Philippine Stock Market Analysis

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    PHILIPPINE STOCK MARKET

    (Closer Look and Review)

    Presented by:

    JAFFY BRATT R. MANDAWE2005-27218

    B.S. in Business Administration(Mktg)

    Presented to:

    Prof. MARY ANN GUMBANDepartment of Accounting

    College of Management

    University of the Philippines - Visayas

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    I. Introduction

    One of the most important stock exchanges in Southeast Asia

    and the only stock exchange in the Philippines, The Philippine Stock

    Exchange (PSE) is the earliest stock exchange in Asia which functioning

    from 1927. The PSE include two trading floors, one at Central Business

    District in Makati City and another one at its headquarters in Pasig

    City. The PSE utilizes a single-order-book system known as MakTrade

    System. In 2001, it started bond trading. The Philippine Stock

    Exchange, Inc.is a private organization which offers and assures an

    impartial, effective, translucent and systematic market for the dealing

    of securities. (mapsofworld.com)

    II. History and Origin

    On August 8, 1927, the Manila Stock Exchange (MSE) was formed

    and on May 27, 1963, the Makati Stock Exchange was founded. On

    December 23, 1992, The Philippine Stock Exchange was formed with

    the amalgamation of these two Stock Exchanges.

    Before the amalgamation was took place, both the MSE and the

    MkSE traded the same stocks of the same companies, although the

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    bourses were split stock exchanges for almost 30 years. In June 1998,

    the Philippine Securities and Exchange Commission gave the PSE a

    "Self-Regulatory Organization" (SRO) status.

    In 2001, one year after the enactment of the Securities

    Regulation Code, the PSE was transformed from a non-profit, no-stock,

    member-governed organization into a fledgling revenue-earning

    corporation headed by a president and a board of directors.

    On November 13, 1995, the Stratus Trading System (STS) of Manila

    Stock Exchange and the MakTrade trading system of the previous

    Makati Stock Exchange were incorporated when the PSE implemented

    the "Unified Trading System" (UTS) which was operated by the

    MakTrade system. On January 15, 2001, the PSE began bond trading

    and The PSE-RoSS Interface System.

    The PSE before the mid-1990s was reminiscent of other outcry

    stock exchanges found throughout Southeast Asia before the

    technological advancements made during the last decade. OnJanuary

    4, 1993, the former Manila Stock Exchange started the

    computerization of its operations using the Stratus Trading System

    (STS) with a company called Intelligent Wave Philippines. Later that

    year, on June 15, the former Makati Stock Exchange adopted the

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    MakTrade trading system, the same system used on the Stock

    Exchange of Thailand and developed by the Chicago Stock Exchange.

    Both systems were linked on March 25, 1994, producing one set of

    opening and closing share prices, but orders were queued up on two

    different books.Two years later, on November 13, 1995, both systems

    were unified when the PSE adopted the "Unified Trading System" (UTS)

    operating under the MakTrade system.

    When the PSE started trading bonds on January 15, 2001, the

    system was modified to allow stock brokers to trade bonds using the

    same terminal. Also, the PSE-RoSS Interface System, a system allowing

    stock brokers to access the Philippine Bureau of the Treasury's

    Registry of Scriptless Securities (BTr-RoSS), was made operational on

    the same day. Companies are listed in the PSE on the First Board,

    Second Board or the Small and Medium Enterprises Board.

    III. Corporate Overview

    The Philippine Stock Exchange, Inc. ("PSE" or the "Exchange") is

    a private organization that provides and ensures a fair, efficient,

    transparent and orderly market for the buying and selling of securities.

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    PSE traces its roots from the country's two former bourses: the

    Manila Stock Exchange ("MSE") and the Makati Stock Exchange

    ("MkSE"). Founded in March 1927, the MSE was the first stock

    exchange in the Philippines and one of the oldest in Asia. Originally

    housed in downtown Manila, the MSE moved to Pasig City in 1992. The

    MkSE, on the other hand, was established in May 1963 and became the

    second bourse to operate in the country. It was based in Makati City, a

    budding business district during those days.

    While trading the same listed issues, MSE and MkSE remained

    separate entities for almost thirty years. December 23, 1992 marked a

    milestone for the Philippine capital market when the MSE and MkSE

    were unified to become the PSE.

    At present, PSE maintains two trading floors -- one in Makati City

    and another in its head office in Pasig City. Even with two trading

    floors, PSE maintains a "one-price, one-market" Exchange through the

    MakTrade System. This is a single-order-book system that tallies all

    orders into one computer and ensures that these orders match with

    the best bid/best offer regardless of which floor the orders were

    placed. MakTrade likewise allows PSE to facilitate the trading of

    securities in a broker-to-broker market through automatic order and

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    trade routing and confirmation. It also keeps an eye on any irregularity

    in the transactions with its market regulation and surveillance

    databases.

    In June 1998, the Securities and Exchange Commission conferred

    to the PSE the status of a Self-Regulatory Organization, which allows

    the PSE to implement its own rules and impose penalties on erring

    trading participants and listed companies.

    In 2001, or a year after the Securities Regulation Code of 2000

    was enacted, the PSE was reorganized and transformed from a non-

    stock, member-governed organization into a shareholder-based,

    revenue-generating corporation. Along with this rebirth came the

    separation of the Exchange's ownership and trading rights, opening

    the doors for new market participants. On December 15, 2003, PSE

    shares were listed by way of introduction.

    The Philippine Central Depository, established in March 1995,

    provides the securities settlement system for both debt and equity

    instruments of the Exchange. Its computerized book-entry-settlement

    system paved the way for a safe and efficient scripless trading.

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    Assuming the role of settlement coordinator and risk manager for

    broker transactions as well as administrator of the trade guaranty fund

    is the Securities Clearing Corporation of the Philippines ("SCCP"). SCCP

    is the clearing and settlement agency for depository eligible trades in

    the Exchange.

    Companies are listed in the PSE on the First Board, Second Board

    or the Small and Medium Enterprises Board. To help the investing

    public keep track faster of industry performance, listed companies are

    classified into the following sectors: Financial, Industrial, Holding Firms,

    Property, Services, and Mining and Oil. More importantly, PSE has

    adopted an online daily disclosure system to improve the transparency

    of listed companies and ensure full, fair, timely and accurate disclosure

    of material information from all listed companies.

    To address public demand for speedy access to information on

    the securities market, the PSE's website, www.pse.com.ph, provides

    comprehensive market data, stock quotations, dividend declarations,

    trading activities, and other pertinent information on the PSE, trading

    participants, listed companies and other institutions.

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    IV. How does a Stock Market Performs?

    Stock Market Performance works as a barometer of the general

    economy of a country. The rise and fall of share prices at the stock

    exchange is mostly dependent on the market forces. If the share prices

    rise or remain stable then it indicates that the companies and the

    general economy also have signs of stability and growth. On the other

    hand, a stock market crash can be a result of an economic recession,

    depression, or financial crisis. Therefore, the share price movements

    and stock index movements indicates the general economical trend of

    a country.

    The market trends that a financial market may have are the

    following:

    Primary Trends: Bull Market and Bear Market. A Bull Market indicates

    that the condition of economy is good, there is no unemployment, the

    gross domestic product (GDP) is increasing, and the stock prices are

    up. A Bull Market is accompanied with growing investor confidence and

    it inspires the investors to buy stocks in anticipation of more capital

    gains. During a bull market choosing stocks is much easier because

    everything has an upward trend. A person is called a bull if he has an

    optimistic thinking and belief that stock prices will rise, and his outlook

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    is termed as a bullish outlook. An exaggerated bull market

    influenced by overconfidence and/or speculation can create a stock

    market bubble. Bull markets cannot be a perennial condition and

    sometimes can head towards a dangerous situation if there is

    overvaluation of stocks.

    A Bear Market indicates that the economy is bad, recession is

    imminent, and stock prices are going down day by day. A Bear Market

    is always associated with far-reaching pessimism. Investors panicked

    by anticipation of further losses are provoked to sell stocks. It is very

    difficult for investors to choose a profitable stock during Bear Markets.

    One way to make money during bear markets is the short selling

    technique. Another strategy is there and that is waiting on the

    sidelines until there is a feeling that the bear market is going to end,

    and beginning to buy shares only when there is an anticipation of a

    bull market. If a person has a pessimistic thinking that stock prices are

    bound to go down, he is termed as a bear and his outlook is a

    bearish outlook. An exaggerated bear market is often accompanied

    with declining investor confidence and panic selling and may result in a

    stock market crash and subsequent recession.

    Secondary Trends (Short-Term): Correction and Bear Market Rally. A

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    secondary trend is a transient change of price within a primary trend.

    The tenure can range from a few weeks to few months. A correction is

    a temporary decrease at the time of a bull market, and a bear market

    rally is a temporary increase at the time of a bear market.

    Secular Trends (Long-Term): Secular Bull Market and Secular Bear

    Market. A secular market trend is a trend that is long-term in nature

    and may last from 5 to 20 years and includes subsequent primary

    trends. In a secular bull market the bear markets are smaller in

    duration than the bull markets. In a secular bear market, the bull

    markets are smaller in duration than the bear markets.

    Stock Market Performance is dependent on a lot of factors. Some

    of the factors are internal and some of the factors are external. One of

    the important internal factors can be a company's performance. If it

    continues to have increased revenues and profits and good asset

    value, then people will be confident on buying that particular

    company's shares. If they do so, the price indices of that particular

    company's shares will go up on the stock exchange.

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    This is an indication of improved Stock Market Performance. On

    the other hand, if it continues to run at a loss, then its share prices will

    go down and people will start selling those shares. Then the price

    indices of that particular company's shares will come down on the

    stock exchange and that is an indication of poor Stock Market

    Performance.

    The external factors may include changes in government policy,

    recessions, depressions, natural calamities, unprecedented incidents

    like the 9/11 disasters etc.

    V. The Philippine Stock Market Performance

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    The September 18, 2008 lowest quotation was due to the

    reportedly US Economic Crisis.

    VII. Analysis (Different Perspective)

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    US Financial Crisis Could Lead to Job Losses in RP

    Just how vulnerable is the Philippines to the effects of the US

    financial crisis which has been marked among other things by the

    recent bankruptcies of Fannie Mae and Freddie Mac, two of the biggest

    home mortgage loan companies; and Bear Stearns, Merril Lynch, and

    Lehman Brothers, three of the biggest financial institutions, in the US?

    n her message during the Sept. 18 Philippine Economic Briefing

    held in Makati City, Mrs. Gloria Macapagal-Arroyo said the Philippines is

    equipped to withstand the effects of the US financial crisis because of

    its supposedly sound fundamentals, as well as because of the

    implementation of tough economic reforms that would result in

    increased revenues.

    The recent challenges we face are broadly external but they

    nevertheless require strong, decisive and targeted action internally,

    Arroyo said. The heights to which oil and other commodity prices have

    risen were unexpected and the depth of the financial market

    turbulence in the US is still unknown. Against this backdrop, the best

    buffer we have to external vulnerability is our own domestic internal

    strength.

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    A labor economist, however, has argued otherwise. Paul Quintos,

    executive director of the Ecumenical Institute for Labor Education and

    Research (EILER) and a London School of Economics (LSE)-trained

    economist, said the US financial crisis could result, among other things,

    in job losses in the Philippines.

    Immediate causes of the crisis

    To rescue itself from the effects of stock market overinflation,

    especially in IT (information technology)-related stocks (i.e., the dot

    com bubble), the US in 2001 blew the real estate and construction

    bubble. US financial institutions offered low interest rates for home

    mortgage loans: even those with low income or with virtually no

    collateral were encouraged to apply for home loans. Their loans, which

    became known as subprime mortgages, accumulated in US financial

    institutions starting 2001.

    To spread the risk exposure of banks to these subprime

    mortgages, it underwent a process of securitization, in which home

    mortgage loan packages were combined with others, packaged and

    sold as bonds and securities called as collateralized debt obligations

    (CDOs). These were guaranteed in credit default swaps (CDS) by

    insurance companies such as AIG and sold to other banks, financial

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    investment houses, and companies in the US that deal in speculative

    investments for its high returns.

    However, beginning in the last quarter of 2006, borrowers

    especially those with subprime mortgages increasingly failed to pay

    their amortizations. This caused a ripple of effects on banks and

    financial investment houses holding both the mortgages and CDOs, as

    well as those which issued CDS. This led to a series of bankruptcies of

    banks and investment houses, which were touted as too big to fall.

    The effects of the subprime mortgage crisis have led to

    mortgage-credit losses of at least $400 billion, based on estimates by

    The Economist. The International Monetary Fund (IMF) estimates a loss

    of some $945 billion worldwide.

    The US credit crunch following the bankruptcies could lead to

    recession, Quintos said in an Oct. 2 forum in Quezon City. He added

    that it could have the effect of contagion to the rest of the world

    economy.

    Economic impact on the Philippines

    Quintos explained that the Philippines is particularly vulnerable

    to the effects of the US financial crisis because of its neocolonial ties to

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    the US. Neoliberal policies of liberalization of trade, investment and

    finance; deregulation, privatization, and others have exacerbated the

    countrys vulnerability to the crisis of the global capitalist system, he

    said.

    Quintos noted that since August 2007, P2 trillion ($42.52 billion

    at the Oct. 3 exchange rate of $1:P47.04) in stock values have been

    wiped out from the Philippine Stock Exchange (PSE). He also cited a

    12.3-percent drop in the pesos strength against the dollar, and said

    that the exchange rate is likely to once more reach $1:P50. He said the

    crisis could lead to tighter conditions for loans, with higher costs of

    borrowing and interest rates, and lower capital inflows to the

    Philippines.

    He also said the crisis could lead to a slump in the export of

    goods. He noted that around 18 percent of the countrys exports go

    directly to the US, while up to 70 percent are indirectly dependent on

    the US, as well as the European Union or EU markets, through the

    export of intermediate goods to TNC (transnational corporation)

    subcontractors in China, Taiwan, Korea, the ASEAN (Association of

    Southeast Asian Nations), and others for assembly into final goods.

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    It is not only the export of goods that could suffer, he said, but

    also the export of services. He noted that 90 percent of business

    process outsourcing (BPO) revenues comes from the US market.

    He also warned of a possible decline in remittances, considering

    that 51 percent of remittances from overseas Filipinos are from the US.

    Quintos also said the crisis could lead to further increases in the

    prices of food and petroleum products as speculative investments look

    for safe havens such as commodity futures markets.

    The spike in prices of oil, rice, and wheat in the world market

    during the first half of the year is being attributed to speculation.

    With every 10-percent increase in food prices, 2.3 million

    Filipinos slide below the poverty line, while with every 10-percent

    increase in petroleum prices, 160,000 Filipinos slide below the poverty

    line, he said.

    All these mean lower external and internal demand leading to

    higher unemployment, lower incomes, lower social spending, and

    higher taxes in the immediate future, Quintos said.

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    He noted that 1/3 of all manufacturing employment in the

    country is in export processing zones, which he said would particularly

    suffer the consequences of the US financial crisis. He cited the layoffs

    of 125,000 workers in the manufacturing sector from July 2007 to July

    2008.

    Other areas he cited as likely to be affected by the crisis are

    small- and medium-scale enterprises (SMEs), construction, wholesale

    and retail trade, transportation, agriculture, and BPO firms.

    Quintos said the Arroyo administration is accountable for how the

    US financial crisis would be affecting the Philippines because of its

    subservience to the US and other foreign monopoly capitalists in

    exchange for their continued support to the regime through

    development and military aid, as well as for its aggressive

    implementation of neoliberal policies for the interest of foreign

    capital. (Bulalat, ALEXANDER MARTIN REMOLLINO)

    How to survive a meltdown

    The Philippines is considered an emerging market, which is quite

    an irony considering that its stock exchange is actually the oldest and

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    longest operating exchange in Southeast Asia. It has been modestly

    but steadily growing in the last decade, with robust domestic

    consumption funded by steady remittances from Filipino workers

    abroad.

    Foreign investors poured over $3.4 billion into the capital market

    last year, buying up stocks, bonds and other securities. On top of that,

    another $2.928 billion in foreign direct investments went to companies

    that produced goods both for export and domestic consumption.

    Combined with the steady inflow of dollars from overseas

    Filipinos, the influx of foreign exchange was so strong that the

    Philippine peso appreciated by a whopping 18 percent against the US

    dollar. These inflows acted as the lubricant that kept the economic

    machinery operating smoothly and efficiently.

    When the US crisis surfaced, however, emerging markets like the

    Philippines were the first casualties of the resulting panic.

    Preferring to put their funds in investments they considered safe,

    investors pulled out of emerging markets.

    The latest available data from the Bangko Sentral ng Pilipinas

    (BSP) indicated that for the first eight months of the year, about

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    $209.5 million worth of portfolio investments have been withdrawn

    from the country, a complete reversal of last years inflow.

    Deputy central bank governor Nestor Espenilla explained that

    financial institutions around the world had accumulated the spoiled

    financial products backed by fundamentally weak mortgage loans in

    the US and the domino effect was cascading in full force.

    Reminiscent of the 1997 crisis that started in Asia, Espenilla said

    the fear of loss was just as virulent and contagious. In this, another

    unique factor came into play and it proved to be the undoing of the

    entire system: investor sentiment.

    Everyone had assumed that the financial system, particularly in

    the US and other developed markets, was mature and well developed.

    These mature markets had all the checks and balances so that they

    could anticipate and avoid a collapse of this magnitude. But the

    collapse of the system sent a chilling message to everybody.

    If banks that big could fail, then which else is safe? The painful

    market realization is nothing and nobody is safe. And with the ensuing

    panic, everybody seemed to rush for the exits. Banks became too

    afraid to lend to one another. Banks lend to or borrow from one

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    another to satisfy specific financial requirements because their own

    funds may be locked in other investments.

    This market phenomenon hardly concerns the public. But its a

    basic banking operation that keeps the system stable. A disruption in

    inter-bank lending is disastrous to the whole system.

    Thats what crashed Lehman Brothers, Espenilla said. When

    institutions of that size start collapsing, it happens very fast. And when

    it happens to one, it starts happening everywhere.

    Perception destructive

    Market confidence is a nebulous, abstract, unquantifiable

    concept that can make or break economies. This is why the entire

    world watched as US officials bickered over which step to take while

    financial institutions go up in flames.

    The crisis is very serious, said Jose Isidro Camacho, former

    finance secretary and now the Asia-Pacific vice chairman at Credit

    Suisse, a financial giant based in Switzerland.

    Camacho said the contagion has swiftly spread from just

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    mortgage-backed securities to other securitized instruments, stock

    markets, real estate, high yield bonds and so on, in not one but all

    financial markets around the world.

    This has led to a confidence crisis and I am not sure anything

    could have prevented this given that it was substantially driven by

    sentiment, Camacho said.

    He explained that a credit crisis would affect the real economy

    because banks hurting from the crisis would no longer be as willing

    to lend as they used to be.

    Even though Philippine banks are fundamentally strong, their

    aversion to risk-taking would force them to alter their lending behavior,

    taking less risks and raising credit standards that could choke

    borrowers.

    Businesses that need to borrow would find it hard to do so. Slow

    credit means slow economic growth. When economic activities slow

    down, companies that already have bank loans would suddenly find it

    harder to pay back these obligations.

    When businesses like these start needing refinancing, Camacho

    said, they would not be able to do so because banks would be too

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    nervous to lend them more money. Credit supply could eventually dry

    up.

    This could lead to bankruptcy for a lot of these businesses and

    that would lead to unemployment, Camacho said.

    If consumers start worrying about losing their jobs in the next

    few months or years, they would stop spending on things they do not

    seriously need, like a new house or a car or even clothes.

    Simple expenses like fixing the roof, replacing the washing

    machine or the stove may now have to wait.

    Things may turn for the worse, especially for an ordinary

    consumer, who may now have to abandon his dream of buying a new

    car or a washing machine and focus instead on medical, food and

    tuition expenses. When private consumption slows down, companies

    would cut back on production. Cutting back on production would mean

    downsizing the workforce, leading to more unemployment. The

    scenario is grim. (Des Ferriols)

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