PHYSICAL INACTIVITY HAS BECOME

NORMAL

“I WEAR THE UNIFORM

BUT NEVER PLAY”

“I WANT TO PLAY BUT I DON’T KNOW HOW”

“I HATE PE”

“MY LIFE WOULD BE OVER IF THEY TOOK MY TV AWAY”

“I MIGHT GET DIRTY OR HURT”

PHYSICAL INACTIVITY HAS BECOME

NORMAL

CHINA

-45% 1/ 2

GENERATION

-51% 20 30 EST.

BRAZIL

-6% 1/ 6

GENERATION

-34% 20 30 EST.

GLOBAL TREND: WE ARE IN A RACE TO SLOW DOWN

USA

-32% IN <2

GENERATIONS

-46% 20 30 EST.

UK

-20 % IN <2

GENERATIONS

-35% 20 30 EST.

RUSSIA

-18% 1/2

GENERATION

-32% 2030 EST.

59%

Never/seldom

exercise or play

sport

52%

Never/seldom engage

in physical activity

EUROPEAN UNION:

1. RAISE THE STAKES

2. UNITE FOR ACTION

NOT A REPORT, A CATALYST

CREATE EARLY POSITIVE EXPERIENCES FOR CHILDREN

ASK 1

INTEGRATE PHYSICAL ACTIVITY INTO EVERYDAY LIFE

ASK 2

UNITE THE FIELD: A COMMON FRAMEWORK

American Alliance for

Health, Phys ica l Educa tion,

Recrea tion and Dance

5

THE MOVEMENT IS WORKING

CREATE DEMAND

ACADEMIC TO EMOTIONAL

ACTIVATE PARENTS

MOVE1 DIGITAL

PLATFORM

5 EXTRA YEARS VIDEO (1:48)