Linux (beta, release 1.0)

    Red Hat 7.2

    Windows 2000, XP server (post release 1.0)

    Hardware supplied by Pingtel

    CD-ROM versions 4Q2002

    Scale and fault tolerance achieved with multi-serverinstallations

    Release 1.5

    S P C S

  • 8/3/2019 Pingtel-tamu i2 Voip

    18/41 Pin tel Cor . 2002

    ForkingProxy

    SIP message forwarding Forking delivery

    Delivers SIP messages tomultiple user agents

    Parallel & serial

    Message routing state When needed

    Authentication APIs for 3rd parties at

    various points in messageforwarding process (v2)

    Call (session) accounting

    SIPxchange Communications Server

    Communications server

    Registry /Redirect

    SIP message routingtables

    Between UAs To PSTN gateways

    (Including gatewayup/down rerouting)

    To SIP service provider Dial plan definition ENUM lookups

    Per-user find-me / follow-me information

    XML-described routingrules (extensible)

    User agent credentialstorage

    APIs for 3rd party lookupservices

    StatusServer

    SIP subscribe /notify service

    Generic service Provides specific

    functions in PBX

    Accessed only viaSIP messages

    B i C ll Ill i

  • 8/3/2019 Pingtel-tamu i2 Voip

    19/41 Pin tel Cor . 2002

    ?

    5. Any 3rd party app processing?

    Basic Call Illustration

    RegistryRedirect

    ForkingProxy

    Local Gateway

    Premises Gateway

    INVITESip:[email protected]

    INVITESip:[email protected]

    3. Send SIP message

    302

    6. Continue SIP messaging to complete call setup1. Collect dial string in phone 33122. Any 3rd party Java app processing??

    4. Determine next-hop for message

    !

    I2 orpartner Univ.Gateway?? Network GW

    CommercialSIP LD network

    Provider(L3, WCOM)

    SIP LD trunk

  • 8/3/2019 Pingtel-tamu i2 Voip

    20/41 Pin tel Cor . 2002

    Features(Example: Multi-station Appearance)

    MWI

    HTTP

    SMTPClient

    RegistryRedirect

    ForkingProxy

    Media/Voicemail

    ScriptsPrompts

    Messages

    SIP

    Sip:[email protected] Sip:[email protected]

    REGISTERREGISTER

    REGISTER

    To: sip:[email protected]

    Contact: sip:[email protected];answer=immediate>;q=0.8

    To: sip:[email protected]

    Contact: sip:[email protected]>To: sip:[email protected]: sip:[email protected]>

    M lti l St ti A

  • 8/3/2019 Pingtel-tamu i2 Voip

    21/41 Pin tel Cor . 2002

    Multiple Station Appearance(a/k/a Parallel SIP Forking)

    MWI

    HTTP

    SMTPClient

    RegistryRedirect

    ForkingProxy

    Media/Voicemail

    ScriptsPrompts

    Messages

    SIP

    Sip:[email protected] Sip:[email protected]

    INVITEsip:[email protected]

    INVITERing Ring

    CANCEL 200 OK

    INVITEsip:[email protected]

    Ring

    (Redirect)

    200 OK

    ACK

    Contact: sip:[email protected]>;q=1.0

    Contact: sip:[email protected]>;q=1.0Contact: sip:[email protected];answer=immediate>;q=0.8

    SIP S b ib / N tif S I

  • 8/3/2019 Pingtel-tamu i2 Voip

    22/41 Pin tel Cor . 2002

    SIP Subscribe / Notify Server IsPowerful New System Element

    Subscribe/notify server

    Subscribe(SIP URLs

    of buddy listsip:ua1@domsip:ua2@dom)

    Registersip:ua1@dom

    OffHookevent

    Registersip:ua2@dom

    Subscribe

    Subscribe

    Notify

    Other subscribers

    Wh t D Thi M ?

  • 8/3/2019 Pingtel-tamu i2 Voip

    23/41 Pin tel Cor . 2002

    What Does This Mean?Best of the Old, Plus Extraordinary New

    Wide PBX feature list in product

    APIs and use of standard protocol enables broadcustomization

    New applications using protocol fit in naturally

    MS Messenger, presence,

    3GPP

    Audio platforms

    Plus, IETF-driven advances also fit in naturally

    VoIP conferencing bridge project (Yale / Columbia)

    PBX F t Li t

  • 8/3/2019 Pingtel-tamu i2 Voip

    24/41 Pin tel Cor . 2002

    PBX Feature List Auto-answer / intercom Call forward

    Busy/no-answer Call transfer

    Blind & consultative Call log / history with redial Call status display per-line (GUI) Call waiting / retrieve (GUI) Called / calling number ID (CLID, CNID) DID, DOD Caller-ID ring Priority alerting Do not disturb Directory dial from phone (LDAP) Dynamic call forwarding DTMF generation / collection

    In- and out-of-band (RFC 2833) Hold / retrieve 5-way conference calls (bridged on phone; GUI/wizard UI) Full-duplex speakerphone GUI phonetop help screens

    Hotline / ringdown Local digit collection

    SIP message direction via station-side digitmaps Multiple message waiting indicators

    Phonetop message detail display Multiple line appearance Music on hold (customizable to use any .wav file) On-hook dialing Privacy ( / ignore incoming) Ring tone customizable SIP server failure detection & fail-over to standby server Speed dial capabilities Time / date display from network (SNTP) Advanced audio processing

    Packet loss replacement, jitter, wideband codec (future) G.711, G.729, GIPS codecs Automatic bandwidth selection Comfort noise generation (optionally configurable) Volume controls separate (handset, headset, ringer,

    speakerphone) User interface wizards

    Network, call handling, time/locale, volume/contrast, Browser-based dialing

    SNMP support in devices

    Call admission control

    Call accounting (CDR per-call) Call route selection

    (Route to gateway)

    Including SIP long distanceprovider

    Dial plan management Multiple station appearance

    (Forking proxy)

    (Parallel & Serial)

    Multi SIP server operation

    Off-premises extensions

    Standby IP/PSTN gateway

    M di S T k Ad t f

  • 8/3/2019 Pingtel-tamu i2 Voip

    25/41 Pin tel Cor . 2002

    Media Server Takes Advantage ofSIP Environment

    Media / messaging server

    No DSP cards/chips!!!

    DTMF detection /generation performed bythe other end of call

    Gateway, IP phone

    VXML based

    Customers can replacedefault VXML with locally-developed logic

    Primary functions

    VXML logic execution Playing, recording .wav

    files

    V

    Media Ser er Feat re List

  • 8/3/2019 Pingtel-tamu i2 Voip

    26/41 Pin tel Cor . 2002

    Media Server Feature List

    Inbound voicemail:

    Audio prompts (.wav) Message collection (.wav)

    Operator escape

    Recipient voicemail:

    Phonetop notification &soft key driven review

    Email notification & review

    Browser notification &review

    PSTN access & review Message forwarding

    Auto attendant / IVR:

    Driven by VXML Basic IVR config via UI

    Custom VXML can beinserted

    Voicemail Rollover

  • 8/3/2019 Pingtel-tamu i2 Voip

    27/41 Pin tel Cor . 2002

    Voicemail Rollover(a/k/a Serial SIP Forking)

    MWI

    HTTP

    SMTPClient

    RegistryRedirect

    ForkingProxy

    Media/Voicemail

    ScriptsPrompts

    Messages

    SIP

    INVITEsip:[email protected]

    (Redirect)

    Sip:[email protected] Sip:[email protected]

    INVITERing Ring

    CANCEL CANCEL

    INVITE

    200 OK

    ACK

    RTP/RTCP

    BYE

    200INVITE

    sip:[email protected]

    Ring

    (On busy /

    no answer)

    Message Waiting

  • 8/3/2019 Pingtel-tamu i2 Voip

    28/41 Pin tel Cor . 2002

    Message WaitingNotification & Retrieval

    MWI

    HTTP

    SMTPClient

    RegistryRedirect

    ForkingProxy

    Media/Voicemail

    ScriptsPrompts

    Messages

    SIP

    NOTIFYEvent: message-summary

    Email notification

    MessageRetrievalRemoteControl &Call Back

    INVITE

    INVITE

    You

    have

    mail

    What Does This Mean?

  • 8/3/2019 Pingtel-tamu i2 Voip

    29/41 Pin tel Cor . 2002

    What Does This Mean?Less Expensive and More Flexible

    Host-based processing means servers are off-the-

    shelf, fast CPU, big-disk servers

    VXML scripting means complete customer controlover IVR, auto-attendant, voicemail logic

    Custom applications Custom prompt flows

    Do-it-yourself Wildfire if youd like!

    Configuration Manager Designed for

  • 8/3/2019 Pingtel-tamu i2 Voip

    30/41

    Pin tel Cor . 2002

    Configuration Manager Designed forMulti-vendor, Large-scale Deployment

    DBBrowser-basedadmin interface

    Database interface toother SIP systems

    (proxy, )

    HTTP/S TFTPSIP

    Software Deliverer 1SNM

    P

    Config File Writer

    SNMP

    HTTP

    API

    ProfileGenerator

    HTTP/S TFTPSIP

    Software Deliverer 2SNM

    P

    Config File Writer

    Notification server(SIP)

    Italics = future

    (Replicate-ablefor scalability)

    Pingtel Leads Industry With Plug and Talk

  • 8/3/2019 Pingtel-tamu i2 Voip

    31/41

    Pin tel Cor . 2002

    Pingtel Leads Industry With Plug-and-Talk

    SIP SUBSCRIBEto configuration

    profiles

    EnterpriseDHCP Server

    DHCP request

    DHCP IP Configurationw/outbound proxy

    SIP NOTIFYw/profile URL

    configurationprofiles

    HTTP GET

    Data/telecom center

    Notification Server

    Hierarchical Configuration Management

  • 8/3/2019 Pingtel-tamu i2 Voip

    32/41

    Pin tel Cor . 2002

    Hierarchical Configuration ManagementIs Crucial

    Management system should permit organizational,

    departmental, and end-user access as required Configure any vendors SIP

    phone Automated software delivery of

    core software, config files Manage value-added feature

    configuration (Java apps)

    Administrative Server Feature List

  • 8/3/2019 Pingtel-tamu i2 Voip

    33/41

    Pin tel Cor . 2002

    Administrative Server Feature List

    Plug-and-talk IP phones

    Central configuration tool Browser-based UI for

    moves, adds, changes

    Supports Pingtel and non-Pingtel devices

    Optional access to webserver embedded in eachphone

    Hierarchical configurationgroups

    Hierarchical administrativeaccess rights

    SQL-based data store

    Remote phone restart

    Automated device softwareupdate & config file delivery

    Time zone configurable per-phone

    SIP & HTTP based

    (Large patent filing)

    IP / PSTN SIP Gateway

  • 8/3/2019 Pingtel-tamu i2 Voip

    34/41

    Pin tel Cor . 2002

    IP / PSTN SIP Gateway

    Pingtel recommends use of 3rd party SIP gateway

    Cisco is best and most widest tested Widest PSTN-side feature coverage

    Use as card in whatever chassis is available

    Pingtel Is the SIP Leader

  • 8/3/2019 Pingtel-tamu i2 Voip

    35/41

    Pin tel Cor . 2002

    Pingtel Is the SIP Leader.Our Partner List Proves It.

    What Is Driving Your

  • 8/3/2019 Pingtel-tamu i2 Voip

    36/41

    Pin tel Cor . 2002

    What Is Driving YourVoIP Deployment Decision?

    IETF standards-based

    Vs. Proprietary

    System design follows protocol architecture

    Vs. glued-on support for protocol in old architecture

    Software-based servers

    Vs. racks of proprietary gear

    Intelligent desktops

    Hard & soft phones

    Extensible to reach new applications

    Vs. phones that are equivalent to vt-100 terminals Forward-looking applications architecture

    Vs. legacy mainframe-like design

    What About Cost?

  • 8/3/2019 Pingtel-tamu i2 Voip

    37/41

    Pin tel Cor . 2002

    What About Cost?

    Inversion of mainframe / telecom model applies to

    cost, too

    Traditional structure:

    Expensive big boxes in the middle

    Proprietary network Inexpensive terminals

    Client / server (PC client server, and SIP) structure:

    Relatively less expensive boxes in the middle Standard (IP/Ethernet) network

    Endpoints cost more (vt100 vs. PC, dumb IP phone vs. smart)

    But TOTAL OVERALL COST IS LOWER

    Pingtels 500-seat RFP Response for

  • 8/3/2019 Pingtel-tamu i2 Voip

    38/41

    Pin tel Cor . 2002

    Pingtel s 500-seat RFP Response forVoiceCon 2002

    IP / PSTN gateways $32,000

    Server hardware $9,500

    Server software $32,000

    Station equipment (475 IPphones, 25 POTS fphones)

    $290,500

    Installation / training $10,000

    Total (undiscounted) $374,000

    Per-seat $715

    Total (discounted) 265,000

    Per-seat $530

    Comparative

  • 8/3/2019 Pingtel-tamu i2 Voip

    39/41

    Pin tel Cor . 2002

    ComparativePricing

    Vendor Undiscounted As-Bid

    discount

    Equalized

    discount(25% off list)

    Pingtel $364,060 $264,465 $273,045

    Cisco $495,016 $371,262 $371,262

    Alcatel $411,843 $337,711 $308,882

    Shoreline $384,000 $345,600 $288,000

    Avaya $527,547 $422,038 $395,660

    (Note: Equalized by eliminating ACD & installation))

    Introductory Package for I2-Participants

  • 8/3/2019 Pingtel-tamu i2 Voip

    40/41

    Pin tel Cor . 2002

    Introductory Package for I2-Participants

    First 50 seats

    Beta customers Free server software during Beta

    Software priced at 50% off list at end of beta (100 seatlicense)

    Phones at 30% off list Servers & gateways at your cost

    Installation & training credit ($5k)

    Post-beta customers

    Software priced at 40% off list (100 seat license)

    Phones at 25% off list

    Servers & gateways at your cost

    Installation & training credit ($5k)

  • 8/3/2019 Pingtel-tamu i2 Voip

    41/41

    Pingtel SIPxchange

    Jay Batson

    sip:[email protected]:[email protected]